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The oldest of the web's major search engines, Yahoo is arguably the most successful competitor to Google, in terms of coverage of the web, use by searchers and advertising reach. For more background, see Yahoo news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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Barry Schwartz bids adieu to our favorite SEO 1.0 tool. read more »
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When life hands you lemons, don't just make lemonade! Think bigger than that! Roll out a nationwide chain of lemonade stands and cash out with an IPO. SEO Jessica Bowman was one of the first in the Yahoo! Brains to drain, but look who's laughing all read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008