Search Marketing
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Here you'll find topics about the practice of search engine marketing (SEM), which involves generating traffic and sales via search engines. For more background, see Search Marketing news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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Avatar Posted By: dannysullivan 423 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: SEM
Covers various tools that let you perform keyword research for free, especially focusing on what to do now that Yahoo's long-standing tool is no lon read more »
4 Comments     
Avatar Posted By: demib 422 days ago
Topic Type: Discussion
Category: SEO
Last Monday on my radio show Strikepoint on WebmasterRadio.FM I gave a rant about one of my deep and long-time passions: SEO’ing dynamic websites. It read more »
4 Comments     
Avatar Posted By: linkmoses 422 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Link Building
From this week's LinkWeek column...

I'm a big believer in linking analysis and competitive linking intelligence. But not just SEO/SEM purposes. read more »
Discuss     
Avatar Posted By: belasco99 420 days ago
Topic Type: News Story (Jump to http://www.miketheinternetguy.com)
Category: SEO
How to use Google's Keyword research tool and other keyword tools for effective local keyword research. read more »
2 Comments     
Avatar Posted By: JohnnyT 420 days ago
Topic Type: Discussion
Category: SEM Industry
Hi Everybody! This Sphinn thing is sweet. Anyway, here's my situation:
My employer will not fund a trip to Pub Con this December, so I will be attending SES Chicago (I hail from Milwaukee). We all know that these two events are running at the same read more »
Discuss     
Avatar Went Hot: July 12, 2007 - 1:06 pm
Posted By: MattC 420 days ago
Topic Type: Discussion
Category: SEM Industry
Well now that Threadwatch is gone, I know a bunch of us marketers are looking for a place to fill the gap. My bet is that Sphinn has the best chance. It gets away from the tired old forum and blog format and gives us a Social Media style outlet were read more »
15 Comments     
Avatar Posted By: JohnEllis 420 days ago
Topic Type: News Story (Jump to http://www.JohnWEllis.com)
Category: Paid Search
This is my response to some of the recent articles on bid management software. They are good products, just not great. And not for me. (My 1st Sphinn post) read more »
1 Comment     
Avatar Posted By: Aviva 420 days ago
Topic Type: News Story (Jump to http://performancing.com)
Category: SEM Industry
As our companies grow we all need to have a good feel for the law and how it affects us. Our job as web entrepreneurs isn't made any easier by the fact that most lawyers have never heard of blogging, domaining, not to mention social media. So the read more »
2 Comments     
Avatar Went Hot: July 12, 2007 - 11:41 am
Posted By: chrisbartow 420 days ago
Topic Type: News Story (Jump to http://www.seomoz.org)
Category: Link Building
Rand Fishkin disusses the need for paid links, even for people that are trying to stay on the straight and narrow. See some web sites that rank well with paid links and get some tips on how to buy some good links while dodging Matt Cutts. read more »
6 Comments     
Avatar Posted By: imnotadoctor 420 days ago
Topic Type: News Story (Jump to http://www.imnotadoctor.com)
Category: SEO
Check out this email I got about Cloaking software. I was laughing my ass off. read more »
Discuss     
Avatar Posted By: toddmintz 420 days ago
Topic Type: News Story (Jump to http://www.searchengineguide.com)
Category: SEM
An excellent overview where SEMpdx members advise new entrants in the Search Engine Marketing Field how best to learn SEM. read more »
Discuss     
Avatar Went Hot: July 12, 2007 - 3:48 pm
Posted By: tamar 420 days ago
Topic Type: News Story (Jump to http://www.smallbusinesssem.com)
Category: SEO
I often get asked to review a web site and give quick feedback on the site’s SEO. The issue: Is the site doing well, or in desperate need of SEO help? To answer those questions, I’ve developed a speedy system to go through a site and take a quick SE read more »
31 Comments     
Avatar Posted By: AndrewGirdwood 420 days ago
Topic Type: News Story (Jump to http://www.cornwallseo.com)
Category: SEM
Lyndon issues the heartfelt cry, "Do not offer what you cannot deliver" and lambastes all those webdevs who claim they know Search. read more »
3 Comments     
Avatar Posted By: ThirstyPony 420 days ago
Topic Type: News Story (Jump to http://thirstypony.com)
Category: In House SEM
Brand reputation management and search marketing were once very separate entities – but with the emergence of user-driven content sites, they now must be performed in tandem. The same blogs, forums and social media sites which can be used to negate read more »
1 Comment     
Avatar Posted By: runninthingz 420 days ago
Topic Type: News Story (Jump to http://marko.gnosticdesigns.com)
Category: SEO
A few steps to better help you write and research Page Title and Meta Tags. If you want to rank in any major search engine you should be reading this. read more »
Discuss     
Avatar Went Hot: July 12, 2007 - 3:49 pm
Posted By: toprank 420 days ago
Topic Type: News Story (Jump to http://www.toprankblog.com)
Category: SEO
Some SEO practitioners and even more company marketers continue to see search engine optimization as a single or short term event. This seriously flawed perspective as well as five good reasons to engage SEO consultants on an ongoing basis are prese read more »
8 Comments     
Avatar Posted By: gleddy 420 days ago
Topic Type: News Story (Jump to http://standardzilla.com)
Category: SEO
How to technically evaluate websites in under 30 seconds to see if they have a solid technical foundation, aiding efficient SEO and indexing. read more »
2 Comments     
Avatar Went Hot: July 15, 2007 - 5:10 pm
Posted By: Lyndon 420 days ago
Topic Type: Discussion
Category: Link Building
Imagine you’re Google for as moment (I accept that’s not an easy challenge!). Your job is to do the “right” job and fairly and wisely and correctly rank web pages from all across the internet on any given search term. What a job! read more »
21 Comments     
Avatar Went Hot: July 13, 2007 - 12:12 pm
Posted By: MattMcGee 420 days ago
Topic Type: News Story (Jump to http://www.smallbusinesssem.com)
Category: Link Building
When SEOs talk about getting links from Wikipedia, the main benefit that’s often mentioned is “it’s still a great source of traffic even if you don’t get the link juice.”

