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<title>Sphinn / SEPTom / All</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Fri, 09 May 2008 17:09:23 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Is No-Follow the Real Google Killer? - piloSEO]]></title>
<link>http://sphinn.com/story/45374</link>
<comments>http://sphinn.com/story/45374</comments>
<pubDate>Fri, 09 May 2008 17:09:23 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/45374</guid>
<description><![CDATA[I think it will be hard to displace Google in the short term but I have been thinking that Google may be the only entity that can kill Google. And one way they may be doing that is through their consistent insistence on using No Follow for certain links.<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[How Search Really Works: Relevance (1)]]></title>
<link>http://sphinn.com/story/38933</link>
<comments>http://sphinn.com/story/38933</comments>
<pubDate>Sat, 05 Apr 2008 07:50:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Tips &amp; Tools</category>
<guid>http://sphinn.com/story/38933</guid>
<description><![CDATA[Ruud Hein's ongoing series: How Search Really Works. This week he speaks to relevance.<br/><br/>18 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Value Of Seasonal PPC Keywords All Year Round]]></title>
<link>http://sphinn.com/story/24339</link>
<comments>http://sphinn.com/story/24339</comments>
<pubDate>Mon, 21 Jan 2008 19:36:13 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/24339</guid>
<description><![CDATA[SEP's 'The Guy' had the opportunity to partner with a client in running an AdWords test campaign. And while things didn't necessarily pan out as planned, there were some valuable and salient learnings.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Microsoft User Monitoring System - Workplace Assistant or Terminator?]]></title>
<link>http://sphinn.com/story/23849</link>
<comments>http://sphinn.com/story/23849</comments>
<pubDate>Fri, 18 Jan 2008 12:18:16 -0800</pubDate>
<dc:creator></dc:creator>
<category>Microsoft Other</category>
<guid>http://sphinn.com/story/23849</guid>
<description><![CDATA[How scary is this; Microsoft has applied for a patent on technology that will enable computers to monitor user behavior &quot;to facilitate managing and optimizing the utilization of various system resources&quot;.<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[Republican Ron Paul: 2008 Presidential Candidates & Online Marketing Strategies]]></title>
<link>http://sphinn.com/story/21498</link>
<comments>http://sphinn.com/story/21498</comments>
<pubDate>Sat, 05 Jan 2008 09:15:33 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/21498</guid>
<description><![CDATA[By now you've all heard of the &quot;Internet Phenom&quot;, Congressman Ron Paul of Texas.  Well this is n excellent synopsis of how his campaign has been built using social media.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Darth-Google and the Dark Side of the Force Penalty]]></title>
<link>http://sphinn.com/story/21218</link>
<comments>http://sphinn.com/story/21218</comments>
<pubDate>Thu, 03 Jan 2008 11:56:12 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/21218</guid>
<description><![CDATA[As reported by Tedster at the WebMasterWorld forum, Google has implemented what seems to be a penalty knocking down Tier 1 keywords for relevant and well established websites from premier #1 and #2 ranking to #6.<br/><br/>33 Vote(s) ]]></description>
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<item>
<title><![CDATA[Should Web Giants Let Startups Use the Information They Have About You?]]></title>
<link>http://sphinn.com/story/21054</link>
<comments>http://sphinn.com/story/21054</comments>
<pubDate>Wed, 02 Jan 2008 12:00:43 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Searching</category>
<guid>http://sphinn.com/story/21054</guid>
<description><![CDATA[Interesting piece on content scraping. How do you feel about about the issue?<br/><br/>20 Vote(s) ]]></description>
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<item>
<title><![CDATA[Word of Mouth Needs Support - A Deeper Look at Web Referral Traffic]]></title>
<link>http://sphinn.com/story/20979</link>
<comments>http://sphinn.com/story/20979</comments>
<pubDate>Wed, 02 Jan 2008 05:01:16 -0800</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/20979</guid>
<description><![CDATA[Darby looks at How word-of-mouth (WOM) needs supportand How to leverage in-store questions and online traffic<br/><br/>7 Vote(s) ]]></description>
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<item>
<title><![CDATA[Top 10 New Google Earth Features 2007]]></title>
<link>http://sphinn.com/story/20895</link>
<comments>http://sphinn.com/story/20895</comments>
<pubDate>Tue, 01 Jan 2008 08:21:05 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/20895</guid>
<description><![CDATA[A ton of new features were added to Google Earth in 2007. Here is a list of the Top 10.<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[B2B Marketing Budgets To Go Up In 2008 In Online]]></title>
<link>http://sphinn.com/story/20800</link>
<comments>http://sphinn.com/story/20800</comments>
