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    •      :: Sphinn Live ::

Online Marketing
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What Every Good Marketer Knows
Avatar Went Hot: May 13, 2008 - 8:47 am
Posted By: DoshDosh 3 days ago
Topic Type: News Story (Jump to http://sethgodin.typepad.com) my network
Category: Other Online Marketing
Three years ago, Seth Godin published this list, which was very much a riff, not a carefully planned manifesto. It has held up pretty well. Obviously, knowing what to do is very, very different than actually doing it. read more »
4 Comments     
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What is Online Reputation Management?
Avatar Went Hot: May 12, 2008 - 1:22 pm
Posted By: jeffquipp 3 days ago
Topic Type: News Story (Jump to http://www.viperchill.com) my network
Category: Other Online Marketing
A great description of Online Reputation Management by Glen Allsopp. Glen also gets into high level details about process. This is a really good post to introduce people to the concept of Online Reputation Management. read more »
4 Comments     
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8 Best Kept Secrets To Fine-Tuning your E-mail Marketing Campaigns
Avatar Went Hot: May 12, 2008 - 1:01 pm
Posted By: DoshDosh 3 days ago
Topic Type: News Story (Jump to http://www.invesp.com) my network
Category: Other Online Marketing
Email marketing offers a great opportunity to connect with current customer as well as potential prospects. Compare for example traditional website visitors to subscribers of an opt-in mailing list. Site visitors include those who land on the site b read more »
2 Comments     
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Tips For Dealing With Information Overload
Avatar Went Hot: May 12, 2008 - 1:35 am
Posted By: DoshDosh 6 days ago
Topic Type: News Story (Jump to http://blogoscoped.com) my network
Category: Other Online Marketing
I sent a couple of people the following question: “What are your top tips for dealing with information overflow?” Here are some of their answers. read more »
1 Comment     
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Beyond Keyword Research: Utilizing Analytics
Avatar Went Hot: May 9, 2008 - 1:27 pm
Posted By: theGypsy 7 days ago
Topic Type: News Story (Jump to http://snydeysense.com) my network
Category: Web Analytics
Great start to a series of posts from (Spider) Dave Snyder!

SnydeySense - Sure you can construct yourself a great foundation based on quality initial keyword research, but you need to build upon that. As we proceed through this series of posts we read more »
1 Comment     
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Sneak Peak: Content Sharing Survey Report
Avatar Went Hot: May 8, 2008 - 2:22 pm
Posted By: shimsand 6 days ago
Topic Type: News Story (Jump to http://danzarrella.com) my network
Category: Online Marketing
This first graph shows the differences between the types of content non-Twitter users share individually and what Twitter-addicts share. read more »
Discuss     
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Wasting Your Time with Web Analytics
Avatar Went Hot: May 6, 2008 - 2:37 pm
Posted By: DavidWallace 8 days ago
Topic Type: News Story (Jump to http://www.searchengineguide.com) my network
Category: Web Analytics
Web Analytics is not easy and can take up much of you time so it's important to concentrate on the things which have the most benefit to your business. Here are some things you shouldn't measure as well as some areas where you could potentially end read more »
3 Comments     
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Insurance affiliates continue to leave UK market
Avatar Went Hot: May 2, 2008 - 11:26 am
Posted By: iBrian 14 days ago
Topic Type: News Story (Jump to http://www.insurancedaily.co.uk) my network
Category: Affiliate Marketing
Virgin Money is the latest in a string of financial service providers to drop their affiliate marketing in the UK.

SEO and Bruce Clay also get a mention. read more »
2 Comments     
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What SEO/SEM Professionals Should Know About Website Usability - Part 2
Avatar Went Hot: May 2, 2008 - 10:09 am
Posted By: DoshDosh 13 days ago
Topic Type: News Story (Jump to http://searchengineland.com) my network
Category: Usability
In part 1 of What SEO/SEM Professionals Should Know About Website Usability, usability experts Peter Morville and Susan Weinschenk answered the question, "What should SEO professionals know about usability?" For this installment, website usability g read more »
7 Comments     
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Usability & Holistic SEO Persuasive Web Design
Avatar Went Hot: May 1, 2008 - 12:45 pm
Posted By: Lyndon 14 days ago
Topic Type: News Story (Jump to http://cre8pc.com) my network
Category: Online Marketing
"If a web site falls in the search engine forest, would anyone hear it? If the web site belonged to Victoria’s Secret, it wouldn’t be missed by a shopper like my young adult daughter. She doesn’t need search engines to find Victoria’s Secret product read more »
6 Comments     
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The Website Analysis System called Crazy Egg
Avatar Went Hot: May 1, 2008 - 5:53 am
Posted By: Lyndon 14 days ago
Topic Type: News Story (Jump to http://www.distilled.co.uk) my network
Category: Web Analytics
The distilled chaps take a look at the Crazy Egg, web analytics system and conclude it's pretty hot stuff. read more »
5 Comments     
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10 Clever Ways To Wow Your Clients
Avatar Went Hot: April 26, 2008 - 1:38 am
Posted By: adnan278 20 days ago
Topic Type: News Story (Jump to http://www.smallfuel.com) my network
Category: Other Online Marketing
A happy client is a pleasure to have, but an ecstatic one is even better. When you go above-and-beyond to wow your clients, they can become a wellspring of repeat business. They’ll refer new customers to you, and publicly reinforce your reputation read more »
4 Comments     
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Why Calacanis Should Not Be Allowed to Speak at Conferences
Avatar Went Hot: April 23, 2008 - 11:53 am
Posted By: SlightlyShadySEO 21 days ago
Topic Type: News Story (Jump to http://www.slightlyshadyseo.com) my network
Category: Other Online Marketing
How much longer will we put up with Jason's blatant flamebait and promotion? How much longer are we really going to let someone pretty much irrelevant to the industry to speak about topics he not only knows little about, but dislikes?
Say it with m read more »
39 Comments     
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Money.co.uk Smashes Domain Record
Avatar Went Hot: April 22, 2008 - 8:40 am
Posted By: Lyndon 23 days ago
Topic Type: News Story (Jump to http://www.chocolatecreditcrunch.com) my network
Category: Domaining
Looks like the domaining market is still hot to trot. read more »
4 Comments     
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What's Marketing? Peek Into A Marketer's Psyche
Avatar Went Hot: April 20, 2008 - 11:04 am
Posted By: DoshDosh 27 days ago
Topic Type: News Story (Jump to http://www.conversationmarketing.com) my network
Category: Other Online Marketing
Marketing: Giving authentic, compelling information to the right audience the way they want it, when they want it. That's it. I'm a simple guy. So I have a simple definition. Let's break it down. read more »
5 Comments     
  • 51
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Direct Marketing vs Social Media Marketing
Avatar Went Hot: April 18, 2008 - 7:47 am
Posted By: DoshDosh 27 days ago
Topic Type: News Story (Jump to http://www.toprankblog.com) my network
Category: Other Online Marketing
In a recent strategy session, some colleagues and I were discussing a promotion where one position was to focus on a direct marketing approach and another position involved social media, networks and communities. Compared to direct marketing efforts read more »
1 Comment     
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Hey Web Site Visitor, I Love to Turn You On
Avatar Went Hot: April 17, 2008 - 7:26 pm
Posted By: cre8pc 28 days ago
Topic Type: News Story (Jump to http://cre8pc.com) my network
Category: Usability
"I can’t remember the make or model of the automobile. I don’t care who the woman is behind the wheel. What I remember and giggle to myself about is that she asks if your car turns you on.

