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<title>Sphinn / aimClear / What's New</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Fri, 29 Aug 2008 07:16:39 -0700</pubDate>
<language>en</language>
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<title><![CDATA[Forums: "Forgotten" Social Media Channels Are Still Crucial]]></title>
<link>http://sphinn.com/story/69291</link>
<comments>http://sphinn.com/story/69291</comments>
<pubDate>Fri, 29 Aug 2008 07:16:39 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/69291</guid>
<description><![CDATA[Forums aren't sexy any more &amp; they seem ancient in web years.  However, forums (especially walled gardens) remain quality traffic drivers and are still crucial channels to monitor.<br/><br/>15 Vote(s) ]]></description>
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<title><![CDATA[How to Optimize Video: Step by Step Instructions]]></title>
<link>http://sphinn.com/story/66729</link>
<comments>http://sphinn.com/story/66729</comments>
<pubDate>Tue, 19 Aug 2008 17:55:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/66729</guid>
<description><![CDATA[Luminary panelists &amp; killer tips from the SES SJ Video Search Engine Optimization session. The room was jam packed with people standing around the perimeter.<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[How Much Do You Know About / Use Yahoo!'s Site Explorer and Link Data]]></title>
<link>http://sphinn.com/story/65299</link>
<comments>http://sphinn.com/story/65299</comments>
<pubDate>Tue, 12 Aug 2008 17:44:09 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/65299</guid>
<description><![CDATA[Yahoo!Site Explorer &amp; advanced link search operators provide the most robust link data available. Despite this &amp; excellent blog posts/resources, not every pro SEO is familiar with how to use Yahoo!'s data to the fullest extent.<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA[How to Grow Your SEO Firm: What Did & Did Not Work]]></title>
<link>http://sphinn.com/story/64431</link>
<comments>http://sphinn.com/story/64431</comments>
<pubDate>Fri, 08 Aug 2008 13:17:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/64431</guid>
<description><![CDATA[SEOmoz @ Its finest: Just as with SEO, it's all about trust. Sell too hard and you'll end up with clients who &quot;suck your soul and make you hate work through endless demands for unrealistic things&quot;<br/><br/>17 Vote(s) ]]></description>
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<title><![CDATA[Optimizing the Right Content for the Right Audience]]></title>
<link>http://sphinn.com/story/64267</link>
<comments>http://sphinn.com/story/64267</comments>
<pubDate>Thu, 07 Aug 2008 16:34:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/64267</guid>
<description><![CDATA[This post is a lovely piece of Lee Odden-practical SEO theory to read, think on &amp; emulate. &quot;Most SEO efforts are directed towards lead generation &amp; sales, but prospects and customers are not the only audiences for web content.&quot;<br/><br/>15 Vote(s) ]]></description>
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<title><![CDATA[Recovering From The SEOmoz Guest Post: A Public Apology]]></title>
<link>http://sphinn.com/story/61583</link>
<comments>http://sphinn.com/story/61583</comments>
<pubDate>Fri, 25 Jul 2008 15:52:24 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/61583</guid>
<description><![CDATA[In any social community, it's critical to take feedback from users, grow &amp; apologize. It's especially true for writers, who have a special responsibility when granted a podium. This does not need to go hot. It's not news. Thanks for reading it. There are too many threads to comment in all so I submit here. We are part of an industry quick to criticize and I'm looking forward to seeing if it has the capacity to forgive. I appreciate the perspective of every comment in the SEOmoz &amp; Sphinn threads, proud to be a search marketer, want to be a good steward of our industry and grateful for the privilege of being a search blogger. Thanks to all for your passion, integrity and willingness to truly share what's on your minds. I wanted to get the post right so I asked Rand and Rebecca if I could rewrite it. They allowed it and you'll find the edited version on YOUmoz. The original comments thread is intact.The first version of this avatar theory post created a different kind of buzz than intended when published on the homepage of SEOmoz/blog earlier this week. The reaction surprised us all. In it I quoted Matt Cutts from, what I now know he perceived to be, a private conversation.I apologized to Matt after he publicly unsubscribed to SEOmoz as a result. Since he's Google's highly visible ambassador of spam reduction and when someone (in this case me) quotes something he said said about spam--it can cause a fracas. I was naive.It's also true that I levied a sarcastic poke at 3 SEOs I respect a lot, by linking out to them on the anchor text &quot;tree hugger SEOs.