<pubDate>Mon, 31 Dec 2007 06:29:07 -0800</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/20800</guid>
<description><![CDATA[According to BtoB's &quot;2008 Marketing Priorities and Plans&quot; survey, 60.1% of marketers plan to increase their overall marketing budgets next year predominantly in online, events and direct, despite the softness in the overall economy.<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[2007: The Year Traditional Agencies a4Gota4 Search]]></title>
<link>http://sphinn.com/story/20581</link>
<comments>http://sphinn.com/story/20581</comments>
<pubDate>Fri, 28 Dec 2007 19:07:51 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/20581</guid>
<description><![CDATA[Chris Copeland takes Gord Hotchkiss to task<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Comparing Local Business Page Options]]></title>
<link>http://sphinn.com/story/20493</link>
<comments>http://sphinn.com/story/20493</comments>
<pubDate>Fri, 28 Dec 2007 07:49:11 -0800</pubDate>
<dc:creator></dc:creator>
<category>Local &amp; Maps</category>
<guid>http://sphinn.com/story/20493</guid>
<description><![CDATA[An interesting comparison of different ways to present information on local businesses<br/><br/>28 Vote(s) ]]></description>
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<item>
<title><![CDATA[Feds Grant Challenger Appeal In Google Toolbar Patent Case]]></title>
<link>http://sphinn.com/story/20485</link>
<comments>http://sphinn.com/story/20485</comments>
<pubDate>Fri, 28 Dec 2007 06:27:40 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/20485</guid>
<description><![CDATA[From the page: &quot;THE PATENT INFRINGEMENT FIGHT BETWEEN Google and HyperPhrase Technologies over the contextual linking components in AdSense and Google Toolbar just got more complicated, as the U.S. Court of Appeals for the Federal Circuit has overturned part of a lower court's ruling that was in Google's favor.&quot;<br/><br/>7 Vote(s) ]]></description>
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<item>
<title><![CDATA[One Part Ideas, One Part Marketing, One Part Giving]]></title>
<link>http://sphinn.com/story/20265</link>
<comments>http://sphinn.com/story/20265</comments>
<pubDate>Wed, 26 Dec 2007 08:18:13 -0800</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/20265</guid>
<description><![CDATA[Donna talks about a social network specializing in sharing business ideas, with a $10.000 monthly prize to the best idea as determined by community votes.<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[The steroids social network: an interactive feature on the Mitchell report.]]></title>
<link>http://sphinn.com/story/19971</link>
<comments>http://sphinn.com/story/19971</comments>
<pubDate>Sat, 22 Dec 2007 07:58:27 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/19971</guid>
<description><![CDATA[A presentation of the findings of the Mitchell report as a social network or &quot;if Mets batboy turned personal trainer Kirk Radomski had a Facebook account&quot;<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Parody sites start anti-social networking trend]]></title>
<link>http://sphinn.com/story/19930</link>
<comments>http://sphinn.com/story/19930</comments>
<pubDate>Fri, 21 Dec 2007 19:10:33 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/19930</guid>
<description><![CDATA[Over the past 18 months, sites such Snubster, Enemybook and Hatebook are appealing to Internet users who get a kick out of the tongue-in-cheek humor of mocking their friends and others who are just plain cynical.<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[Old Idea + Creative Thinking + New Media = Viral Marketing Potential Part 1]]></title>
<link>http://sphinn.com/story/19893</link>
<comments>http://sphinn.com/story/19893</comments>
<pubDate>Fri, 21 Dec 2007 12:24:30 -0800</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/19893</guid>
<description><![CDATA[From the page: &quot;If a church can create a video with viral potential and upload it to a social media site, anyone can do it.&quot;<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[Is Googlea4s Personalized Search Going to Change SEO Efforts?]]></title>
<link>http://sphinn.com/story/19794</link>
<comments>http://sphinn.com/story/19794</comments>
<pubDate>Thu, 20 Dec 2007 19:53:36 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/19794</guid>
<description><![CDATA[Tracey Fedrychowski on things to keep in mind when optimizing for personalization.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Social media use to take off - Social Marketing]]></title>
<link>http://sphinn.com/story/19494</link>
<comments>http://sphinn.com/story/19494</comments>
<pubDate>Wed, 19 Dec 2007 07:17:05 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/19494</guid>
<description><![CDATA[Around 373 million broadband-enabled Internet users will use social media such as YouTube, Facebook, Flickr and MySpace this year, as well as using podcasts, writing blogs and contributing to review sites. This figure will have risen to 1 billion in five years time<br/><br/>9 Vote(s) ]]></description>
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<item>
