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<title>Sphinn / WebGeek / Voted News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Mon, 30 Jun 2008 11:58:09 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[KeywordSpy.com Caught Spamming Blogs for Links]]></title>
<link>http://sphinn.com/story/56166</link>
<comments>http://sphinn.com/story/56166</comments>
<pubDate>Mon, 30 Jun 2008 11:58:09 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/56166</guid>
<description><![CDATA[KeywordSpy.com, a provider of competitive keyword data, has been caught spamming many blogs across the internet.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Thoughts on Blog Comments, Moderation, and the Conversation]]></title>
<link>http://sphinn.com/story/53278</link>
<comments>http://sphinn.com/story/53278</comments>
<pubDate>Mon, 16 Jun 2008 13:13:36 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/53278</guid>
<description><![CDATA[Every blogger at some point has to wrestle with his or her own philosophy on blog comments and moderation. Each blog has different goals and a unique target audience so there is no &quot;one size fits all&quot; answer. The particular solutions will have to be different for each blog. I'll share some thoughts that may affect your particular strategy for handling blog comments.<br/><br/>14 Vote(s) ]]></description>
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<item>
<title><![CDATA[E-Commerce SEO: How to Handle Deleted Products]]></title>
<link>http://sphinn.com/story/47861</link>
<comments>http://sphinn.com/story/47861</comments>
<pubDate>Wed, 21 May 2008 21:59:37 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/47861</guid>
<description><![CDATA[E-commerce solutions come in all shapes and sizes, from single &quot;Buy Now&quot; links from PayPal or Amazon to large e-commerce content management system (CMS) software. Their methods of handling search engine optimization can vary just as much. Some are already search engine friendly, but unfortunately some aren't. There are a lot of SEO issues involved when optimizing an e-commerce system or CMS for maximum search engine rankings. I'm not going to tackle all of these in this post, but specifically how to handle deleted products in a way that will give you the best rankings, and maximize the traffic to your e-commerce website.<br/><br/>12 Vote(s) ]]></description>
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<item>
<title><![CDATA[Marketing Is About Communication, Not Self-Promotion]]></title>
<link>http://sphinn.com/story/44851</link>
<comments>http://sphinn.com/story/44851</comments>
<pubDate>Wed, 07 May 2008 11:31:47 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/44851</guid>
<description><![CDATA[Marketing is about communicating with your target audience - it's not about trying to push your products/services on consumers until they give in and and make a purchase. I still am blown away by how many companies and marketing teams just don't get it.<br/><br/>21 Vote(s) ]]></description>
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<item>
<title><![CDATA[Matt McGee: Twittering for Charity]]></title>
<link>http://sphinn.com/story/43479</link>
<comments>http://sphinn.com/story/43479</comments>
<pubDate>Wed, 30 Apr 2008 05:15:23 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/43479</guid>
<description><![CDATA[If you follow me on Twitter, you'll be helping to raise money for a good cause. Please follow me, then come back to read on for more detailsa4..<br/><br/>46 Vote(s) ]]></description>
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<item>
<title><![CDATA[Small Business Marketing Unleashed - An Essential Conference for Small Business Owners]]></title>
<link>http://sphinn.com/story/42600</link>
<comments>http://sphinn.com/story/42600</comments>
<pubDate>Thu, 24 Apr 2008 22:15:36 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/42600</guid>
<description><![CDATA[Small Business Marketing Unleashed is new and unique type of internet marketing conference targeted at small business owners, who have a unique set of challenges and are often faced with having function in many roles. It was an incredible conference, and absolutely should be on your list of conferences to attend next year if you are a small business owner.<br/><br/>16 Vote(s) ]]></description>
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<item>
<title><![CDATA[Say No to Technoratia4s Forced Upgrades - Bad Information Spreads Like Wildfire]]></title>
<link>http://sphinn.com/story/40009</link>
<comments>http://sphinn.com/story/40009</comments>
<pubDate>Fri, 11 Apr 2008 01:21:43 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/40009</guid>
<description><![CDATA[I have to strongly disagree with Technorati's recent forced upgrades. I dislike strong-arming tactics like this, and think it's dangerous, for several reasons. At the risk of voicing a potentially unpopular opinion, I feel strongly that this needs to be said.<br/><br/>43 Vote(s) ]]></description>
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<title><![CDATA[Why Search Marketing Standards are a Bad Idea]]></title>
<link>http://sphinn.com/story/39350</link>
<comments>http://sphinn.com/story/39350</comments>
<pubDate>Tue, 08 Apr 2008 02:15:03 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/39350</guid>
<description><![CDATA[The biggest problem with SEO standards is we'll get some half baked, half assed, implementation that's just as bad as the No Child Left Behind Act (NCLB). As a concept it's seems like a wonderful idea, everyone agrees to a set of established teachings and has to meet a minimum set of standards. Should enable customers to do apples to apples comparisons and eliminate con artists and shiesters, right? Wrong my naive and misguided friends, what we end up with is a big fat goopy mess.<br/><br/>44 Vote(s) ]]></description>
