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Topics about getting listed through search advertising at Google. For more background, see Google AdWords stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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View case study. Brian Carter shows how to use Google AdWords to prioritize local search marketing efforts. Article covers four ways to get a good number of geotargeted clicks from local AdWords campaigns:

1. Geotargeting at the Campaign Level
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Kate writes her first post at Youmoz sharing advanced tips on segmenting your analytics data to find all your broad match phrases! Sweeeeeet tutorial :D. read more »
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Brian continues on in his "comical" way of explaining what is important in an SEM campaign. read more »
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