Well, hell yes. Thanks for noticing!" read more »
8 Comments     
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The Ten Commandments of Online Marketing for Small & Local Businesses
Avatar Went Hot: April 17, 2008 - 1:35 pm
Posted By: MattMcGee 29 days ago
Topic Type: News Story (Jump to http://www.davidmihm.com) my network
Category: Online Marketing
David Mihm shares "the ten most essential strategies that I have found to be effective for maximizing my clients’ online presence since 2004." He covers the whole range of online marketing options in short, digestable chunks. Great stuff! read more »
6 Comments     
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Yahoo Makes IndexTools Analytics Free .. For Some
Avatar Went Hot: April 17, 2008 - 12:47 am
Posted By: DarrellLong 29 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com) my network
Category: Web Analytics
Loren Baker over at Search Engine Journal discusses the new Yahoo! acquisition, Index Tools and how Yahoo! is making Index Tools free to some users. read more »
1 Comment     
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How to Be a Copywriting Genius: The Brilliantly Sneaky Trick You Must Learn
Avatar Went Hot: April 16, 2008 - 5:47 am
Posted By: gyutae 30 days ago
Topic Type: News Story (Jump to http://www.copyblogger.com) my network
Category: Other Online Marketing
Are your readers doing what you want them to do? Are they clicking through to your links, ordering your eBook or signing up for your opt-in? If not, you need to learn a master craftsman’s copywriting secret.

This technique acts like a remote cont read more »
7 Comments     
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38 Things I Wish I Knew When I Started In Marketing
Avatar Went Hot: April 11, 2008 - 11:26 am
Posted By: DoshDosh 34 days ago
Topic Type: News Story (Jump to http://www.conversationmarketing.com) my network
Category: Other Online Marketing
Ah, youth. 13 years ago I started my company with a spare room in my house, a credit card (limit: $1500) and a computer (Pentium 75 mhz, Windows 95). If I'd known then what I know now, would I have gone into this business? I don't know. But here's s read more »
10 Comments     
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How to Get Publicity in Major Magazines and Newspapers
Avatar Went Hot: April 9, 2008 - 10:30 pm
Posted By: DoshDosh 35 days ago
Topic Type: News Story (Jump to http://www.10e20.com) my network
Category: Other Online Marketing
Publicity is free exposure without having to spend thousands of dollars on advertising. Publicity has great staying power. When you are written up in a publication, the people who read that eventually pass that on to other people by giving either th read more »
1 Comment     
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Want Your Ideas to Spread Easily? Try Narrowing Your Message Focus
Avatar Went Hot: April 9, 2008 - 12:11 pm
Posted By: vangogh 36 days ago
Topic Type: News Story (Jump to http://www.doshdosh.com) my network
Category: Online Marketing
A persuasive blog post or sales letter argues one point and accentuates it thoroughly with analogies, metaphors, examples and references. Just one point, because too many and you’ll not only lose your own focus but the attention of your audience. read more »
Discuss     
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Merchants and bribery in the affiliate business
Avatar Went Hot: April 8, 2008 - 5:58 am
Posted By: dougs123 37 days ago
Topic Type: News Story (Jump to http://www.asapventures.co.uk) my network
Category: Affiliate Marketing
Are companies paying affiliates to change links? read more »
7 Comments     
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10 Most expensive mistakes in consulting
Avatar Went Hot: April 5, 2008 - 6:23 am
Posted By: khalid 42 days ago
Topic Type: News Story (Jump to http://www.invesp.com) my network
Category: Other Online Marketing
mistakes? I do not make any mistakes. Okay, maybe few here and there. Here are some common traps consulting companies fall into. read more »
3 Comments     


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