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<title>Sphinn / MattMcGee / Commented News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Tue, 29 Jul 2008 10:57:23 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Why Reputation Management Matters for Small Businesses]]></title>
<link>http://sphinn.com/story/62274</link>
<comments>http://sphinn.com/story/62274</comments>
<pubDate>Tue, 29 Jul 2008 10:57:23 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/62274</guid>
<description><![CDATA[Never has the opinion of the individual been as powerful as it is today. One negative blog post or product review can spread online in a flash and change the direction of a company. Reputation management isn't just for big companies and brands -- it's for businesses of all sizes.<br/><br/>48 Vote(s) ]]></description>
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<title><![CDATA[Google Trends Comes To Web Sites: Trends For Web Sites]]></title>
<link>http://sphinn.com/story/54228</link>
<comments>http://sphinn.com/story/54228</comments>
<pubDate>Fri, 20 Jun 2008 10:29:26 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/54228</guid>
<description><![CDATA[Google Trends now tracks and shows data on individual web sites, and can compare groups of web sites together.<br/><br/>72 Vote(s) ]]></description>
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<item>
<title><![CDATA[XML Sitemaps: The Most Overrated SEO Tactic Ever]]></title>
<link>http://sphinn.com/story/53972</link>
<comments>http://sphinn.com/story/53972</comments>
<pubDate>Thu, 19 Jun 2008 09:49:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/53972</guid>
<description><![CDATA[Whenever I take part in a Site Review session at some conference, one of my fellow panelists will inevitably tell a webmaster something like, &quot;You don't have an XML sitemap. Create one and submit it to the search engines as soon as you can.&quot; But I believe that XML sitemaps are the most overrated SEO tactic ever. Here's why.<br/><br/>68 Vote(s) ]]></description>
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<item>
<title><![CDATA[Top 10 Signs Youa4re Spamming Sphinn]]></title>
<link>http://sphinn.com/story/49306</link>
<comments>http://sphinn.com/story/49306</comments>
<pubDate>Wed, 28 May 2008 09:33:09 -0700</pubDate>
<dc:creator></dc:creator>
<category>Sphinn Zone</category>
<guid>http://sphinn.com/story/49306</guid>
<description><![CDATA[Being a moderator at Sphinn is pretty time-consuming, but it's also fun! I've killed thousands of submissions and accounts from users spammers trying to game the site for exposure, a free and followed link, or whatever else they're trying to accomplish. As Danny (I think) once said, &quot;Nothing smells better than fresh killspam in the morning.&quot; Hehehehe, so true.<br/><br/>82 Vote(s) ]]></description>
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<item>
<title><![CDATA[Community: The Human Element of SEO Success]]></title>
<link>http://sphinn.com/story/46413</link>
<comments>http://sphinn.com/story/46413</comments>
<pubDate>Thu, 15 May 2008 09:01:18 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/46413</guid>
<description><![CDATA[Every business needs happy customers and/or interested observers to help spread the business name to friends. This human element of marketing is part of the SEO Success Pyramid, and can come in several forms: buzz/viral marketing, word-of-mouth, community development, and more.<br/><br/>21 Vote(s) ]]></description>
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<item>
<title><![CDATA[Yahoo Answers: 11 Million Answers per Month]]></title>
<link>http://sphinn.com/story/42904</link>
<comments>http://sphinn.com/story/42904</comments>
<pubDate>Sun, 27 Apr 2008 11:38:52 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/42904</guid>
<description><![CDATA[A look at some stunning data from SMX Social Media last week, specifically about the explosive growth of Yahoo Answers. Also a link to some SMX photos, including Neil Patel's first kiss! :-)<br/><br/>44 Vote(s) ]]></description>
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<item>
<title><![CDATA[Unleashed Opening Session:  A Common Sense Approach to Online Marketing]]></title>
<link>http://sphinn.com/story/41802</link>
<comments>http://sphinn.com/story/41802</comments>
<pubDate>Mon, 21 Apr 2008 08:23:46 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/41802</guid>
<description><![CDATA[Li Evans recaps the opening session of Search Engine Guide's &quot;Small Business Marketing Unleashed&quot; conference. Speakers include Jennifer Laycock, Wendy Piersall, Matt Bailey, and Matt McGee (yours truly).<br/><br/>32 Vote(s) ]]></description>
