Other Search Marketing
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Other topics related to search engine marketing. For more background, see other search marketing news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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Avatar Went Hot: August 18, 2008 - 6:30 am
Posted By: JonKelly 20 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: Other Search Marketing
A little background on why we chose The Children's Hospital for the IM Charity Party. read more »
1 Comment     
Avatar Went Hot: August 10, 2008 - 2:27 pm
Posted By: graywolf 27 days ago
Topic Type: News Story (Jump to http://www.sparkplugging.com)
Category: Other Search Marketing
Don’t believe me, think about all the websites you’ve visited this week. Of those you’ve found, how much time have you spent reading the content in full? And if the website was a blog, how many of the static pages have your even looked at, let alone read more »
1 Comment     
Avatar Went Hot: August 6, 2008 - 3:50 pm
Posted By: graywolf 29 days ago
Topic Type: News Story (Jump to http://www.trendsspotting.com)
Category: Other Search Marketing
How To and DIY articles have been time proven tools for publishers to build links and evergreen content. Trendspotting takes a look at the trend and has ideas to help you jump start the process. read more »
5 Comments     
Avatar Went Hot: July 31, 2008 - 8:07 am
Posted By: annie7 36 days ago
Topic Type: News Story (Jump to http://www.distilled.co.uk)
Category: Other Search Marketing
Reputation Management is much like a beauty regime. read more »
1 Comment     
Avatar Went Hot: July 30, 2008 - 10:38 am
Posted By: tamar 36 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Other Search Marketing
Barry writes: "Philipp Lenssen's The World According to Cuil blog post inspired me to take snapshots of how Cuil, the new search engine, matches up the names of our industry, to pictures." This is actually VERY funny! :) read more »
24 Comments     
Avatar Went Hot: July 30, 2008 - 9:20 am
Posted By: MattMcGee 37 days ago
Topic Type: News Story (Jump to http://www.smallbusinesssem.com)
Category: Other Search Marketing
Never has the opinion of the individual been as powerful as it is today. One negative blog post or product review can spread online in a flash and change the direction of a company. Reputation management isn't just for big companies and brands -- it read more »
3 Comments     
Avatar Went Hot: July 22, 2008 - 3:37 am
Posted By: MattMcGee 45 days ago
Topic Type: News Story (Jump to http://www.smallbusinesssem.com)
Category: Other Search Marketing
Great word-of-mouth is an important part of the SEO Success Pyramid, and complements all other forms of online and offline marketing. Don't miss the amazing story of how a Phoenix-area restaurant did something remarkable to serve a customer last wee read more »
1 Comment     
Avatar Went Hot: July 18, 2008 - 6:22 am
Posted By: kenclark 49 days ago
Topic Type: News Story (Jump to http://www.onwardsearch.com)
Category: Other Search Marketing
Knowing that the search marketing industry is currently talent constrained, I wanted to take a look at where the search marketing talent was located. To get a feel for this I chose to use SEMPO's member roster as a baseline to assess where search m read more »
10 Comments     
Avatar Went Hot: July 12, 2008 - 8:00 am
Posted By: DavidWallace 55 days ago
Topic Type: News Story (Jump to http://www.seosmarty.com)
Category: Other Search Marketing
Ann Smarty discusses sites that offer anyone anonymously to post a rant on other people or companies - be it a former boyfriend or a place of work. For some reason these services keep popping up quickly and that’s a complex question if that’s for go read more »
6 Comments     
Avatar Went Hot: July 10, 2008 - 10:50 am
Posted By: khalid 57 days ago
Topic Type: News Story (Jump to http://www.invesp.com)
Category: Other Search Marketing
So you know your site needs to be optimized and now just need to find someone to do it. The following questions are ones you need to ask to ensure that you maximize your investment... read more »
3 Comments     
Avatar Went Hot: June 17, 2008 - 12:51 pm
Posted By: Gab 79 days ago
Topic Type: News Story (Jump to http://www.davidmihm.com)
Category: Other Search Marketing
"I invited 20 experts active in the Local Search Marketing community to participate in this study, with the goal of identifying the factors that would be most helpful for ranking well in the Google and Yahoo Local Search algorithms, as well as techn read more »
26 Comments     
Avatar Went Hot: June 16, 2008 - 7:10 pm
Posted By: toddmintz 80 days ago
Topic Type: News Story (Jump to http://www.semportland.com)
Category: Other Search Marketing
In this guest post, SEMpdx member Jerome Thorp argues that MVC Site Architecture should be used with care because though it apparently is endorsed by the search engines, it seems to go against Google's Webmaster Guidelines. read more »
2 Comments     
Avatar Went Hot: June 12, 2008 - 8:28 am
Posted By: annie7 86 days ago
Topic Type: News Story (Jump to http://seoroi.com)
Category: Other Search Marketing
How to build branded search demand by advertising on the sites that share the most common links/traffic. read more »
4 Comments     
Avatar Went Hot: May 31, 2008 - 11:30 pm
Posted By: toddmintz 98 days ago
Topic Type: News Story (Jump to http://www.audettemedia.com)
Category: Other Search Marketing
Adam Audette offers the six guiding principles that he uses to run his company, and unlike similar posts, educates and guides without becoming preachy or didactic. read more »
20 Comments     
Avatar Went Hot: May 28, 2008 - 8:15 pm
Posted By: Gab 99 days ago
Topic Type: News Story (Jump to http://blog.searchenginewatch.com)
Category: Other Search Marketing
I want to do it the right way, so am reaching out to you Matt for some advice. I could do a hoax press release about some gossipy fake story - hey include a porn star and a search industry leader (Danny smart move introducing me to your wife now I c read more »
13 Comments     
Avatar Went Hot: May 9, 2008 - 9:06 pm
Posted By: DoshDosh 120 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Other Search Marketing
Most search marketers focus on Google, Yahoo, and Microsoft. But B2B search marketers also have a growing number of vertical search options. Clicks and leads from these vertical search sites may not yield the same traffic as general search engines, read more »
15 Comments     
Avatar Went Hot: April 23, 2008 - 4:08 pm
Posted By: bhartzer 135 days ago
Topic Type: News Story (Jump to http://www.billhartzer.com)
Category: Other Search Marketing
This new networking community is the first on the internet to offer a place where search engine optimizers can meet and share strategies, access other online areas, and get the latest updated material on a regular basis. read more »
4 Comments     
Avatar Went Hot: April 18, 2008 - 2:01 am
Posted By: SpostareDuro 142 days ago
Topic Type: News Story (Jump to http://www.betterforbusiness.com)
Category: Other Search Marketing
There’s a difference between being a marketer and being a marketing innovator.