&quot;  My bad. Honestly the phrase didn't seem all that rough and tumble to us and I met no offense. I want to specifically apologize To Li who is a very sweet person, talented SEO and I think the world of. Though it was not about retribution, at least one of the outbound Tree hugger SEO links was to someone who's called me worse. :) Still I understand why the reference could hurt someone's feelings (especially if they did not see the smile on my face and voice inflection) and for that I'm truly sorry. I will say I am a proud tree-hugger myself, usually whilst tapping a Vermont Maple for syrup.Avatars are an important topic. The SEOmoz community is comprised of amazing thinkers and theorists. I originally asked to post the article on a4moz because I think the conversation, which has been bubbling under since the &quot;Give it Up&quot; session @ SMX Advanced,  is more important than aimClear Blog and deserved a wider readership.I  hoped for the opportunity to discuss avatars. Perhaps that dialog can happen now. Even if you don't like the theories at hand, I look forward to everyone's viewsa4and willing to evolve my own perspective from what I learn from y'all.Sincerely,Marty<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[Proposed Sphinn Code of Ethics]]></title>
<link>http://sphinn.com/story/60933</link>
<comments>http://sphinn.com/story/60933</comments>
<pubDate>Wed, 23 Jul 2008 13:56:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/60933</guid>
<description><![CDATA[Barry's post from 2005 still rings incredibly true. Let's assemble a thread of proposed ethical standards for this community so it doesn't implode.<br/><br/>6 Vote(s) ]]></description>
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<title><![CDATA[How to Guarantee Your Stories Will Fail on Digg]]></title>
<link>http://sphinn.com/story/57343</link>
<comments>http://sphinn.com/story/57343</comments>
<pubDate>Mon, 07 Jul 2008 05:23:07 -0700</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/57343</guid>
<description><![CDATA[Here's a perfect example of how to shoot yourself in the foot on Digg<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[McCain campaign pulls ads from some anti-Obama Web sites]]></title>
<link>http://sphinn.com/story/56374</link>
<comments>http://sphinn.com/story/56374</comments>
<pubDate>Tue, 01 Jul 2008 08:34:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/56374</guid>
<description><![CDATA[WASHINGTON (CNN) -- John McCain's campaign will stop advertising on several Web sites that have vilified Barack Obama as unpatriotic and, in one case, compared the Democratic nominee-in-waiting to Adolf Hitler.<br/><br/>9 Vote(s) ]]></description>
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<title><![CDATA[Buzzer! Google to Unveil New Ad-Planning Tool Tuesday]]></title>
<link>http://sphinn.com/story/54692</link>
<comments>http://sphinn.com/story/54692</comments>
<pubDate>Mon, 23 Jun 2008 15:02:45 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/54692</guid>
<description><![CDATA[NYTimes Blog: Google is expected to unveil a new ad-planning tool for agencies and marketers at an industry conference on Tuesday. Word that the Internet search giant has something up its sleeve surfaced when the Advertising Research Foundation, which is holding a media conference focused on audience measurement in New York starting Tuesday, publicized a Google presentation scheduled for 5 p.m. on Tuesday.&quot;Wayne Lin, Google Business Product Manager, will introduce Google's latest initiative in internet audience measurement,&quot; the ARF said on its Web site. That page was taken down at Google's request. &quot;They asked us not to reveal any details,&quot; said Joel Rubinson, chief research officer at the ARF. Oops. (Incidentally, thanks to Google's cache, the page can be found here.<br/><br/>13 Vote(s) ]]></description>
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<title><![CDATA[SMX Advanced - I Met So Many AWESOME People]]></title>
<link>http://sphinn.com/story/53118</link>