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<title><![CDATA[What is the Top Social Media Site Among Small Biz?]]></title>
<link>http://sphinn.com/story/40099</link>
<comments>http://sphinn.com/story/40099</comments>
<pubDate>Fri, 11 Apr 2008 10:39:55 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/40099</guid>
<description><![CDATA[The Twitter love-fest continues.... Jenn Laycock, Tamar Weinberg, Barry Welford, Wendy Piersall and others (myself included) talk about the best social media sites for a small business.<br/><br/>18 Vote(s) ]]></description>
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<title><![CDATA[A Small Business Marketing Success Story: John Tuggle, Guitar Teacher]]></title>
<link>http://sphinn.com/story/39921</link>
<comments>http://sphinn.com/story/39921</comments>
<pubDate>Thu, 10 Apr 2008 10:59:37 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/39921</guid>
<description><![CDATA[Meet John W. Tuggle, a guitarist living in Athens, Georgia. Thanks to SEO and social media, John was found by Gibson Guitars, uses Skype to give guitar lessons worldwide, and has a waiting list of hopeful students.<br/><br/>41 Vote(s) ]]></description>
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<item>
<title><![CDATA[Corporate Blogging: Tips for Writing Your First Blog Post]]></title>
<link>http://sphinn.com/story/39746</link>
<comments>http://sphinn.com/story/39746</comments>
<pubDate>Wed, 09 Apr 2008 18:55:01 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/39746</guid>
<description><![CDATA[Jeff Quipp, Mack Collier, and others give advice to help get your company blog off on the right foot. Lots of meat and details in this post.<br/><br/>9 Vote(s) ]]></description>
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<item>
<title><![CDATA[Is FriendFeed a better News Feed? Interview with FriendFeed Co-Founder Bret Taylor]]></title>
<link>http://sphinn.com/story/39744</link>
<comments>http://sphinn.com/story/39744</comments>
<pubDate>Wed, 09 Apr 2008 18:39:30 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/39744</guid>
<description><![CDATA[By enabling new conversations between friends that previously had to take place on different sites, FriendFeed has created a vibrant new feed that's laden not only with &quot;news&quot; on what your friends are sharing (a la Facebook's News Feed) but also the semi-private conversations that ensue.<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[Matt's Big Blogging Resource List]]></title>
<link>http://sphinn.com/story/39211</link>
<comments>http://sphinn.com/story/39211</comments>
<pubDate>Mon, 07 Apr 2008 08:48:55 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/39211</guid>
<description><![CDATA[A client recently asked me to share a few blogging tips and recommend some good articles to read. I went a little overboard ... and put together this huge list of 61 recommended articles and posts about blogging. Now you can just bookmark this one article and you're all set.<br/><br/>52 Vote(s) ]]></description>
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<title><![CDATA[Google Wants Your Analytics Data Badly (An Open Letter)]]></title>
<link>http://sphinn.com/story/36657</link>
<comments>http://sphinn.com/story/36657</comments>
<pubDate>Tue, 25 Mar 2008 08:53:27 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/36657</guid>
<description><![CDATA[Dear Google,It would be more un-evil if you would make it easier to opt out of that new data sharing &quot;feature&quot; (your word) that you recently added to Google Analytics. I tend to be much more forgiving of you than some of my friends, so please let me share a few suggestions......<br/><br/>47 Vote(s) ]]></description>
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<title><![CDATA[The Need For the Social Media Manager]]></title>
<link>http://sphinn.com/story/36330</link>
<comments>http://sphinn.com/story/36330</comments>
<pubDate>Sun, 23 Mar 2008 21:54:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/36330</guid>
<description><![CDATA[In reply to Steve Rubel saying Social Media consultants will soon disappear, Jeremiah Owyang begs to differ: &quot;Steve comes from the PR agency perspective and from his view, this makes sense. Yet, I come from where demand actually happens: in corporate enterprise marketing, where I was a social media manager at Hitachi.&quot;<br/><br/>12 Vote(s) ]]></description>
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<item>
