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<title>Sphinn / DaveDavis / Commented News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Fri, 12 Sep 2008 02:31:49 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Antispore.com - Real Christian Crusade or Clever Marketing Ploy?]]></title>
<link>http://sphinn.com/story/72184</link>
<comments>http://sphinn.com/story/72184</comments>
<pubDate>Fri, 12 Sep 2008 02:31:49 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/72184</guid>
<description><![CDATA[Great post about a website that has popped up and is claiming to be a crusade against Spore, yet looks suspiciously like a clever marketing ploy.Unless you have been living under a rock (or simply have zero interest in video games what so ever) then you would have probably heard about a little PC game called Spore. Amongst the hype and controversy over things such as the draconian DRM or the less than stellar reviews, there is a website which has popped up called Antispore.<br/><br/>14 Vote(s) ]]></description>
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<item>
<title><![CDATA[Using PPC Marketing Data To Invest Wisely In Domains]]></title>
<link>http://sphinn.com/story/59131</link>
<comments>http://sphinn.com/story/59131</comments>
<pubDate>Tue, 15 Jul 2008 09:10:54 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/59131</guid>
<description><![CDATA[One of the often overlooked benefits of PPC marketing is the conversion data from the different sources the networks use to expand into different marketing channels.<br/><br/>63 Vote(s) ]]></description>
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<title><![CDATA[SEO Superlatives Winners for 2008]]></title>
<link>http://sphinn.com/story/57149</link>
<comments>http://sphinn.com/story/57149</comments>
<pubDate>Sat, 05 Jul 2008 11:59:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/57149</guid>
<description><![CDATA[The time has come to announced the winners for the 2008 SEO Superlatives. But before the announcement, I'd like to thank everybody who contributed. The SEO Superlatives Committee was awesome. All you crazy guys and gals who where socializing this, kick ass. Thanks so much for making this contest so much fun!And without any further, here are your winners!<br/><br/>66 Vote(s) ]]></description>
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<title><![CDATA[Visa Offer Free $100 Facebook Credits - Not A Bad Promotion Visa!]]></title>
<link>http://sphinn.com/story/56311</link>
<comments>http://sphinn.com/story/56311</comments>
<pubDate>Tue, 01 Jul 2008 03:08:42 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/56311</guid>
<description><![CDATA[For those of you who are not advertising on facebook already (and even if you are) and want to give it a try, now there is a completely free way to test the waters.<br/><br/>46 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Register Country Specific Domains To Help With Local SEO]]></title>
<link>http://sphinn.com/story/47170</link>
<comments>http://sphinn.com/story/47170</comments>
<pubDate>Mon, 19 May 2008 09:54:55 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/47170</guid>
<description><![CDATA[With the recent changes in the way Google and Yahoo are ranking country specific TLDs, Adam has put together a fantastic post listing all the official or best domain registrars for each ccTLD.<br/><br/>36 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[7 Tips for Keeping Your SEM Consulting Clients Happy]]></title>
<link>http://sphinn.com/story/47101</link>
<comments>http://sphinn.com/story/47101</comments>
<pubDate>Mon, 19 May 2008 05:47:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/47101</guid>
<description><![CDATA[As with any business, customer retention is far more valuable than customer acquisition. Companies that succeed in the long run are the ones that invest heavily in keeping their customers satisfied, rather than only spending money to acquire new ones.<br/><br/>48 Vote(s) ]]></description>
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<item>
<title><![CDATA[Anatomy of a Google Filter/Penalty (or how not to do nofollow PR sculpting)]]></title>
<link>http://sphinn.com/story/46940</link>
<comments>http://sphinn.com/story/46940</comments>
<pubDate>Sun, 18 May 2008 05:17:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/46940</guid>
<description><![CDATA[It seems like Google are applying their penalties all over the place. Instead of manually punishing sites, they came up with all these red flags that can send your site into the depths of -60 / -300 / -950 penalty/filter. The penalties are site specific and it is very interesting to find out what triggers them and when they are lifted.<br/><br/>53 Vote(s) ]]></description>
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<item>
<title><![CDATA[How to Steal Competitorsa4 Keywords While Protecting Your Own]]></title>
<link>http://sphinn.com/story/44166</link>
<comments>http://sphinn.com/story/44166</comments>
<pubDate>Sun, 04 May 2008 05:16:42 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/44166</guid>
<description><![CDATA[Want to figure out what keywords a competitor is optimizing for? Want to avoid getting your keyword research ripped off? Gab shows how.<br/><br/>40 Vote(s) ]]></description>
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<item>
<title><![CDATA[Eye-Tracking Presentation From AltogetherDigital]]></title>
<link>http://sphinn.com/story/32615</link>
<comments>http://sphinn.com/story/32615</comments>
<pubDate>Tue, 04 Mar 2008 15:05:24 -0800</pubDate>
<dc:creator></dc:creator>
<category>Usability</category>
<guid>http://sphinn.com/story/32615</guid>
<description><![CDATA[Continuing our series of presentations designed to spread learning about the latest trends, tools &amp; technologies in digital marketing, we invited the lovely people from eye-tracking company User Vision to come in and talk to us. You can see the presentation below and will hopefully be able to see a video of it very soon.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[99 Free Online Classes on Marketing, Business and Entrepreneurship]]></title>
<link>http://sphinn.com/story/26983</link>
<comments>http://sphinn.com/story/26983</comments>
<pubDate>Tue, 05 Feb 2008 08:20:54 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/26983</guid>
