Yahoo
rss feed

The oldest of the web's major search engines, Yahoo is arguably the most successful competitor to Google, in terms of coverage of the web, use by searchers and advertising reach. For more background, see Yahoo news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
Show Me: Newest | Oldest | Most Sphinns So Far

Avatar Went Hot: February 21, 2008 - 11:15 am
Posted By: Gab 322 days ago
Topic Type: Discussion
Category: Yahoo Other
Flickr, once a popular source of dofollow links for SEOs has recently turned its links to nofollow automatically! Whereas you could link to your site(s) before and pass juice, now external links are nofollowed. This raises important issues:

1) Is read more »
16 Comments     
Avatar Went Hot: June 20, 2008 - 11:11 am
Posted By: NickWilsdon 202 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Yahoo Other
As Danny puts it, Yahoo's leadership has done a piss-poor job making people believe there's hope, he's stepped up and given it a swing. As SS Yahoo appears to be sinking, Danny gives us the counter view on the company's future. read more »
9 Comments     
Avatar Went Hot: October 12, 2007 - 12:29 pm
Posted By: rustybrick 454 days ago
Topic Type: News Story (Jump to http://www.seroundtable.com)
Category: Yahoo SEO
If you want real link data from Yahoo Site Explorer, it appears you now need to be logged into Site Explorer and authenticate your site.

They show different results based on that criteria now... read more »
3 Comments     
Avatar Went Hot: December 16, 2007 - 9:11 am
Posted By: SEMSpot 390 days ago
Topic Type: News Story (Jump to http://www.shoemoney.com)
Category: Yahoo
So Yahoo! came to him and told him that 65% of his traffic was from stolen credit cards, they have no way to track where the traffic exactly came from and that they were going to cancel his account. You can read several email's with him and Michell read more »
22 Comments     
Avatar Went Hot: January 16, 2008 - 8:05 am
Posted By: billslawski 358 days ago
Topic Type: News Story (Jump to http://www.seobythesea.com)
Category: Yahoo
It’s good to see folks in the search community challenging some assumptions behind PageRank, while introducing a new flavor of PageRank which replaces those assumptions with user data.

A patent application from Yahoo, published last week, takes read more »
6 Comments     
Avatar Went Hot: June 22, 2008 - 9:21 am
Posted By: seanmag 202 days ago
Topic Type: News Story (Jump to http://www.seomoz.org)
Category: Yahoo SEO
Stephen T, in-house SEO at LocateTV does an outstanding job visually walking us through the process of implementing enhanced listing parameters in Yahoo SearchMonkey, with SERP results that include photos, links, etc.

Applying these tactics cou read more »
1 Comment     
Avatar Went Hot: January 20, 2008 - 9:47 am
Posted By: JeremyLuebke 355 days ago
Topic Type: News Story (Jump to http://www.techcrunch.com)
Category: Yahoo
Techcrunch just got word that Yahoo is testing the integration of Delicious user generated bookmarks into Yahoo search results pages (Yahoo acquired Delicious in late 2005). Some users will see the Delicious icon as part of their normal search resul read more »
13 Comments     
Avatar Went Hot: October 29, 2008 - 2:34 pm
Posted By: UtahSEOpro 71 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Yahoo
When Yahoo Buzz launched back in February of 2008, it was thought by many to be the next big player in the social news community space.

This was largely due to the fact that if your content got the most “buzz” it had a chance to be featured on Ya read more »
5 Comments     
Avatar Went Hot: February 18, 2008 - 7:40 am
Posted By: ColinCochrane 326 days ago
Topic Type: News Story (Jump to http://www.colincochrane.com)
Category: Yahoo Searching
It appears that within the past 2-3 days the popular social book-marking site del.icio.us has started blocking the major search engine spiders from crawling their site.