<title><![CDATA[Three Internet Careers That Soon Won't Exist]]></title>
<link>http://sphinn.com/story/36328</link>
<comments>http://sphinn.com/story/36328</comments>
<pubDate>Sun, 23 Mar 2008 21:11:50 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/36328</guid>
<description><![CDATA[Hey social media consultants: Steve Rubel says your job will vanish soon. You buy it? (He also says ad salespersons and digital &quot;talent agents&quot; will go away, too.)<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[Twitter is The New Facebook]]></title>
<link>http://sphinn.com/story/33156</link>
<comments>http://sphinn.com/story/33156</comments>
<pubDate>Thu, 06 Mar 2008 16:06:21 -0800</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/33156</guid>
<description><![CDATA[As someone who agrees that Facebook becomes more of a nuisance with each passing day, I'm starting to think that my well-known Twitter resistance is futile.....agree/disagree?<br/><br/>37 Vote(s) ]]></description>
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<title><![CDATA[Matt Cutts shares his 2008 predictions]]></title>
<link>http://sphinn.com/story/32448</link>
<comments>http://sphinn.com/story/32448</comments>
<pubDate>Tue, 04 Mar 2008 00:18:26 -0800</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/32448</guid>
<description><![CDATA[Matt's a bit late to the game, but still comes up with some interesting ideas. I like how he distinguishes between &quot;traditional blackhatSEO&quot; and &quot;illegal blackhat SEO.&quot;<br/><br/>50 Vote(s) ]]></description>
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<title><![CDATA[One Really Annoying Search Result at Google]]></title>
<link>http://sphinn.com/story/32311</link>
<comments>http://sphinn.com/story/32311</comments>
<pubDate>Mon, 03 Mar 2008 09:31:53 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/32311</guid>
<description><![CDATA[If a site now has 7-8 sitelinks, shouldn't the old indented listing it used to have go away? How does it benefit the user when the first 9 links of a SERP all point to a single site? Frustrating....<br/><br/>46 Vote(s) ]]></description>
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<title><![CDATA[Dear Sphinn: We Have a SPAM Report Button, Please Use It]]></title>
<link>http://sphinn.com/story/31304</link>
<comments>http://sphinn.com/story/31304</comments>
<pubDate>Wed, 27 Feb 2008 01:08:50 -0800</pubDate>
<dc:creator></dc:creator>
<category>Sphinn Zone</category>
<guid>http://sphinn.com/story/31304</guid>
<description><![CDATA[It's 1:00 am, and I just killspammed 16 Sphinn accounts. After an enjoyable night hanging out with fellow Sphinners like Jeff Quipp, Michael Dorausch, David Wallace, Lisa Barone, David Mihm, and others at SMX West, it kinda stinks to get online and find the &quot;What's New&quot; pages filled with spam. (Same thing happened last night, too.)It's no secret that we're being bombarded with spam, especially over the past week. Several of you have commented on it here on the site, and others are approaching me about it here at SMX West. I'm hopeful we'll talk about the spam issue internally when things settle down after the conference.IN THE MEANTIME, would you please help police the site while we're here in Santa Clara and unable to watch Sphinn as closely as we do normally? Of the 16 accounts I killed tonight, probably half were spam posts that were submitted here 4-5 hours ago (or more). Yet, they were only tagged as spam by 0-1 other users. Meanwhile, a couple dozen people had submitted their own material and/or posted comments elsewhere on the site. So, our regular users are using the site, but ignoring the spam in &quot;What's New.&quot;Please use the tools available to you to help police the site, esp. this week. If you see something that's spam, push the SPAM link/button. When 5 of you do that, the post will go away automatically, and the site will be more enjoyable for all.Thanks for reading....Matt<br/><br/>50 Vote(s) ]]></description>
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<title><![CDATA[Lessons Learned from the Greatest Real Estate Agent in the World Contest]]></title>
<link>http://sphinn.com/story/30715</link>
<comments>http://sphinn.com/story/30715</comments>
<pubDate>Sun, 24 Feb 2008 11:07:41 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/30715</guid>
