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Below are news stories and discussion topics that were selected by our editors and readers. You can review the archive of content here, or via the category links in the navigation bar above. For up to date news and information regarding all aspects of online marketing, visit us at our new home - Marketing Land.

Stats show that Pinterest is gaining traction quite rapidly in 2011, and the site has some really good characteristics as a source for links for SEO. Read More & Discuss!
Good post on optimizing web forms for better usability which will lead to increased conversions and interactions. Read More & Discuss!
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For those who couldn't make Pubcon this year, here's a recap with 154 takeaways and tips. Read More & Discuss!
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Today we’re continuing our long-standing series of blog posts to share the methodology and process behind our search ranking, evaluation and algorithmic changes. This summer we published a video that gives a glimpse into our overall process, and today… Read More & Discuss!
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An excellent overview of the pros and cons about working in house and for a search marketing agency. Read More & Discuss!
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Some solid step-by-step advice on how to train a link builder. Read More & Discuss!
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We’re thrilled to share this news: Sphinn will soon be re-launched as a new, editorial site called Marketing Land! Marketing Land will provide daily news coverage, regular columns and other features about the broader topic of online marketing. This… Read More & Discuss!
Interesting case study about A/B testing changes to page titles. Read More & Discuss!
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Very in-depth, detailed post with examples. Read More & Discuss!
Professor Maps (Mike Blumenthal) offers a list of ideas/tips that might help local businesses rank well in Google's new local search results layout. Read More & Discuss!
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Some solid tips on how to structure your paid search account to maximize your holiday ROI. Read More & Discuss!
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You want to be persuasive.  The power to influence people to get what you want is sometimes all it takes to be successful. These are some tactics, discovered through psychological research, that you have probably not yet heard about, but have the… Read More & Discuss!
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These figures reveal the huge black hole that our time disappears into when we visit Facebook, Twitter or YouTube or other social media sites. Read More & Discuss!
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There are plenty of choices on the market today for keyword research. No matter your budget, there are probably several options to choose from. In our "Discussion of the Week," we want to know what KR tool(s) you prefer at the moment, and why. Do you… Read More & Discuss!
Whether you agree with the conclusion or not, Slate tries to make the case that Google+ will survive for only another year or two before Google has to shut it down. An interesting read, especially in light of the user-started discussion we published… Read More & Discuss!


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