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<title><![CDATA[The SEO Industry Needs a New Term for Linkbait]]></title>
<link>http://sphinn.com/story/39180</link>
<comments>http://sphinn.com/story/39180</comments>
<pubDate>Mon, 07 Apr 2008 06:03:01 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/39180</guid>
<description><![CDATA[I've been thinking for a while now that many of us SEO professionals use the term &quot;linkbait&quot; simply because there isn't a better term that is universally accepted within the industry. It's broadly over-used, with many definitions. We need a better term that represents what we're actually doing, and makes more sense to clients.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Microsoft to Yahoo - 3 Weeks and Counting]]></title>
<link>http://sphinn.com/story/39000</link>
<comments>http://sphinn.com/story/39000</comments>
<pubDate>Sat, 05 Apr 2008 17:29:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo</category>
<guid>http://sphinn.com/story/39000</guid>
<description><![CDATA[Apparently the line has been drawn in the sand by Microsoft's Steve Balmer in a letter sent to Yahoo today.  That line is three weeks to see some kind of progress in Microsoft's bid to take over Yahoo!<br/><br/>34 Vote(s) ]]></description>
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<title><![CDATA[Google & the Government: How Close Are They?]]></title>
<link>http://sphinn.com/story/38222</link>
<comments>http://sphinn.com/story/38222</comments>
<pubDate>Tue, 01 Apr 2008 18:02:49 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/38222</guid>
<description><![CDATA[Ever since Google became the dominant leader in the search sector, there have been rumblings about alleged connections with the U.S. government and the whole &quot;Big Brother&quot; thing. While a lot of it is just speculation, Google does in fact have some dealings with some federal agencies, including the National Security Agency (NSA) and the Central Intelligence Agency (CIA), amongst others.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Strategic Link Building: 10 Brilliant Examples of Linkbait]]></title>
<link>http://sphinn.com/story/37000</link>
<comments>http://sphinn.com/story/37000</comments>
<pubDate>Wed, 26 Mar 2008 16:13:30 -0700</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/37000</guid>
<description><![CDATA[Link building is the single most important aspect of SEO, and yet it is often the most difficult. It's also where most people cut corners. One pillar of successful link building is strategic linkbait. &quot;What exactly is linkbait?&quot; you might ask. It's basically anything that pulls the visitor in and begs to be linked to. &quot;But, isn't linkbait a shallow trick to get people to your page?&quot; It can be, but that's not really effective because it won't sustain traffic or links. Effective linkbait is backed up by good content. Anything can qualify as linkbait: a useful tool, a cool AJAX widget, a great design, a fascinating article, an opinionated blog, a debate, a poll, a contest, a resource, and the list goes on.However, examples are often far better than explanations, so I put together a list of ten great linkbait ideas in action.<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[SES NY Day 3 - The Conference So Far]]></title>
<link>http://sphinn.com/story/36693</link>
<comments>http://sphinn.com/story/36693</comments>
<pubDate>Tue, 25 Mar 2008 10:53:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/36693</guid>
<description><![CDATA[The SES conference has been a great experience so far. The first major &quot;networking&quot; event of the week - the SES St. Patty's Day PubCrawl on Monday - went a bit sideways to start, but a few mavericks were able to get things back on track. When we all arrived at the first Irish pub, and there was only enough room for about 5 people and about 50 or more wanted to get in.<br/><br/>9 Vote(s) ]]></description>
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<item>
<title><![CDATA[SES NY Day 4 - Wrapping It Up, Along With Some Random Thoughts]]></title>
<link>http://sphinn.com/story/36691</link>
<comments>http://sphinn.com/story/36691</comments>
<pubDate>Tue, 25 Mar 2008 10:51:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/36691</guid>
<description><![CDATA[The SES conference has continued to be a great experience. Last evening, after the conference sessions were over, many of us headed over to Spotlight Live in Times Square for the SearchBash event.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[What Separates Great Linkbait from Mediocre?]]></title>
<link>http://sphinn.com/story/36541</link>
<comments>http://sphinn.com/story/36541</comments>
<pubDate>Mon, 24 Mar 2008 21:15:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/36541</guid>
<description><![CDATA[A discussion of what separates great linkbait from mediocre, and practical tips to create linkbait that has staying power.&quot;...how can we separate the great linkbait from the mediocre? Longevity is a key indicator of great linkbait.&quot;<br/><br/>13 Vote(s) ]]></description>
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<title><![CDATA[Guest Posting Secrets - How to Get Published on an A-List Blog]]></title>
<link>http://sphinn.com/story/19799</link>
<comments>http://sphinn.com/story/19799</comments>
<pubDate>Thu, 20 Dec 2007 21:13:02 -0800</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/19799</guid>
<description><![CDATA[&quot;When I tell my readers about the advantages of guest-posting on popular blogs, I often get a response along these lines: A popular blog would never publish something I've written. I'm just not well-known enough.&quot;Getting published on an A-List blog might be a more attainable goal than you think.<br/><br/>4 Vote(s) ]]></description>
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