<description><![CDATA[Greg Boser shares some great commentary/education on the real estate SEO contest that's been going on: &quot;...we don't want any agents reading this to walk away thinking that a high volume of links coming from a single domain is treated the same way as the same number of links coming from unique sites, because that simply isn't true.&quot;<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[Reputation Management is More Than Just Spamming Squidoo]]></title>
<link>http://sphinn.com/story/30260</link>
<comments>http://sphinn.com/story/30260</comments>
<pubDate>Thu, 21 Feb 2008 17:09:45 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/30260</guid>
<description><![CDATA[Good article from Chris Bennett about some of the mistakes companies make in the name of reputation management. &quot;If you go about Reputation Management with a systematic approach with no room for adjustment or ramping up, then you will get stuck more often than not.&quot;<br/><br/>42 Vote(s) ]]></description>
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<title><![CDATA[How NOT to Market on Flickr]]></title>
<link>http://sphinn.com/story/29141</link>
<comments>http://sphinn.com/story/29141</comments>
<pubDate>Sun, 17 Feb 2008 11:41:12 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/29141</guid>
<description><![CDATA[A short post which includes an example of the most blatant Flickr spam I've ever seen. Talk about not knowing how to market via social media. ;-)<br/><br/>43 Vote(s) ]]></description>
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<title><![CDATA[How To Use Yahoo Answers (Part 3 of 3)]]></title>
<link>http://sphinn.com/story/28340</link>
<comments>http://sphinn.com/story/28340</comments>
<pubDate>Wed, 13 Feb 2008 09:01:29 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/28340</guid>
<description><![CDATA[In the final installment of my social media marketing series on Yahoo Answers, I share specific tips on how to use the service to increase branding and exposure, and acquire direct referral traffic and indirect search engine traffic.<br/><br/>37 Vote(s) ]]></description>
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<title><![CDATA[Online Reputation Management for Individuals]]></title>
<link>http://sphinn.com/story/28171</link>
<comments>http://sphinn.com/story/28171</comments>
<pubDate>Tue, 12 Feb 2008 13:27:49 -0800</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/28171</guid>
<description><![CDATA[Lee Odden asks (and answers): &quot;Let's assume we've made the case for taking charge of our online persona. What can a person who's not savvy in the ways of SEO, social media and online public relations do to make sure they are represented positively and at least accurately online?&quot;<br/><br/>49 Vote(s) ]]></description>
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<title><![CDATA[Blank@Blank.com]]></title>
<link>http://sphinn.com/story/27985</link>
<comments>http://sphinn.com/story/27985</comments>
<pubDate>Mon, 11 Feb 2008 16:17:42 -0800</pubDate>
<dc:creator></dc:creator>
<category>Moderator</category>
<guid>http://sphinn.com/story/27985</guid>
<description><![CDATA[Can we ban that email address? Would it have any impact? I swear that one of every 4-5 users I band has that listed as their email address.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[Eric Enge Interviews Danny Sullivan]]></title>
<link>http://sphinn.com/story/27825</link>
<comments>http://sphinn.com/story/27825</comments>
<pubDate>Sun, 10 Feb 2008 19:38:52 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/27825</guid>
<description><![CDATA[Another terrific interview by Eric Enge, this time with some guy named Danny Sullivan. Danny doesn't work for Google, Yahoo, MSN, or Ask, but he seems to know a little something about search and search engines. ;-) They cover blended search, personalization, and much more.<br/><br/>39 Vote(s) ]]></description>
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<title><![CDATA[Mixx Gets Better: New Messaging and Sharing Features]]></title>
<link>http://sphinn.com/story/27216</link>
<comments>http://sphinn.com/story/27216</comments>
<pubDate>Wed, 06 Feb 2008 13:24:07 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/27216</guid>
<description><![CDATA[Mixx has gotten even better with new Mail, Message Boards, and Sharing functions -- plus some improved search capabilities, too. Thumbs up!<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA[What Does Social Media Have to do with Search? Plenty]]></title>
<link>http://sphinn.com/story/27091</link>
<comments>http://sphinn.com/story/27091</comments>
<pubDate>Tue, 05 Feb 2008 22:27:16 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/27091</guid>