<comments>http://sphinn.com/story/53118</comments>
<pubDate>Sun, 15 Jun 2008 16:07:29 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/53118</guid>
<description><![CDATA[Gab writes: &quot;Here's just a partial rundown of the awesome folks I had the privilege of meeting and talking to at SMX Advanced!&quot;<br/><br/>24 Vote(s) ]]></description>
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<title><![CDATA[As Expected, Yahoo Announces Google Paid Search Deal And More]]></title>
<link>http://sphinn.com/story/52623</link>
<comments>http://sphinn.com/story/52623</comments>
<pubDate>Thu, 12 Jun 2008 17:36:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/52623</guid>
<description><![CDATA[Hey, it's SEL...too fun not to bookmark (Gotta like Greg Sterling's commitment to journalism): &quot;This afternoon Yahoo confirmed that it had entered into a paid search deal with Google. That deal is described by Yahoo in its press release and by Google in a related blog post. Google takes pains in the post to insulate the deal against anti-trust claims.&quot;<br/><br/>22 Vote(s) ]]></description>
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<title><![CDATA[Who's Going? SMX Advanced = Extreme Search Marketing Conference For Serious Professionals]]></title>
<link>http://sphinn.com/story/48875</link>
<comments>http://sphinn.com/story/48875</comments>
<pubDate>Mon, 26 May 2008 16:03:55 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/48875</guid>
<description><![CDATA[[At the risk of being publicly supportive of the folks who bring you Sphinn] A cursory glance at session titles belies the intense depth of SMX Advanced 2008. WHO'S GOING? :)<br/><br/>10 Vote(s) ]]></description>
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<title><![CDATA[Yes, Truthiness Is A Credibility Factor Google Cares About]]></title>
<link>http://sphinn.com/story/48837</link>
<comments>http://sphinn.com/story/48837</comments>
<pubDate>Mon, 26 May 2008 12:48:17 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/48837</guid>
<description><![CDATA[Matt Cutts has now elaborated on Google's role in policing the truth. [Marty note: I bookmarked the SEL story because Barry Schwartz's commentary lends additional perspective to the original which is Sphunn here: http://sphinn.com/story/48361 ]<br/><br/>13 Vote(s) ]]></description>
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<title><![CDATA[Is the a4F Worda4 Really So Bad?]]></title>
<link>http://sphinn.com/story/47509</link>
<comments>http://sphinn.com/story/47509</comments>
<pubDate>Tue, 20 May 2008 17:21:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/47509</guid>
<description><![CDATA[Copyblogger serves up an overt bait and switch headline on this motivational post aimed @ the blog's intellectual-sweaty-masses audience: &quot;Oh, those dreaded a4F' words. a4Finish', along with a4focus' and a4follow through' are words that make creative types cringe.&quot;<br/><br/>20 Vote(s) ]]></description>
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<title><![CDATA[a4Dear Avinasha4: Stressed Agency Analyst & Robots Are Out To Get Me!]]></title>
<link>http://sphinn.com/story/45529</link>
<comments>http://sphinn.com/story/45529</comments>
<pubDate>Sun, 11 May 2008 07:52:54 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/45529</guid>
<description><![CDATA[Google's in-house analytics &quot;Evangelist&quot; dishes Web Analytics career advice for agencies, a Beginners Guide To Web Analytics,  and muses about an email he received: &quot;the Robots Are Out To Get Me!&quot;<br/><br/>13 Vote(s) ]]></description>
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<title><![CDATA[Today's SEL "Suggestion:" Facebook Search Box Is Low-Hanging Fruit For Microsoft]]></title>
<link>http://sphinn.com/story/44440</link>
<comments>http://sphinn.com/story/44440</comments>
<pubDate>Mon, 05 May 2008 14:36:00 -0700</pubDate>
<dc:creator></dc:creator>
<category>Microsoft Searching</category>
<guid>http://sphinn.com/story/44440</guid>
<description><![CDATA[Greg Sterling revisits his Oct 2007 post with today's &quot;SEL-suggestion&quot; for Microsoft. &quot;10/24/07 SEL: A Live Search box &amp; related ad inventory is almost sure to make its appearance on Facebook in the near term,&quot; blending true search and social media.<br/><br/>9 Vote(s) ]]></description>
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<title><![CDATA[Killer Context Ad Platform Start-Ups Finding WAYS to Make You Click!]]></title>
<link>http://sphinn.com/story/44404</link>
