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Link Building
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Topics related to building links, which generate traffic directly for web sites and influence search rankings. For more background, see the Link Week column or link building news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
Show Me: Last 25 | Just Today | Yesterday | Week | Month

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Content as Marketing for Link Building (and the Win)
Avatar Went Hot: May 11, 2008 - 2:22 pm
Posted By: DoshDosh 5 days ago
Topic Type: News Story (Jump to http://www.seobook.com) my network
Category: Link Building
Unless you have a well known brand and/or established social relationships with thought leaders it is hard to get lasting quality links for less than a few hundred dollars each. And there are only a few Google approved paid link sources that you can read more »
4 Comments     
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Building Link Targeted Content That Works: Creating Content & Preparation
Avatar Went Hot: May 8, 2008 - 11:57 am
Posted By: DoshDosh 6 days ago
Topic Type: News Story (Jump to http://wiep.net) my network
Category: Link Building
The first part of this series was a selection of tips on how to use your surroundings to come up with interesting ideas that can lead to great amounts of traffic, attention and links. After you’ve carefully selected the idea of your choice, it’s tim read more »
7 Comments     
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Million Dollar Idea! Send Brownies
Avatar Went Hot: May 8, 2008 - 10:00 am
Posted By: pratt 5 days ago
Topic Type: News Story (Jump to http://www.purposeinc.com) my network
Category: Link Building
One of the best things about our industry, is how nice the people can be. This is a great example of just that, with a great lesson: instead of paying money for links, send gifts! read more »
8 Comments     
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Link building made easy when the client gets involved
Avatar Went Hot: May 7, 2008 - 11:21 am
Posted By: hugoguzman 7 days ago
Topic Type: News Story (Jump to http://blog.zetainteractive.com) my network
Category: Link Building
My colleagues and I have a running joke that we all strive towards getting a point where the client does the link building for us. read more »
6 Comments     
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It's Hip To Be Link Square
Avatar Went Hot: May 6, 2008 - 1:29 pm
Posted By: gyutae 7 days ago
Topic Type: News Story (Jump to http://searchengineland.com) my network
Category: Link Building
We recently had a great turn out at our quarterly lunch meeting of the Virginia SEO MeetUp. The afternoon flew by as the group talked and shared ideas on everything connected to SEO. There were lots of questions on things like which conference shoul read more »
1 Comment     
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Be a Link Opportunist
Avatar Went Hot: May 6, 2008 - 7:08 am
Posted By: SpostareDuro 8 days ago
Topic Type: News Story (Jump to http://www.seodesignsolutions.com) my network
Category: Link Building
Link opportunities are abundant if you know where to look. Sometimes there is value in linking outside the box as your site is only as strong as its weakest link. read more »
2 Comments     
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The Ethics of Linkbait. Again.
Avatar Went Hot: May 5, 2008 - 11:17 am
Posted By: ciaran 10 days ago
Topic Type: News Story (Jump to http://www.seo-chicks.com) my network
Category: Link Building
So is there such a thing as unethical linkbait? If so, what is it? Where does one draw the line? Or the link even (sorry!) read more »
7 Comments     
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Is Traffic The New PageRank? No.
Avatar Went Hot: May 5, 2008 - 8:41 am
Posted By: DavidWallace 9 days ago
Topic Type: News Story (Jump to http://thelinkspiel.blogspot.com) my network
Category: Link Building
Debra Mastaler writes, "ow many times have you read an article or blog post where someone says "don't worry about PageRank, if the link will drive traffic it's worth pursuing." I'm betting you read that a lot and if you're like me, catch yourself sc read more »
Discuss     
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The Art of Opportunistic Linking
Avatar Went Hot: May 1, 2008 - 5:11 pm
Posted By: DoshDosh 14 days ago
Topic Type: News Story (Jump to http://searchengineland.com) my network
Category: Link Building
Any links a person can pursue and obtain just because that person has certain defining personal characteristics should not be able to positively affect search rank. That in essence, such links are irrelevant to the site and products being sold and a read more »
3 Comments     
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Dude, Your Site Is Boring No Links For You
Avatar Went Hot: April 30, 2008 - 12:11 pm
Posted By: DavidWallace 13 days ago
Topic Type: News Story (Jump to http://thelinkspiel.blogspot.com) my network
Category: Link Building
What is the hardest part of link building? Is it the massive amount of time involved in competitive research or massive time involved in negotiating space or even developing new and creative content that continually attracts links? None of these.
read more »
3 Comments     
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Creating a Natural Link Profile for Your Site
Avatar Went Hot: April 30, 2008 - 7:18 am
Posted By: Wiep 14 days ago
Topic Type: News Story (Jump to http://www.jenniferslegg.com) my network
Category: Link Building
With paid links so high up on the radar at the Googleplex these days, it has become even more crucial that your website’s link profile is as natural as possible… even if the links themselves aren’t 100% natural. read more »
2 Comments     
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The Role of Outbound Links
Avatar Went Hot: April 29, 2008 - 7:50 am
Posted By: DavidWallace 15 days ago
Topic Type: News Story (Jump to http://www.seomoz.org) my network
Category: Link Building
Eric Enge writes, "Outbound links play a critical role in your overall linking strategy. This runs counter to the philosophy that used be popular in the industry, that of hoarding PageRank. You do read less about the notion of hoarding PageRank thes read more »
3 Comments     
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2 Linking Strategies I Bet You Never Heard Of..
Avatar Went Hot: April 25, 2008 - 4:56 pm
Posted By: Drupal 19 days ago
Topic Type: News Story (Jump to http://seoroi.com) my network
Category: Link Building
Gab Goldenberg shares two creative and effective link building tips: consider geography and keyword misspellings when researching link prospects. read more »
3 Comments     
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Link Development Tool Shortcuts for Firefox
Avatar Went Hot: April 24, 2008 - 2:52 pm
Posted By: DoshDosh 20 days ago
Topic Type: News Story (Jump to http://searchengineland.com) my network
Category: Link Building
Since the small list of general SEO ones I previously published was received well, I figured I would create a download of some of the ones I find to be great tools in my link development efforts. I can't give them all away, but anyone who spends a l read more »
2 Comments     
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Google's new human driven algorithm
Avatar Went Hot: April 23, 2008 - 2:44 am
Posted By: iBrian 21 days ago
Topic Type: News Story (Jump to http://www.internetbusiness.co.uk) my network
Category: Link Building
Google *was* a links driven search engine.