<description><![CDATA[Says Bill Hartzer: &quot;Success in social media means that you'll get noticed in the organic search results. The search engines love fresh, unique content-and they love to find new URLs and links. If your site gets a link on a social media site, it will get noticed and crawled.&quot;<br/><br/>38 Vote(s) ]]></description>
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<title><![CDATA[Congrats to the 2008 SEMMY Winners!]]></title>
<link>http://sphinn.com/story/26382</link>
<comments>http://sphinn.com/story/26382</comments>
<pubDate>Fri, 01 Feb 2008 09:12:20 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/26382</guid>
<description><![CDATA[Roll out the red carpet: We have winners in the inaugural SEMMY Awards, honoring some of the best content from the search marketing industry. We started with 127 authors representing 111 blogs/sites, and now we have one winner in 15 categories.<br/><br/>42 Vote(s) ]]></description>
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<title><![CDATA[Web Hosting - off-topic?]]></title>
<link>http://sphinn.com/story/24953</link>
<comments>http://sphinn.com/story/24953</comments>
<pubDate>Thu, 24 Jan 2008 11:50:30 -0800</pubDate>
<dc:creator></dc:creator>
<category>Moderator</category>
<guid>http://sphinn.com/story/24953</guid>
<description><![CDATA[http://sphinn.com/story/24939Similar to my previous question, is this off-topic? I think yes, for the same reasons as before. If web hosting is considered on-topic, that opens up a whole slew of closely related things that we have to treat as on-topic, too.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[The SEMMYS Finalists Are Ready]]></title>
<link>http://sphinn.com/story/24910</link>
<comments>http://sphinn.com/story/24910</comments>
<pubDate>Thu, 24 Jan 2008 08:59:24 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/24910</guid>
<description><![CDATA[The judges have done a lot of reading, they've deliberated and debated, and they've decided on the finalists for the 2008 SEMMY Awards. Starting at 12:00 pm ET (9:00 am PT) today, the finalists in all 15 categories will be revealed on the SEMMYS web site.<br/><br/>30 Vote(s) ]]></description>
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<title><![CDATA[Movie Director Peter Jackson: Black-Hat Spammer?]]></title>
<link>http://sphinn.com/story/23895</link>
<comments>http://sphinn.com/story/23895</comments>
<pubDate>Fri, 18 Jan 2008 16:52:50 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/23895</guid>
<description><![CDATA[Stephan Spencer shares some quick and good advice about &quot;Deconstructing Google Snippets&quot;, and discovers that the official Lord of the Rings web site is keyword stuffing! Ha!<br/><br/>28 Vote(s) ]]></description>
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<title><![CDATA[Google Maps Tells How to Get From Here to There - Literally!]]></title>
<link>http://sphinn.com/story/22314</link>
<comments>http://sphinn.com/story/22314</comments>
<pubDate>Wed, 09 Jan 2008 21:07:28 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/22314</guid>
<description><![CDATA[Ever wondered how to get from here to there? Google Maps has directions.<br/><br/>12 Vote(s) ]]></description>
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<title><![CDATA[The SEO Success Pyramid]]></title>
<link>http://sphinn.com/story/21956</link>
<comments>http://sphinn.com/story/21956</comments>
<pubDate>Tue, 08 Jan 2008 08:56:09 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/21956</guid>
<description><![CDATA[Inspired by legendary basketball coach John Wooden, the SEO Success Pyramid is a guide to SEO success for everyone who's new to SEO and online marketing. Includes a free download of a printable graphic. I'd love any feedback!<br/><br/>126 Vote(s) ]]></description>
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<title><![CDATA[2007 SBS Search Quiz: Winner & Answers]]></title>
<link>http://sphinn.com/story/20597</link>
<comments>http://sphinn.com/story/20597</comments>
<pubDate>Sat, 29 Dec 2007 01:11:09 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/20597</guid>
<description><![CDATA[250 of you took the 2007 Search Marketing Quiz over the past couple days, and only 10 people -- yes, 10 people -- answered all 11 questions correctly. The winner is the person who completed the quiz in the shortest amount of time. And that person is... drum-roll, please........<br/><br/>27 Vote(s) ]]></description>
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<title><![CDATA[Take the 2007 Search Marketing Quiz & Win Money!]]></title>
<link>http://sphinn.com/story/20281</link>
<comments>http://sphinn.com/story/20281</comments>