<comments>http://sphinn.com/story/44404</comments>
<pubDate>Mon, 05 May 2008 12:42:26 -0700</pubDate>
<dc:creator></dc:creator>
<category>Contextual Ads</category>
<guid>http://sphinn.com/story/44404</guid>
<description><![CDATA[WSJ Small Business: Concerns mount slowing economy may hurt online-ad market. Silicon-Valley start-ups developing new approaches. Younger demos tend to HATE old-fashioned online, like traditional &quot;banners&quot; to promote brands.<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA[Killer Site Targeting: PPC Content Scrape & Bake Tools]]></title>
<link>http://sphinn.com/story/43410</link>
<comments>http://sphinn.com/story/43410</comments>
<pubDate>Tue, 29 Apr 2008 18:56:37 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/43410</guid>
<description><![CDATA[This technique of crawling &amp; scraping sites for content themes and targeting pages through the Google Content Network is nothing short of brilliant. I bought the scraper today myself. This us hyper-targeted stuff.<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[Injunction Requires Negative Keywords in Future Adwords Campaigns]]></title>
<link>http://sphinn.com/story/42934</link>
<comments>http://sphinn.com/story/42934</comments>
<pubDate>Sun, 27 Apr 2008 18:13:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/42934</guid>
<description><![CDATA[It looks like courts/lawyers are finally getting savvier about broad matching. This is some wild stuff and a must read for SEM legal buffs.<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[Fight Crime On Facebook With The Manchester Police!]]></title>
<link>http://sphinn.com/story/42580</link>
<comments>http://sphinn.com/story/42580</comments>
<pubDate>Fri, 25 Apr 2008 18:05:08 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/42580</guid>
<description><![CDATA[Do you know of any other police forces in the world who use Facebook for fighting crime? If not, why the hell is Greater Manchester Police the first and only police force doing this? This is a fantastic idea.<br/><br/>21 Vote(s) ]]></description>
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<title><![CDATA[Google Sued for Ad Fraud! Another Class Action Settlement?]]></title>
<link>http://sphinn.com/story/42124</link>
<comments>http://sphinn.com/story/42124</comments>
<pubDate>Tue, 22 Apr 2008 18:18:19 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/42124</guid>
<description><![CDATA[Today Google was slapped with a an advertising fraud lawsuit that will be fascinating - and important - for AdWords advertisers to watch.<br/><br/>16 Vote(s) ]]></description>
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<title><![CDATA[Is Your Blog Mobi-Revolution Ready? Painless Techniques to Prepare Now]]></title>
<link>http://sphinn.com/story/40495</link>
<comments>http://sphinn.com/story/40495</comments>
<pubDate>Mon, 14 Apr 2008 08:04:47 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/40495</guid>
<description><![CDATA[Don't let your blog be left in the .mobi dust. iPhone, Blackberry, Palm, &amp; Windows Mobile handsets are extremely popular &amp; someday may even surpass PC usage. It's SO easy to prepare now.<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA[Brits and Twits: The Prime Minister Twitters!]]></title>
<link>http://sphinn.com/story/40453</link>
<comments>http://sphinn.com/story/40453</comments>
<pubDate>Mon, 14 Apr 2008 04:17:56 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/40453</guid>
<description><![CDATA[The Prime Minister reaches out to his Tweeple! If you think the U.S. Presidential campaign is cutting edge with YouTube &amp; other social media tools, check out what's happening across the pond.<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA["Abortion" Blocked by U.S. Funded Health Search Engine]]></title>
<link>http://sphinn.com/story/39115</link>
<comments>http://sphinn.com/story/39115</comments>
<pubDate>Sun, 06 Apr 2008 21:17:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Searching</category>
<guid>http://sphinn.com/story/39115</guid>
<description><![CDATA[WIRED: A U.S. government-funded medical info site (billed as world's largest reproductive health database) is blocking searches for keyword &quot;abortion,&quot; concealing nearly 25,000 results.<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[How To Hack Facebook In 51 Seconds]]></title>
<link>http://sphinn.com/story/37620</link>
<comments>http://sphinn.com/story/37620</comments>
<pubDate>Sat, 29 Mar 2008 10:04:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/37620</guid>
