Yahoo Paid Search
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Topics related to getting listed through search advertising at YahooFor more background, see Yahoo Paid Search news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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Andy Beal writes, "Someone over at Yahoo made the bone-headed decision to start unilaterally messing with the keywords and bids of sponsored search customers. If that wasn’t bad enough, Yahoo just updated its Terms & Conditions–making advertisers fu read more »
9 Comments     
SEMpdx Member Tracy Chapman shares with the Yahoo PPC folks (and us) why she won't allow her Yahoo accounts to be optimized without her consent. read more »
3 Comments     
Yahoo is testing the serving of images within their sponsored search results by placing them within their Yahoo Directory listings. Many third party publishers use this technique to enhnace click thru, funny to see Yahoo doing the same. read more »
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