<title><![CDATA[On Facebook, Scholars Link Up With Data]]></title>
<link>http://sphinn.com/story/19115</link>
<comments>http://sphinn.com/story/19115</comments>
<pubDate>Mon, 17 Dec 2007 08:25:59 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/19115</guid>
<description><![CDATA[A team of researchers from Harvard and the UCLA are monitoring the Facebook profiles of an entire class of students at one college.  Here are their findings.<br/><br/>7 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Best Acquisition Tool Ever - Or - Why I Like My Boss]]></title>
<link>http://sphinn.com/story/18897</link>
<comments>http://sphinn.com/story/18897</comments>
<pubDate>Sat, 15 Dec 2007 07:56:47 -0800</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/18897</guid>
<description><![CDATA[The SEP Guy on interest is the best acquisition tool ever!<br/><br/>13 Vote(s) ]]></description>
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<item>
<title><![CDATA[RSS Analytics: How To Analyze Your Feed's Growth]]></title>
<link>http://sphinn.com/story/18784</link>
<comments>http://sphinn.com/story/18784</comments>
<pubDate>Fri, 14 Dec 2007 09:21:00 -0800</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/18784</guid>
<description><![CDATA[The average RSS subscriber syndicated to an Internet Marketing| SEO | make money online niche is worth about $31 in intangible value. Dev Basu explains how to analyze the numbers.<br/><br/>33 Vote(s) ]]></description>
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<title><![CDATA[LinkedIn: Professional Social Networking Is Evolving]]></title>
<link>http://sphinn.com/story/18210</link>
<comments>http://sphinn.com/story/18210</comments>
<pubDate>Tue, 11 Dec 2007 10:51:04 -0800</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/18210</guid>
<description><![CDATA[Dev Basu reviews LinkedIn's recently launched features including chronological network updates, adding connections from other sources, and the ability to request to join a group easily.<br/><br/>36 Vote(s) ]]></description>
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<title><![CDATA[1 in 4 Canadians on Facebook]]></title>
<link>http://sphinn.com/story/18042</link>
<comments>http://sphinn.com/story/18042</comments>
<pubDate>Mon, 10 Dec 2007 11:08:56 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/18042</guid>
<description><![CDATA[Close to 8 million Canadians have signed up - 85% in the past year alone, unpublished study reveals<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[Local Mobile Search Research]]></title>
<link>http://sphinn.com/story/17866</link>
<comments>http://sphinn.com/story/17866</comments>
<pubDate>Sat, 08 Dec 2007 11:59:51 -0800</pubDate>
<dc:creator></dc:creator>
<category>Mobile Search</category>
<guid>http://sphinn.com/story/17866</guid>
<description><![CDATA[&quot;a4 it's really not a matter IF the mobile phone will become the dominant internet platform any more but WHENa4&quot; - Yahoo! analyst Russell Beattie<br/><br/>10 Vote(s) ]]></description>
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<title><![CDATA[Study: Charities use social media more than businesses]]></title>
<link>http://sphinn.com/story/16423</link>
<comments>http://sphinn.com/story/16423</comments>
<pubDate>Thu, 29 Nov 2007 19:39:46 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/16423</guid>
<description><![CDATA[survey of 76 of the largest U.S. charities found that 75% are using some form of social media, including blogs, podcasts, message boards, social networking sites, video blogging and wikis. More than 41% of the charities surveyed are using online video, and more than a third of the charities are blogging.<br/><br/>9 Vote(s) ]]></description>
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<title><![CDATA[ABC Turns to Facebook to Draw Larger Viewing Audience]]></title>
<link>http://sphinn.com/story/16010</link>
<comments>http://sphinn.com/story/16010</comments>
<pubDate>Tue, 27 Nov 2007 17:40:46 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/16010</guid>
<description><![CDATA[First it was CNN and YouTube, now ABC will provide campaign-related Web 2.0 content to Facebook's users.<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[Metrics, Measurement and Social Media]]></title>
<link>http://sphinn.com/story/13672</link>
<comments>http://sphinn.com/story/13672</comments>
<pubDate>Mon, 12 Nov 2007 18:06:57 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/13672</guid>
<description><![CDATA[Greg Cangialosi's subjective thoughts around social media and its overall impact on business and marketing.<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[Mobile Marketing Case Studies.]]></title>
<link>http://sphinn.com/story/13146</link>
<comments>http://sphinn.com/story/13146</comments>
<pubDate>Thu, 08 Nov 2007 17:09:39 -0800</pubDate>
<dc:creator></dc:creator>
<category>Mobile Search</category>
<guid>http://sphinn.com/story/13146</guid>
<description><![CDATA[Interesting numbers from successful Mobile Marketing Case Studies from around the world.<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA[Time to short Facebook, buy Bollywood]]></title>