<description><![CDATA[Silicon Alley Insider: Got any technical skills at all? Hacking Facebook is a cottage industry, with thousands of unpaid workers beavering away. The video shows how hack your friends &quot;Moods&quot; app in less than 1 minute.   (Thnx KH)<br/><br/>17 Vote(s) ]]></description>
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<title><![CDATA[Irrelevant Ads Breed Turned-Off Consumers. SOCIAL Paid is the WAVE]]></title>
<link>http://sphinn.com/story/35945</link>
<comments>http://sphinn.com/story/35945</comments>
<pubDate>Fri, 21 Mar 2008 04:26:43 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/35945</guid>
<description><![CDATA[MediaPost SearchInsider: David Szetela writes &quot;Banner Fatigue, personalized paid SERPS = growing irrelevance of traditional online ads,&quot; foreshadows the GROWING importance of paid advertising on social networks.<br/><br/>9 Vote(s) ]]></description>
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<title><![CDATA[Expect Barking Cats? Customers Redefined @ SES NYC]]></title>
<link>http://sphinn.com/story/35248</link>
<comments>http://sphinn.com/story/35248</comments>
<pubDate>Tue, 18 Mar 2008 01:27:02 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/35248</guid>
<description><![CDATA[There's a Marketing (r)evolution underway. Old marketing used Pavlovian methods. Passive consumers, like dogs, would salivate &amp; buy when marketers pushed ads. Today's consumers are cats that don't come when called, they take a message &amp; get back to you.<br/><br/>23 Vote(s) ]]></description>
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<title><![CDATA[Acts of Volunteerism: SMX Social Charity Event sponsered by Best of the Web]]></title>
<link>http://sphinn.com/story/34993</link>
<comments>http://sphinn.com/story/34993</comments>
<pubDate>Sun, 16 Mar 2008 18:01:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/34993</guid>
<description><![CDATA[A loving &quot;news&quot; Piece sharing history of IM-NY BOTW Charity Party (which warms the heart). Again the event benefits Lymphoma. This new blog is about acts &amp; values of volunteering...cool idea.<br/><br/>10 Vote(s) ]]></description>
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<title><![CDATA[Within Fragile Web Analytics, Time on Site Metric = Shining Knight]]></title>
<link>http://sphinn.com/story/33922</link>
<comments>http://sphinn.com/story/33922</comments>
<pubDate>Tue, 11 Mar 2008 05:54:57 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/33922</guid>
<description><![CDATA[Avinash (Google Analytics Evangelist) Writes: &quot;A lot of Web Analytics data collection is FRAGILE. Time on Site, a valuable shining Knight of a metric can be extremely useful for measuring core things like ROI for your campaigns/web efforts.<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[False Sense of Legal Security, Creative Commons & Misunderstood Ownership]]></title>
<link>http://sphinn.com/story/33232</link>
<comments>http://sphinn.com/story/33232</comments>
<pubDate>Fri, 07 Mar 2008 02:51:01 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/33232</guid>
<description><![CDATA[BLOGGERS: Flickr, blogs, Wikis, web design, we're all passively aware of Creative Commons licenses to promote content sharing. Creators have GOOD reasons to publish under Creative Commons, but there are hidden negative implications.<br/><br/>12 Vote(s) ]]></description>
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<title><![CDATA[Twittermeter: Measuring Buzz in the Twittersphere]]></title>
<link>http://sphinn.com/story/32416</link>
<comments>http://sphinn.com/story/32416</comments>
<pubDate>Mon, 03 Mar 2008 19:41:09 -0800</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/32416</guid>
<description><![CDATA[Tools to determine web popularity include Google Trends, Blogpulse Trend Search, Technorati, del.icio.us, etc...Now add another to the list: TWITTER, thanks to a new Twitter mashup called &quot;Twittermeter.&quot;<br/><br/>9 Vote(s) ]]></description>
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<title><![CDATA[20 Million Facebook Installs: What Stanford Learned Building FB Apps]]></title>
<link>http://sphinn.com/story/32413</link>
<comments>http://sphinn.com/story/32413</comments>
<pubDate>Mon, 03 Mar 2008 19:30:52 -0800</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/32413</guid>