<pubDate>Wed, 26 Dec 2007 10:54:29 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/20281</guid>
<description><![CDATA[Here's a quick, 11-question quiz I put together about search marketing news and events from 2007. Give it a shot and see if you can win $25. The quiz is open until Friday night. Have fun!<br/><br/>42 Vote(s) ]]></description>
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<title><![CDATA[7 Ways to Use Google Knol]]></title>
<link>http://sphinn.com/story/18716</link>
<comments>http://sphinn.com/story/18716</comments>
<pubDate>Thu, 13 Dec 2007 22:40:06 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/18716</guid>
<description><![CDATA[True, it hasn't even launched yet. But you'll want to be prepared for when it does. Here are 7 quick ideas for using Knol ... only 4 of which I actually recommend. :-)<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA[SES Chicago 2007: Was It Worth The Trouble?]]></title>
<link>http://sphinn.com/story/18194</link>
<comments>http://sphinn.com/story/18194</comments>
<pubDate>Tue, 11 Dec 2007 09:36:11 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/18194</guid>
<description><![CDATA[On MediaPost, Mark Simon says: &quot;...you'll forgive me for wondering whether the whole idea behind SES Chicago is to give the industry a hellish endurance test. After all, who but the few, the proud, and the totally search-obsessed would be willing to run the gamut of massively delayed flights, subzero Chicago winds, and crushing traffic jams to attend this thing?&quot;<br/><br/>18 Vote(s) ]]></description>
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<title><![CDATA[Pubcon & SES Recap From a Guy Who Wasna4t There]]></title>
<link>http://sphinn.com/story/17932</link>
<comments>http://sphinn.com/story/17932</comments>
<pubDate>Sun, 09 Dec 2007 12:05:51 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/17932</guid>
<description><![CDATA[Since Danny Sullivan was (I think) the only person to attend both conferences, I'm guessing a lot of you want to know what you missed at the other one. Here you go: Everything You Need to Know From the Conference You Skipped.<br/><br/>38 Vote(s) ]]></description>
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<title><![CDATA[Sphinn: 30 Minutes of Moderating, 7 Common Mistakes]]></title>
<link>http://sphinn.com/story/15768</link>
<comments>http://sphinn.com/story/15768</comments>
<pubDate>Mon, 26 Nov 2007 13:06:37 -0800</pubDate>
<dc:creator></dc:creator>
<category>Sphinn Zone</category>
<guid>http://sphinn.com/story/15768</guid>
<description><![CDATA[I just spent some time on my lunch break wearing my Sphinn Moderator cap. Going through the recent submissions was like a &quot;How Not to Succeed on Sphinn&quot; experience. So here's a list of what I found, shared in the hopes that it helps you make Sphinn more enjoyable for everyone.1.) Submitting a sales pitch disguised as an article. Your offer to reward people who refer-a-friend for your SEO services is spam. So is your list of cool domains that has gray text at the bottom saying, &quot;These domains are for sale.&quot;2.) Submitting your blog (as a whole) or your web site (as a whole). Sphinn isn't a directory. It's a news site. Submit articles, blog posts, etc. -- but not your blog's home page. 3.) Awful headline titles. Edit out the name of your blog, the category the post is in, and all the other crap that your blog platform adds. Make your headline readable and interesting.4.) Uninteresting descriptions of your post. A good description is often what makes me decide to read your article or not. Saying &quot;Interesting article!&quot; doesn't make me want to read it.5.) Not creating a unique/noticeable avatar. Spammers use the default green wheel. Why are you still using it?6.) Poor choice of a user name. If your plan is to submit articles that promote your product, you may want to avoid using your product's name as your member name. Just a thought.7.) Off-topic. Just because I have to use my eyes to write or read doesn't mean a post about the importance of eye protection to your blogging career is on-topic. (I can take my laptop into the bathroom and do online marketing in there, but you don't think posts about toilet paper are apppropriate, do you?)Bonus mistake, more from general observation than from lunchtime modding: Not taking part in the community. If you want to get noticed and have people read/vote up/comment on your stories, start by reading/voting up/commenting on their stories.<br/><br/>53 Vote(s) ]]></description>
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