But now human user data is being used to deliver results right beneath our noses. read more »
8 Comments     
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SBM Unleashed: Link Building With Debra O'Neil Mastaler
Avatar Went Hot: April 22, 2008 - 12:13 pm
Posted By: DavidWallace 22 days ago
Topic Type: News Story (Jump to http://www.searchengineguide.com) my network
Category: Link Building
Need links? Of course you do! In order to rank well and successfully promote your online business, you need an effective link building program as part of your over-all SEO strategy. Link guru Debra O'Neil Mastaler walks attendees through the world o read more »
1 Comment     
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Backlink Checkers that Actually Help
Avatar Went Hot: April 22, 2008 - 6:34 am
Posted By: lorenbaker 22 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com) my network
Category: Link Building
Here is an in depth look at three backlink checkers which do much more than just report on Yahoo Backlinks, they help categorize and organize backlinks based on anchor text, site age, whois info and much much more. read more »
5 Comments     
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The Beauty of Going Deep
Avatar Went Hot: April 21, 2008 - 1:03 pm
Posted By: SpostareDuro 23 days ago
Topic Type: News Story (Jump to http://www.seodesignsolutions.com) my network
Category: Link Building
Using deep links both internally to link to relevant content from a topical page and externally by link building or controlling inbound link anchor text in the proper context is important to define or produce relevance for your website. read more »
4 Comments     
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Encyclopedia Britannica Barters Free Content for Links
Avatar Went Hot: April 21, 2008 - 3:58 am
Posted By: graywolf 24 days ago
Topic Type: News Story (Jump to http://www.techcrunch.com) my network
Category: Link Building
According to TechCrunch Encyclopedia Britannica is giving free access to people who will link to them

"Instead of going free and opening up to all, they’re using the new program to simply price discriminate. Give people who may link to the site read more »
7 Comments     
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Building Link Targeted Content That Works: Step 1 of 3 - Researching for Inspiration & Brainstorming for Ideas
Avatar Went Hot: April 18, 2008 - 2:54 pm
Posted By: gyutae 27 days ago
Topic Type: News Story (Jump to http://wiep.net) my network
Category: Link Building
There’s no doubt that creating a valuable piece of content is a great way -and maybe even the best way- to attract links. However, when I mention link baiting (or link targeted content), I often get reactions like ‘it sounds nice, but link baiting p read more »
5 Comments     
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Your Site's Manifest Linking Destiny
Avatar Went Hot: April 18, 2008 - 1:21 am
Posted By: gyutae 28 days ago
Topic Type: News Story (Jump to http://searchengineland.com) my network
Category: Link Building
One of the challenges link builders face is pursuing links that will differentiate one site from competing sites in a way that still produces a natural ILP (inbound link profile). Backlink forensics is a method I use to see who already links to who, read more »
9 Comments     
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Widgetbait Gone Wild
Avatar Went Hot: April 14, 2008 - 10:03 pm
Posted By: DoshDosh 29 days ago
Topic Type: News Story (Jump to http://www.seomoz.org) my network
Category: Link Building
Here's the deal: I build links. I build a lot of them - tens of thousands every month. How do I do this? I create fun online quizzes and then provide HTML code with quiz scores that bloggers and website owners can embed on their own sites. read more »
9 Comments     
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Think Outside the Link: The Evolution of Linkbuilding
Avatar Went Hot: April 12, 2008 - 10:41 am
Posted By: toddmintz 32 days ago
Topic Type: News Story (Jump to http://www.semportland.com) my network
Category: Link Building
Scott Hendison discusses the evolution of linkbuilding and makes the strong case for linkbuilding Darwinism...if an SEO doesn't evolve his/her link-thinking away from the traditional sources of links (now much devalued), they won't be able to acheiv read more »
5 Comments     
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Holiday Links Come In Lots of Different Packages
Avatar Went Hot: April 8, 2008 - 11:21 am
Posted By: DoshDosh 35 days ago
Topic Type: News Story (Jump to http://searchengineland.com) my network
Category: Link Building
Did you know there's only 261 shopping days left before Christmas? That might seem like a crazy thing to worry about in April but you know what they say, the early bird gets the link. Using the holidays to attract links is fun, good for trend watchi read more »
2 Comments     
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Best of the Web Adds 30+ DMOZ Editors to Directory Team
Avatar Went Hot: April 8, 2008 - 7:40 am
Posted By: lorenbaker 35 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com) my network
Category: Link Building
BOTW snagged over 30 ex-DMOZ original editors as their newest group of employees, affectionately dubbed "The Nerd Herd" read more »
11 Comments     


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