<description><![CDATA[Dr. BJ Fogg and Dave McClure taught a class last semester at Stanford on Building Facebook Applications. In 10 weeks 80 students created 50+ applications that had over 20 MILLION installs, with 5 having more than 1 million users.<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[Why Google Guidelines Sometimes Depart From Reality]]></title>
<link>http://sphinn.com/story/32149</link>
<comments>http://sphinn.com/story/32149</comments>
<pubDate>Sun, 02 Mar 2008 17:11:31 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/32149</guid>
<description><![CDATA[SEO Book compares Google's &quot;value and evaluation&quot; model to the federal reserve,&quot;placing value on and evaluating the value of information and collections of information.&quot; This is an interesting read.<br/><br/>11 Vote(s) ]]></description>
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<title><![CDATA[The a4Gun Across the Chesta4 Method for Copy That Closes the Deal]]></title>
<link>http://sphinn.com/story/31986</link>
<comments>http://sphinn.com/story/31986</comments>
<pubDate>Sat, 01 Mar 2008 05:29:32 -0800</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/31986</guid>
<description><![CDATA[Copyblogger Writes: &quot;So, shoot down anticipated objections with your copy to convert more sales or other desired action. If you don't, your online ambitions may end up dead on arrival.&quot;<br/><br/>14 Vote(s) ]]></description>
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<title><![CDATA[Why Does Yahoo! Search Lag Google & Microsoft in Ranking Newer Websites?]]></title>
<link>http://sphinn.com/story/31794</link>
<comments>http://sphinn.com/story/31794</comments>
<pubDate>Fri, 29 Feb 2008 04:37:11 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/31794</guid>
<description><![CDATA[SEO Book.com, fresh back from SMX West: Mr.SEO Aaron Wall puts up data and asks &quot;What makes Yahoo! SO much slower at ranking new sites than the other major search engines?&quot; and speaks of &quot;parasitic SEO&quot; dominating search results.<br/><br/>22 Vote(s) ]]></description>
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<title><![CDATA[13 DefensibleTheories To Suggest Blogs Killed Conventional Websites?]]></title>
<link>http://sphinn.com/story/31721</link>
<comments>http://sphinn.com/story/31721</comments>
<pubDate>Thu, 28 Feb 2008 18:16:03 -0800</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/31721</guid>
<description><![CDATA[From ProBlogger: 1. Websites are clunky and expensive; blogs are lean and cheap. 2. You have to wait for someone to make changes to your website; your blog can be changed easily by you....etc..<br/><br/>17 Vote(s) ]]></description>
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<title><![CDATA[Sam's Club Wants to Be Your Search Engine Optimization Company - Should You Let It?]]></title>
<link>http://sphinn.com/story/31710</link>
<comments>http://sphinn.com/story/31710</comments>
<pubDate>Thu, 28 Feb 2008 17:04:51 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/31710</guid>
<description><![CDATA[Search Engine Guide: &quot;Sam's Club has partnered with a company called Innuity to offer a small businesses program for getting noticed in the local search. Many scream,&quot;worthless&quot; service. It's not worthless, but is NOT close to comprehensive SEO&quot;<br/><br/>18 Vote(s) ]]></description>
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<title><![CDATA[Embarrass Management to Gain Analytics Support or Buy-in!]]></title>
<link>http://sphinn.com/story/31432</link>
<comments>http://sphinn.com/story/31432</comments>
<pubDate>Wed, 27 Feb 2008 12:41:20 -0800</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/31432</guid>
<description><![CDATA[Occam's Razor by Avinash Kaushik: You know exactly what is necessary to achieve Web Analytics 2.0 greatness. To move the ball put in another five years on the job doing mediocre things and adding no value??? Here is what you do: EMBARRASS your management!<br/><br/>20 Vote(s) ]]></description>
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<item>
<title><![CDATA[Download the World's Largest Negative Keyword List]]></title>
<link>http://sphinn.com/story/31137</link>
<comments>http://sphinn.com/story/31137</comments>
<pubDate>Tue, 26 Feb 2008 09:14:50 -0800</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/31137</guid>
<description><![CDATA[Clix Marketing: &quot;Our friends at Engine Ready released two phenomenal goodies today: negative keywords list that you should(!) use in PPC campaigns NOW PLUS AdFlint, cool tool 4 PPC Ad copy variations.&quot;<br/><br/>11 Vote(s) ]]></description>
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