That’s true, but we’re overlooking one Big Fact: Wikipedia content doesn’t read more »
13 Comments     
Avatar Posted By: Mrseo 420 days ago
Topic Type: News Story (Jump to http://www.mr-seo.com)
Category: SEO
This question I hear on a daily basis. Why? Well, people want to know how much SEO will cost for my company to optimize their site, which is the question they should be asking. However, it seems people expect an off the cuff response with a price an read more »
1 Comment     
Avatar Went Hot: July 13, 2007 - 2:53 pm
Posted By: Aviva 419 days ago
Topic Type: News Story (Jump to http://www.stuntdubl.com)
Category: Other Search Marketing
Gives a comprehensive list of ways to own your name in the SERPs. Doing press releases is one of them. read more »
4 Comments     
Avatar Posted By: MattC 419 days ago
Topic Type: News Story (Jump to http://www.radiobait.com)
Category: SEO
I'm sure this has come up before but I have never really discussed it with anyone. I bought a domain name awhile back. One of those spur of the moment ideas and then I did nothing with it.

Well this morning I just happened to see that my domain read more »
Discuss     
Avatar Posted By: Oggy 419 days ago
Topic Type: News Story (Jump to http://www.canalytics.ca)
Category: SEO
The first person to spam Mahalo without intending to do so. Here's how it happened. read more »
4 Comments     
Avatar Posted By: Mrseo 419 days ago
Topic Type: News Story (Jump to http://www.mr-seo.com)
Category: SEO
It recently came to our attention that Developer Shed (http://tools.devshed.com), who features several of our articles as well as the work of many other authors, has decided to use no-follow tags for all the content on their site. To the owners of D read more »
Discuss     
Avatar Posted By: ChristianBk 419 days ago
Topic Type: News Story (Jump to http://www.sempdx.org)
Category: SEM
Details about SEMpdx's August 14 Hot Seat Event. Hot Seat events involve experienced search engine marketers reviewing chosen websites & providing SEO advice - nice session for beginner search marketers to learn valuable SEO advice from industry p read more »
Discuss     


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