<description><![CDATA[Browse through courses from MIT and other reputable schools across six categories - Marketing and Sales, Management, Legal, Finance and Technology/Product.<br/><br/>38 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How To  Check Your Global Google SERPs Efficiently]]></title>
<link>http://sphinn.com/story/19270</link>
<comments>http://sphinn.com/story/19270</comments>
<pubDate>Tue, 18 Dec 2007 06:43:23 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/19270</guid>
<description><![CDATA[With Local SEO becoming more and more prominent, it's imperative that we track SERP rankings not only on Google (dot) Com but also on regional Google search engines. Obtaining reporting on natural search results across different geographies can be tedious and time consuming, especially when a particular client receives a significant portion of referral traffic from different regional Google search engines<br/><br/>38 Vote(s) ]]></description>
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<title><![CDATA[Why You Should Go Through The Trouble Of Registering Your Copyright | SEOmoz]]></title>
<link>http://sphinn.com/story/16481</link>
<comments>http://sphinn.com/story/16481</comments>
<pubDate>Fri, 30 Nov 2007 03:38:48 -0800</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/16481</guid>
<description><![CDATA[Did you know that the difference between registration and non-registration could be you owing your attorney 15k versus you getting $150,000 in statutory damages? That's right. If you don't register, you could end up in the hole, even if you win.<br/><br/>30 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google Global Extension V2 Released]]></title>
<link>http://sphinn.com/story/16085</link>
<comments>http://sphinn.com/story/16085</comments>
<pubDate>Wed, 28 Nov 2007 07:10:28 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/16085</guid>
<description><![CDATA[Google Global version 2 has been tested and is now ready for general release. V2 is a complete rewrite of version 1 as a result of all the wonderful feedback and feature requests. V2 is a lot more robust, works with more versions of Firefox and has over 20 new features! This version has some pretty advanced configuration options and is compatible with Firefox V3.Google Global now allows you to view organic and paid Google search results as they appear in almost any location on Earth.<br/><br/>42 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[AdWords Content Exclusion (beta) - A Walk Through With Screenshots!]]></title>
<link>http://sphinn.com/story/13353</link>
<comments>http://sphinn.com/story/13353</comments>
<pubDate>Sat, 10 Nov 2007 01:21:36 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/13353</guid>
<description><![CDATA[Yesterday, AdWords pushed out what seems to be a very limited beta tool to some AdWords advertisers. From managing quite a few accounts for quite a few clients in different countries, it would appear that this beta tool is not country limited but account size limited (I may be wrong).This tool is available in four of our client accounts that just so happen to be our four largest accounts, measuring that in volume of keywords and monthly spend. Seeing there is very little information on the various industry blogs and forums about this, I have been asked to post some screenshots and a brief walk through of the new beta tool. Enjoy!<br/><br/>35 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[The 5 Easiest Ways To Get Search Engines To Trust You!]]></title>
<link>http://sphinn.com/story/10470</link>
<comments>http://sphinn.com/story/10470</comments>
<pubDate>Mon, 22 Oct 2007 11:39:21 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/10470</guid>
<description><![CDATA[Improve your SEO efforts by increasing your Google TrustRank and general domain authority. These 5 tips will improve your domains good standing with search engines and appear more credibly than your competitors.<br/><br/>51 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Ten Tips for Building Authority Status in Your Niche or Industry]]></title>
<link>http://sphinn.com/story/8372</link>
<comments>http://sphinn.com/story/8372</comments>
<pubDate>Fri, 05 Oct 2007 06:24:35 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/8372</guid>
<description><![CDATA[The first post from our new staff writer Jennifer discussing the fundamental ways to build authority in your niche or industry.<br/><br/>19 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Do You Make These 12 AdWords Mistakes?]]></title>
<link>http://sphinn.com/story/3276</link>
<comments>http://sphinn.com/story/3276</comments>
<pubDate>Sun, 19 Aug 2007 03:24:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/3276</guid>
<description><![CDATA[Article about the top 12 AdWords campaigns mistakes our clients have made before they come and work with us. Some are relatively new.<br/><br/>29 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How to Master the Google AdWords Quality Score]]></title>
<link>http://sphinn.com/story/2019</link>
<comments>http://sphinn.com/story/2019</comments>
<pubDate>Thu, 02 Aug 2007 09:27:23 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/2019</guid>
<description><![CDATA[An article on how to effectively optimize your AdWords landing page quality score using free tools from Google and W3C.<br/><br/>33 Vote(s) ]]></description>
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<item>
<title><![CDATA[Don't Block The Quality Score Bot]]></title>
<link>http://sphinn.com/story/478</link>
<comments>http://sphinn.com/story/478</comments>
<pubDate>Mon, 16 Jul 2007 02:32:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/478</guid>
<description><![CDATA[This article outlines tests and communication with our Google rep about the effect of excluding pages from the main index using a blanket robots.txt exclusion and the effect this will have on the quality score of your AdWords campaigns.<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[New Firefox Extension To See Google Results In Other Countries]]></title>
<link>http://sphinn.com/story/279</link>
<comments>http://sphinn.com/story/279</comments>
<pubDate>Thu, 12 Jul 2007 18:23:44 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/279</guid>
<description><![CDATA[We just released a brand spanking new Firefox plugin/extension that allows you to easily check the Google search results (Organic and paid) as they appear in different countries. Any feedback or feature requests would be very much appreciated.<br/><br/>35 Vote(s) ]]></description>
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