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<title>Sphinn / ANOnym / What's New</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Wed, 16 Jul 2008 20:55:31 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Secret Google Factor Revealed: It's in the Moon]]></title>
<link>http://sphinn.com/story/59528</link>
<comments>http://sphinn.com/story/59528</comments>
<pubDate>Wed, 16 Jul 2008 20:55:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/59528</guid>
<description><![CDATA[One of the new Googlers has recently let the cat out of the bag and revealed the secret ranking factor that affects new websites. Thank you, John.<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Michael Martinez Busted: Lying Online Doesn't Work]]></title>
<link>http://sphinn.com/story/58100</link>
<comments>http://sphinn.com/story/58100</comments>
<pubDate>Wed, 09 Jul 2008 22:28:49 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/58100</guid>
<description><![CDATA[Michael Vandemar brilliantly debunks statements made against him by Michael Martinez, showing that lying online with plenty of evidence available, probably, shouldn't be done.<br/><br/>17 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google TrustRank Myth Busted!]]></title>
<link>http://sphinn.com/story/56267</link>
<comments>http://sphinn.com/story/56267</comments>
<pubDate>Mon, 30 Jun 2008 22:25:45 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/56267</guid>
<description><![CDATA[Google doesn't have anything called TrustRank. Yahoo does.<br/><br/>9 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Is Word of Mouth a Separate Strategy or a Good Marketer's Job Done?]]></title>
<link>http://sphinn.com/story/8995</link>
<comments>http://sphinn.com/story/8995</comments>
<pubDate>Wed, 10 Oct 2007 04:48:02 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/8995</guid>
<description><![CDATA[Recent studies said that people trust word of mouth most. They also said that WOM is essential in a marketing strategy. But shouldn't good marketing create WOM naturally? Shouldn't we just do better jobs?<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Social Media Is Only 'Social' If You're Alone]]></title>
<link>http://sphinn.com/story/8993</link>
<comments>http://sphinn.com/story/8993</comments>
<pubDate>Wed, 10 Oct 2007 04:26:53 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/8993</guid>
<description><![CDATA[Social media online only works if you are not social offline. So it is really social?<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Interview of Usability Guru Jakob Nielsen]]></title>
<link>http://sphinn.com/story/8697</link>
<comments>http://sphinn.com/story/8697</comments>
<pubDate>Mon, 08 Oct 2007 05:57:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>Usability</category>
<guid>http://sphinn.com/story/8697</guid>
<description><![CDATA[You really should read an interview with Jakob.<br/><br/>11 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Lack of Knowledge Can be an Advantage]]></title>
<link>http://sphinn.com/story/8696</link>
<comments>http://sphinn.com/story/8696</comments>
<pubDate>Mon, 08 Oct 2007 05:54:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/8696</guid>
<description><![CDATA[Not knowing details about the client allows you to use your own marketing skills to achieve better results.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[7 Shopping Cart Tips That Even Amazon Could Use]]></title>
<link>http://sphinn.com/story/8194</link>
<comments>http://sphinn.com/story/8194</comments>
<pubDate>Thu, 04 Oct 2007 07:08:43 -0700</pubDate>
<dc:creator></dc:creator>
<category>Usability</category>
<guid>http://sphinn.com/story/8194</guid>
<description><![CDATA[Sometimes, even the most popular giants make simple mistakes and lose sales. Fix your site and be more successful, than Amazon.<br/><br/>15 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How to Go Multi-platform and Build a Profitable Borg]]></title>
<link>http://sphinn.com/story/7559</link>
<comments>http://sphinn.com/story/7559</comments>
<pubDate>Fri, 28 Sep 2007 22:07:04 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/7559</guid>
<description><![CDATA[Build a multi-platform website and it'll be much more efficient, than just a single part. Learn how from Andy Hagans.<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google is a Bad Big Brother?]]></title>
<link>http://sphinn.com/story/7185</link>
<comments>http://sphinn.com/story/7185</comments>
<pubDate>Wed, 26 Sep 2007 17:18:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/7185</guid>
<description><![CDATA[A WSJ story about how Google is easily becoming the Big Brother, whether it's mostly doing stuff for shareholders and such..<br/><br/>4 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How to Increase Your AdWords Conversion Rate by 126% in a Few Hours: a Case Study]]></title>
<link>http://sphinn.com/story/6876</link>
<comments>http://sphinn.com/story/6876</comments>
<pubDate>Tue, 25 Sep 2007 07:51:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/6876</guid>
<description><![CDATA[Sometimes, simply following the easy rules of PPC can get you solid - and cheaper - conversions. A case study with real numbers.<br/><br/>13 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[10 Tips for Promoting Your Forum from SEO Forum Owner]]></title>
<link>http://sphinn.com/story/6329</link>
<comments>http://sphinn.com/story/6329</comments>
<pubDate>Thu, 20 Sep 2007 21:59:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/6329</guid>
<description><![CDATA[So you want to start a forum. The best advice would be to be unique, become a part of the industry and have a passion for it.<br/><br/>11 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Should SEO Be Regulated?]]></title>
<link>http://sphinn.com/story/4630</link>
<comments>http://sphinn.com/story/4630</comments>
<pubDate>Tue, 04 Sep 2007 18:19:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/4630</guid>
<description><![CDATA[There has a lot been said about SEO given a dirty name. Some suggest that controlling the industry with a body might help, but it won't be as effective as the SEO market itself, though.<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Web 2.0 Analytics, Better Than Google Analytics]]></title>
<link>http://sphinn.com/story/2954</link>
<comments>http://sphinn.com/story/2954</comments>
<pubDate>Wed, 15 Aug 2007 05:28:25 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/2954</guid>