<link>http://sphinn.com/story/12609</link>
<comments>http://sphinn.com/story/12609</comments>
<pubDate>Mon, 05 Nov 2007 18:23:18 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/12609</guid>
<description><![CDATA[PriceWaterhouse Coopers forecasts that India is going to have the fastest growing media and entertainment industry in the world, rising at a compound growth rate of 18.5% between 2006 and 2011. The film business alone is expected to double in size during that period, to some $4.4 billion.<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[OpenSocial Is Doomed: Marc Cuban's Facebook-Yahoo Mashup Fantasies | Compiler from Wired.com]]></title>
<link>http://sphinn.com/story/12608</link>
<comments>http://sphinn.com/story/12608</comments>
<pubDate>Mon, 05 Nov 2007 18:21:11 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/12608</guid>
<description><![CDATA[Marc Cuban weighs in on the OpenSocial versus Facebook debate and believes that Google is too late.<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[Budgets ''yet to match'' social networking interest]]></title>
<link>http://sphinn.com/story/12605</link>
<comments>http://sphinn.com/story/12605</comments>
<pubDate>Mon, 05 Nov 2007 18:14:09 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/12605</guid>
<description><![CDATA[Digital marketing optimization solutions provider Coremetrics conducted a poll of marketing professionals in the US that found...<br/><br/>6 Vote(s) ]]></description>
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<title><![CDATA[Facebook: More Popular Than Porn]]></title>
<link>http://sphinn.com/story/12404</link>
<comments>http://sphinn.com/story/12404</comments>
<pubDate>Sun, 04 Nov 2007 12:28:17 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/12404</guid>
<description><![CDATA[By examining which websites social-network users visit after logging into their profiles, Bill Tancer shows us a bit of insight into how sites like Facebook fit into their members' daily online lives.<br/><br/>14 Vote(s) ]]></description>
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<title><![CDATA[Yellow Pages expands Facebook Integration]]></title>
<link>http://sphinn.com/story/11508</link>
<comments>http://sphinn.com/story/11508</comments>
<pubDate>Mon, 29 Oct 2007 09:44:53 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/11508</guid>
<description><![CDATA[Yellow Pages expands Facebook Integration<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[Who Needs Facebook?]]></title>
<link>http://sphinn.com/story/11426</link>
<comments>http://sphinn.com/story/11426</comments>
<pubDate>Sun, 28 Oct 2007 17:24:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/11426</guid>
<description><![CDATA[Did Google pull a fast one on Microsoft?<br/><br/>10 Vote(s) ]]></description>
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<title><![CDATA[Search and the Pareto Principle]]></title>
<link>http://sphinn.com/story/10165</link>
<comments>http://sphinn.com/story/10165</comments>
<pubDate>Fri, 19 Oct 2007 05:49:42 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/10165</guid>
<description><![CDATA[The Pareto Principle, also known as the 20/80 Rule, is an interesting phenonenum that has many implications for those practicing search and social media. The concept is losely defined as; for many events, 80% of the effects come from 20% of the causes.<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[Wordpress Google Blog Search Bypass Plugin]]></title>
<link>http://sphinn.com/story/10118</link>
<comments>http://sphinn.com/story/10118</comments>
<pubDate>Thu, 18 Oct 2007 19:06:02 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/10118</guid>
<description><![CDATA[Dev Basu on Wordpress Google Blog Search Bypass<br/><br/>6 Vote(s) ]]></description>
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<title><![CDATA[Social Media in China]]></title>
<link>http://sphinn.com/story/10091</link>
<comments>http://sphinn.com/story/10091</comments>
<pubDate>Thu, 18 Oct 2007 14:44:39 -0700</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/10091</guid>
<description><![CDATA[The use of the Internet keeps growing in China. The country now has more than 160 million Internet users and at least 1.3 million websites.<br/><br/>4 Vote(s) ]]></description>
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<title><![CDATA[Are you reading the wrong metrics?]]></title>
<link>http://sphinn.com/story/9759</link>
<comments>http://sphinn.com/story/9759</comments>
<pubDate>Tue, 16 Oct 2007 13:04:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/9759</guid>
<description><![CDATA[Estimate your site's health by reading the wrong metrics and you get the wrong impression.<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[5 Reasons Your Business Blog Should Be Hosted on Wordpress]]></title>
<link>http://sphinn.com/story/9396</link>
<comments>http://sphinn.com/story/9396</comments>
<pubDate>Fri, 12 Oct 2007 14:38:00 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/9396</guid>
<description><![CDATA[Dev Basu on why Wordpress is best!<br/><br/>14 Vote(s) ]]></description>
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