Innovation Initiatives:

* Discovery
* Strategy
* Focus
* Conceptualize
* Communication
* Implementation
* Commercialization read more »
1 Comment     
Avatar Went Hot: April 15, 2008 - 1:25 am
Posted By: gyutae 144 days ago
Topic Type: News Story (Jump to http://www.copyblogger.com)
Category: Other Search Marketing
A landing page is any page on a website where traffic is sent specifically to prompt a certain action or result. Think of a golf course… a landing page is the putting green that you drive the ball (prospect) to. Once on the green, the goal is to get read more »
1 Comment     
Avatar Went Hot: April 11, 2008 - 1:29 pm
Posted By: SpostareDuro 148 days ago
Topic Type: News Story (Jump to http://searchenginewatch.com)
Category: Other Search Marketing
If you're not yet optimizing your news, image, and video content, you need to start. Another study released this week backs up previous research indicating that blended, or universal search is changing the way users search. Making sure your speciali read more »
2 Comments     
Avatar Went Hot: April 3, 2008 - 7:58 pm
Posted By: SpostareDuro 155 days ago
Topic Type: News Story (Jump to http://learningseobasics.com)
Category: Other Search Marketing
Submitting your RSS feeds and blog URLs to as many sources as is possible will optimize your sites visibility. Obviously this is equal to promotion / advertising that is either free or at low cost advantage. read more »
4 Comments     
Avatar Went Hot: April 3, 2008 - 4:35 pm
Posted By: aimClear 154 days ago
Topic Type: News Story (Jump to http://www.toprankblog.com)
Category: Other Search Marketing
Lee Odden writes: "Personally, I think if a SEO firm outsources part of a client’s SEO or social media marketing program, they must be actively, if not intimately involved with the work." Otherwise, it’s pretty much a crap shoot what the client is a read more »
6 Comments     
Avatar Went Hot: April 3, 2008 - 3:26 pm
Posted By: SpostareDuro 154 days ago
Topic Type: News Story (Jump to http://www.seopscentre.com)
Category: Other Search Marketing
Each High School has different types of people playing different roles..Which role do you play? You might not wanna skip this one..you're probably one of those listed. He's got you sized. *-) read more »
14 Comments     
Avatar Went Hot: April 2, 2008 - 8:45 am
Posted By: jennosborne 156 days ago
Topic Type: News Story (Jump to http://www.yellowhousehosting.com)
Category: Other Search Marketing
This month in SEO - Steven Bradley (a.k.a. vangogh)'s absolutely awesome round-up of must read blog posts from last month. read more »
7 Comments     
Avatar Went Hot: March 24, 2008 - 8:34 am
Posted By: DavidWallace 166 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: Other Search Marketing
Loren Baker writes, "I’m not a big Internet Explorer user but today I’m using IE as my browser of choice. I noticed that when I launch Skype and IE, Skype highlights phone numbers on web sites in the browsers for calling via SkypeOut." read more »
5 Comments     


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