<description><![CDATA[For your Web 2.0 sites, comes Web 2.0 analytics. Track anything, use in any formats and view in your own custom layout.<br/><br/>19 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Help a fellow SEO in a predicament: how to get PR6 links fast?]]></title>
<link>http://sphinn.com/story/2187</link>
<comments>http://sphinn.com/story/2187</comments>
<pubDate>Mon, 06 Aug 2007 03:51:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/2187</guid>
<description><![CDATA[Hi, folks.I know that buying or hunting links with PR doesn't make sense. But a fellow of mine has got into a predicament of accepting a task to get 20 PR6 links in the software industry in one month for $475 (spent on links, not for the job).If he does it, he gets a promotion, a nice job and freedom to do whatever he wants, such as creating quality content, contributing to the Web and so on. Until then, he has 29 days to find 20 PR6 links in the software industry.What would you do to get such links?Please share your ideas to assist a fellow SEO.Thank you.<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How to Write a Business Plan: Ten Questions with Tim Berry]]></title>
<link>http://sphinn.com/story/1792</link>
<comments>http://sphinn.com/story/1792</comments>
<pubDate>Mon, 30 Jul 2007 17:13:00 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/1792</guid>
<description><![CDATA[The Entrepreneur of the Year answers 10 questions about building business plans from Guy Kawasaki.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Get the Benefit of the Doubt]]></title>
<link>http://sphinn.com/story/1723</link>
<comments>http://sphinn.com/story/1723</comments>
<pubDate>Mon, 30 Jul 2007 04:50:16 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/1723</guid>
<description><![CDATA[Whenever your clients are expecting huge results (either from your promises or other information), they can easily turn away from you, when you screw up.If you underpromise, reduce the hype, you'll get your last chance.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[10 Steps to Becoming a Better Writer from CopyBlogger]]></title>
<link>http://sphinn.com/story/1503</link>
<comments>http://sphinn.com/story/1503</comments>
<pubDate>Thu, 26 Jul 2007 08:58:39 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/1503</guid>
<description><![CDATA[Learn how to become a much better writer to be a better blogger. Tips from Brian Clark of CopyBlogger.com.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Train Your Writing Skills to Be a Better Blogger]]></title>
<link>http://sphinn.com/story/1502</link>
<comments>http://sphinn.com/story/1502</comments>
<pubDate>Thu, 26 Jul 2007 08:57:38 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/1502</guid>
<description><![CDATA[Learn how to train your writing skills. Advice from Chris Garrett.<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[21 Expert Tips To Improve Usability]]></title>
<link>http://sphinn.com/story/1348</link>
<comments>http://sphinn.com/story/1348</comments>
<pubDate>Tue, 24 Jul 2007 19:31:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>Usability</category>
<guid>http://sphinn.com/story/1348</guid>
<description><![CDATA[Learn the astonishing expert tips on how to improve your website usability from more than one expert. Get the tips you haven't heard about before.Tips include:- designing thoroughly from scratch- focusing on the requirements- test, test, test- starting with plain HTML- making the site readable- and many more.<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[Search Marketing Industry is Least Transparent]]></title>
<link>http://sphinn.com/story/1119</link>
<comments>http://sphinn.com/story/1119</comments>
<pubDate>Mon, 23 Jul 2007 04:47:56 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/1119</guid>
<description><![CDATA[Rand says that it is very hard for a SEO client to determine the worth of a SEO and asks how we should help this.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Forget About Perfection, Just Do It]]></title>
<link>http://sphinn.com/story/957</link>
<comments>http://sphinn.com/story/957</comments>
<pubDate>Fri, 20 Jul 2007 03:03:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/957</guid>
<description><![CDATA[When you are sitting on a great idea, you can lose, if you wait and try to perfect it. By acting now, you can reap the benefits earlier and fix the rest later.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Send Your Flagship Content Links to Chris Garrett]]></title>
<link>http://sphinn.com/story/956</link>
<comments>http://sphinn.com/story/956</comments>
<pubDate>Fri, 20 Jul 2007 02:56:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/956</guid>
<description><![CDATA[Send the URLs of your flagship content to Chris Garrett til this Thursday and he'll publish them on his blog.<br/><br/>19 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Set the Time Target Right]]></title>
<link>http://sphinn.com/story/875</link>
<comments>http://sphinn.com/story/875</comments>
<pubDate>Thu, 19 Jul 2007 07:22:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/875</guid>
<description><![CDATA[When thinking what you are going to be in the future, pick the right time period that you'll be able to change and that you can be certain about. Planning for unpredictable times, such as several years in the future, may not work out well, especially online.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[8 Ways to Improve Your e-Commerce Product Page]]></title>
<link>http://sphinn.com/story/628</link>
<comments>http://sphinn.com/story/628</comments>
<pubDate>Tue, 17 Jul 2007 03:05:46 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/628</guid>
<description><![CDATA[An online shop product page is the most complex element of the site by improving which you can get the most benefits. Learn how to improve the page and increase conversions.<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[Which Content to Create: Expert Articles or Shallow Blog Posts?]]></title>
<link>http://sphinn.com/story/276</link>
<comments>http://sphinn.com/story/276</comments>
<pubDate>Thu, 12 Jul 2007 17:34:07 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/276</guid>
<description><![CDATA[When creating content for your website, is it better to invest in long, expert articles or also write smaller blog posts? Though Jacob Nielsen speaks in favor of expert articles (and rightly so), you shouldn't forget communucating within the industry, which leaves room for discussion posts, news reviews, opinions and so forth.<br/><br/>8 Vote(s) ]]></description>
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