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Topics related to getting search engine traffic for free. For more background, see the 100% Organic column or other SEO news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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Michael Gray shares a live example and writes about his experience with launching a site, with NO LINKS, and having it indexed quickly after developing an XML Sitemaps strategy. read more »
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SNIP - Use your content to your advantage. Pick out specific high-priority keywords and link to the appropriate pages. If your number one keyword phrase is “link architecture” and you have a page on your website that carries a PageRank of three, use read more »
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Todd Mintz dropped by the Trail with a great guest post on dealing with your sales pitch - a must read for account execs and freelancers alike!! read more »
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A must read post from Rand about the skills which have served him best in his SEO career. read more »
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via Small Business SEM - SNIP - But what about the cost of small business SEO? What should a small business expect to pay when hiring an SEO consultant? Here are five points that I hope will help small business owners understand more about SEO, pric read more »
3 Comments     
Wordtracker has just launched a free, Firefox plugin. The new tool allows you to edit and perform keyword research whilst you write. read more »
3 Comments     
Having specialized in mobile SEO for about as long as people have been talking about it, I have seen many experts say many things about the practice of making content accessible to and optimized for mobile users. Not all of these things make sense. read more »
1 Comment     
Gab Goldenberg answers another age old seo question about getting a site with a splash page to rank well! read more »
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There is quite a lot of confusion over information retrieval sometimes, usually due to the fact that some concepts are used and investigated without their basis being known in the first place.

It's a little tricky to get acquainted with all of th read more »
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Useful tips for using social media to control your online reputation in Google. read more »
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SEOMoz have tested a bunch of SEO factors, from H1 tags to Search Wiki, and the results are not exactly what you'd expect. It's worth a read, or worth passing to someone who wants to know the current state of SEO thinking. read more »
1 Comment     
A good list explaining why your site may have high bounce rates. "Bounce Rate can be simply defined as the percentage of website visitors that leave the website directly from the page they enter without clicking through to any other page of the webs read more »
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Running PPC and SEO campaigns in isolation from each other often means many learnings and advanced SEM tactics and techniques are being missed. This post looks at some of the ways your PPC campaign can inform your SEO strategy and vice-versa. read more »
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About 2 weeks ago Danny Sullivan highlighted that Google follows Javascript links, and that sculpting PageRank using rel=nofollow no longer works. Matt Cutts shared that second bit to the shock and awe of the SEO industry at the recent SMX conferenc read more »
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No, we don’t have it out for Walmart just like to shop there online! So of course, keeping up with SEO I just happened to stumble across something today. I was looking at deals on the iPod Touch and found some interesting stuff. Checkout these scree read more »
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Earlier this month, Google’s Matt Cutts sent a shockwave through the advanced SEO community by saying that site owners could no longer perform “PageRank sculpting” using the nofollow tag in the way they’d previously thought. Now Matt’s posted more e read more »
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Obviously Internet Liberalisation is important to how SEO is implemented, but what do the experts think? I have asked a number of industry experts and professionals to give their opinion. read more »
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The SEO community is buzzing about how Matt Cutts sat up and openly stated that "Google profiles SEOs like common criminals." Even though what Matt actually said was rather mild and nothing we haven't heard before, there's a couple good lessons here read more »
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Good question about the best approach when it comes to page title implementation read more »
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Rachel Anderson over at SEJ on why Google Webmaster Tools are so useful and how they should be improved. read more »
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There is no single definition of advanced SEO. There are a few of attempts to describe what it might mean or consist of and what not but there is no entity or authority that could define such a broad term like advanced SEO. I can’t define advanced S read more »
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The structure of a Web site’s URLs can have a dramatic impact on crawlability, SEO, and user-friendliness. This article shares a list of best practices for choosing URLs and explain why they matter. read more »
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Learning SEO can be a daunting experience. To make this process a little easier, I have broken down my method for learning SEO into bite sized chunks that can be completed in 30 minutes or less. I have also tried to create a mechanism to make it eas read more »
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Is is alright to say I have ran smack into most of these reasons? read more »
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The Internet is a war zone. You build a site, do all the work you can on it and start promoting it. And as long as you are doing more than your competition, you will win, for a while.

But only for a while. When you are on top, you are THE company read more »
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