This isn't a simple robots.txt exclusion either, but rather a 404 response t read more »
14 Comments     
Avatar Went Hot: April 10, 2008 - 12:41 pm
Posted By: SnoopBloggyBlog 273 days ago
Topic Type: News Story (Jump to http://www.betanews.com)
Category: Yahoo
In what appears to be a very carefully considered, strategically phrased statement this afternoon, Yahoo said it will actually test carrying Google's ads on its own pages, calling the test a "strategic alternative." Microsoft isn't happy and quickly read more »
5 Comments     
Avatar Went Hot: December 4, 2008 - 10:30 am
Posted By: ericbramlett 36 days ago
Topic Type: News Story (Jump to http://www.huomah.com)
Category: Yahoo Other
Stay here and get straight to my answers? For really real? read more »
8 Comments     
Avatar Went Hot: June 6, 2008 - 2:47 pm
Posted By: annie7 216 days ago
Topic Type: News Story (Jump to http://www.seobythesea.com)
Category: Yahoo
The Yahoo patent application introduces the idea of a search category commercialization index, which could be calculated by looking at two or more metrics: (1) Number of searches within the category; (2) Number of total advertisers in the category; read more »
Discuss     
Avatar Went Hot: March 24, 2008 - 2:10 pm
Posted By: theGypsy 290 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Yahoo Other
Search Engine Land - There is a cautionary tale for Yahoo, Google or any company that allows user generated content in their local product. These affiliate spammers are deceptively providing a "service" that is unneeded and unwanted. Whatever they a read more »
10 Comments     
Avatar Went Hot: July 1, 2008 - 12:57 pm
Posted By: andrewsho 192 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Yahoo
Barry Schwartz bids adieu to our favorite SEO 1.0 tool. read more »
7 Comments     
Avatar Went Hot: August 16, 2008 - 5:59 pm
Posted By: cledford 147 days ago
Topic Type: News Story (Jump to http://www.3tailer.com)
Category: Yahoo Other
6 easy steps to 301ing your Yahoo! store. read more »
7 Comments     
Avatar Went Hot: June 7, 2008 - 6:54 pm
Posted By: toddmintz 216 days ago
Topic Type: News Story (Jump to http://www.semportland.com)
Category: Yahoo Paid Search
SEMpdx Member Tracy Chapman shares with the Yahoo PPC folks (and us) why she won't allow her Yahoo accounts to be optimized without her consent. read more »
3 Comments     
Avatar Went Hot: April 28, 2008 - 7:56 pm
Posted By: iBrian 255 days ago
Topic Type: News Story (Jump to http://www.internetbusiness.co.uk)
Category: Yahoo Searching
Yahoo search just doesn't understand user experience - no wonder it lags behind Google. read more »
4 Comments     
Avatar Went Hot: October 2, 2007 - 6:14 am
Posted By: EricLander 464 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: Yahoo
Yahoo today is rolling out a series of changes to their search technology which on the usability side addresses the need for educating the searcher and helping them perform the search query which will lead them to relevant results. And on the findab read more »
3 Comments     
Avatar Went Hot: October 2, 2007 - 7:36 am
Posted By: EricLander 464 days ago
Topic Type: News Story (Jump to http://www.searchenginejournal.com)
Category: Yahoo SEO
This is my comprehensive guide to search engine optimization focusing on the new Yahoo! Search results, including, but not limited to, the Yahoo! Search Assist tools. Includes tips on optimizing Flickr, Yahoo Videos, Event Listings on Upcoming, and read more »
3 Comments     
Avatar Went Hot: February 13, 2008 - 12:09 pm
Posted By: UtahSEOpro 330 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Yahoo
The expected Yahoo layoffs started a few hours ago. Two very good people I know are among those cut. No doubt we're going to be hearing from many more. Not much more to report about it at the moment, but I expect over the coming day, we'll have a be read more »
5 Comments     
Avatar Went Hot: July 3, 2008 - 9:17 am
Posted By: robsnell 190 days ago
Topic Type: News Story (Jump to http://www.seminhouse.com)
Category: Yahoo
When life hands you lemons, don't just make lemonade! Think bigger than that! Roll out a nationwide chain of lemonade stands and cash out with an IPO. SEO Jessica Bowman was one of the first in the Yahoo! Brains to drain, but look who's laughing all read more »
5 Comments     
Avatar Went Hot: August 20, 2008 - 6:07 am
Posted By: rustybrick 142 days ago
Topic Type: News Story (Jump to http://www.seroundtable.com)
Category: Yahoo Searching
Indenting has just begun at Yahoo Search. read more »
Discuss     
Avatar Went Hot: July 17, 2008 - 1:33 am
Posted By: ViperChill 176 days ago
Topic Type: News Story (Jump to http://www.blogstorm.co.uk)
Category: Yahoo SEO
A strange new bug in the search feature of the Yahoo Directory seems to be showing sites either hosted or extensively cross-linked with the site you are searching for. read more »
Discuss     
Avatar Went Hot: November 10, 2007 - 9:44 am
Posted By: aimClear 427 days ago
Topic Type: News Story (Jump to http://online.wsj.com)
Category: Yahoo Other
WALL STREET JOURNAL, WASHINGTON-Yahoo stock TUMBLED as 2 Chinese dissidents' families hoped congressional hearings into Yahoo's role in the men's imprisonment spurs their release. read more »
8 Comments     
Avatar Went Hot: April 14, 2008 - 7:50 am
Posted By: rustybrick 269 days ago
Topic Type: News Story (Jump to http://www.seroundtable.com)
Category: Yahoo SEO
Lots of reports about a weekend Yahoo Search update. No official word from Yahoo yet, but it seems like we got a major Yahoo update going on. read more »
2 Comments     


Top 10 Most Sphunn
In What's New

  1. Interview of Muhammad Saleem, Socia... (20)
  2. Considering In-house SEO? How to e... (18)
  3. Are You Ignoring the Cries of Your ... (18)
  4. Online Profiling – The good, the ba... (18)
  5. What is Green Hat SEM? (18)
  6. AdWords Using Google Moderator For ... (17)
  7. What would you like to see Google’s... (17)
  8. Search for SEO eBooks and PDF Tutor... (14)
  9. Why you should avoid WebProsperity! (14)
  10. Is There Really Such a Thing as a S... (13)

Latest Comments

Search Marketing Expo

Save the date for:
• SMX West - Feb. 10-12, 2009
• SMX Munich - April 22-23, 2009
• SMX Social Media Marketing - April 29-30
• SMX Advanced - June 2-3, 2009

Search Marketing Now

Learn more about search marketing through free online webcasts and webinars from our sister site Search Marketing Now.

Upcoming Webcasts: