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<title>Sphinn / hugoguzman / Commented News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Tue, 02 Sep 2008 06:58:52 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Google Chrome & Google Knol: Outflanking Rival Web Titans]]></title>
<link>http://sphinn.com/story/70058</link>
<comments>http://sphinn.com/story/70058</comments>
<pubDate>Tue, 02 Sep 2008 06:58:52 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/70058</guid>
<description><![CDATA[Is it only a matter of time before we see Microsoft bundling the Chrome browser as part of their OS offering? I think so.<br/><br/>9 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google Analytica4s Achilles heel: Providing Google News referral data]]></title>
<link>http://sphinn.com/story/68584</link>
<comments>http://sphinn.com/story/68584</comments>
<pubDate>Wed, 27 Aug 2008 06:13:37 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/68584</guid>
<description><![CDATA[&quot;Thank you for your email. Please note that it is currently not possible to differentiate between visits from news.google.com and google.com. We apologize for any inconvenience.&quot;Enough said..<br/><br/>13 Vote(s) ]]></description>
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<item>
<title><![CDATA[Explaining SEO in just one sentence]]></title>
<link>http://sphinn.com/story/65635</link>
<comments>http://sphinn.com/story/65635</comments>
<pubDate>Thu, 14 Aug 2008 05:59:01 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/65635</guid>
<description><![CDATA[It's fairly self-explanatory: If you had to sum up SEO to a newbie in once sentence, what would you say?<br/><br/>14 Vote(s) ]]></description>
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<title><![CDATA[Enterprise SEO and the art of baby steps]]></title>
<link>http://sphinn.com/story/62206</link>
<comments>http://sphinn.com/story/62206</comments>
<pubDate>Tue, 29 Jul 2008 06:39:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/62206</guid>
<description><![CDATA[The post generated some interesting and constructive discussion as well as a couple of key points to consider when engaging in the &quot;pushback&quot; technique...<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Insight into Google's Digg-like Social Search Experiment]]></title>
<link>http://sphinn.com/story/59956</link>
<comments>http://sphinn.com/story/59956</comments>
<pubDate>Fri, 18 Jul 2008 09:17:43 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/59956</guid>
<description><![CDATA[Kevin offers up some interesting insights based on some preliminary testing of Google's social search UI.<br/><br/>18 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google Continues To Test A Search Interface That Looks More Like Digg Every Day]]></title>
<link>http://sphinn.com/story/59512</link>
<comments>http://sphinn.com/story/59512</comments>
<pubDate>Wed, 16 Jul 2008 18:38:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/59512</guid>
<description><![CDATA[Why am I not surprised (screenshots and video evidence included!)<br/><br/>63 Vote(s) ]]></description>
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<item>
<title><![CDATA[Enterprise SEO and the art of the pushback]]></title>
<link>http://sphinn.com/story/57643</link>
<comments>http://sphinn.com/story/57643</comments>
<pubDate>Tue, 08 Jul 2008 06:08:49 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/57643</guid>
<description><![CDATA[Unfortunately, when you're delivering recommendations to stakeholders at medium to large companies, virtually every decision you make is met with antagonism of some sort. Worse still, at the Fortune 500 level, you're facing a literal labyrinth of marketing, public relations, IT, and legal decision makers...<br/><br/>42 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google trying patent "FriendRank" (a.k.a. Network Node Ad Targeting)]]></title>
<link>http://sphinn.com/story/57114</link>
<comments>http://sphinn.com/story/57114</comments>
<pubDate>Sat, 05 Jul 2008 05:31:37 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/57114</guid>
<description><![CDATA[A computer-implemented method for displaying advertisements to members of a network comprises identifying one or more communities of members, identifying one or more influencers in the one or more communities, and placing one or more advertisements at the profiles of one or more members in the identified one or more communities.In other words, find a the influencer in a group of friends, and pay him/her to place ads on their profile.<br/><br/>44 Vote(s) ]]></description>
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<item>
<title><![CDATA[Keyword Ranking Report Catch 22: Part I]]></title>
<link>http://sphinn.com/story/50437</link>
<comments>http://sphinn.com/story/50437</comments>
<pubDate>Tue, 03 Jun 2008 06:00:24 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/50437</guid>
<description><![CDATA[Those of you who work for yourselves likely never have to deal with this, but for those folks working in-house gigs or agency gigs, running ranking reports for a given swath of keywords is likely one of the most frustrating and demoralizing prospects you come across during the course of your work.<br/><br/>50 Vote(s) ]]></description>
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<item>
<title><![CDATA[Question for Matt Cutts: What about April Fools fake content?]]></title>
<link>http://sphinn.com/story/48255</link>
<comments>http://sphinn.com/story/48255</comments>
<pubDate>Fri, 23 May 2008 06:42:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/48255</guid>
<description><![CDATA[Mr. Cutts, if you're out there and you're reading this, please chime in. I need a definitive answer before I post my annual faux Miami Dolphins column in 2009.<br/><br/>18 Vote(s) ]]></description>
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<item>
<title><![CDATA[Link building made easy when the client gets involved]]></title>
<link>http://sphinn.com/story/44564</link>
<comments>http://sphinn.com/story/44564</comments>
<pubDate>Tue, 06 May 2008 05:45:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/44564</guid>
<description><![CDATA[My colleagues and I have a running joke that we all strive towards getting a point where the client does the link building for us.<br/><br/>38 Vote(s) ]]></description>
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<item>
<title><![CDATA[New link-building currency: link target lists in exchange for links]]></title>
<link>http://sphinn.com/story/43250</link>
<comments>http://sphinn.com/story/43250</comments>
<pubDate>Tue, 29 Apr 2008 07:00:15 -0700</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/43250</guid>
<description><![CDATA[Recently, Bob approached me with a novel approach to bartering with webmasters and content owners for the sites he targets:Bartering an inbound link in exchange for a list of link-building targets.<br/><br/>14 Vote(s) ]]></description>
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<item>
<title><![CDATA[Think Google is handling subdomains properly? Think again]]></title>
<link>http://sphinn.com/story/39390</link>
<comments>http://sphinn.com/story/39390</comments>
<pubDate>Tue, 08 Apr 2008 06:38:34 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/39390</guid>
<description><![CDATA[So what's the key takeaway here? If you happen to optimize for a powerful brand and would like to ensure that no competitors muscle in on your hard-earned brand traffic, start cranking out the subdomains. If you're really adventurous, create sub-subdomains as well.<br/><br/>20 Vote(s) ]]></description>
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<item>
<title><![CDATA[The man reason for Google's dominance? 20 petabytes per day]]></title>
<link>http://sphinn.com/story/22146</link>
<comments>http://sphinn.com/story/22146</comments>
<pubDate>Wed, 09 Jan 2008 06:11:11 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/22146</guid>
<description><![CDATA[I know a lot of folks like to take shots at Google, but from a data-handling perspective, it's virtually impossible to question their dominance. This is article is a must read for those of you who wonder if Google's engine is really all that much better than Yahoo's or MSN's.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Links & SEO: The Huge Link Value Factors Survey]]></title>
<link>http://sphinn.com/story/17998</link>
<comments>http://sphinn.com/story/17998</comments>
<pubDate>Mon, 10 Dec 2007 06:17:01 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/17998</guid>
<description><![CDATA[A pretty cool survey of 17 notable SEO folks like Aaron Wall, and their opinions on what the most important link-building factors should be. The various factors are ranked on a 5-point scale. Seems fairly useful.<br/><br/>33 Vote(s) ]]></description>
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<item>
<title><![CDATA[Matt Cutts Ruins "Link Buying" Session at PubCon]]></title>
<link>http://sphinn.com/story/17315</link>
<comments>http://sphinn.com/story/17315</comments>
<pubDate>Wed, 05 Dec 2007 09:13:28 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/17315</guid>
<description><![CDATA[Humorous piece on how Matt's arrival affected the expert link buying panel at PubCon. I wasn't there, but I know Aaron and Rand, and I doubt that they would allow anyone to curb their discourse. Anyhow, there's a funny photo of Cutts to go along with the blog post.<br/><br/>48 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Google of Oz: Is big G's algo a facade?]]></title>
<link>http://sphinn.com/story/16877</link>
<comments>http://sphinn.com/story/16877</comments>
<pubDate>Mon, 03 Dec 2007 06:23:10 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/16877</guid>
<description><![CDATA[If Google's allinanchor command still works, then their algorithm isn't nearly as complex as they make it out to be. Don't believe me? Check the data and try it out for yourself.<br/><br/>44 Vote(s) ]]></description>
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<item>
<title><![CDATA[How much worth is a popular story at Digg?]]></title>
<link>http://sphinn.com/story/15559</link>
<comments>http://sphinn.com/story/15559</comments>
<pubDate>Sun, 25 Nov 2007 07:08:26 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/15559</guid>
<description><![CDATA[I know this question has been thrown around before, but I thought this perspective was a fun and insightful read. Especially for those of us who have not had the honor of reaching &quot;popular&quot; status.<br/><br/>10 Vote(s) ]]></description>
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<title><![CDATA[Shameless Plug: DigitalGrit is looking for new SEO blood]]></title>
<link>http://sphinn.com/story/13808</link>
<comments>http://sphinn.com/story/13808</comments>
<pubDate>Tue, 13 Nov 2007 12:29:05 -0800</pubDate>
<dc:creator></dc:creator>
<category>Jobs Offered</category>
<guid>http://sphinn.com/story/13808</guid>
<description><![CDATA[If you're in the New York area (or wouldn't mind working there) and you're an SEO fanatic, you need to read this post.A lot of large search agencies claim to have a great work atmosphere, but take it from me, DigitalGrit is the best.After all, how many companies do you know of that offer monthly massage therapy to all their employees? Oh, and did I mention that the client list is mostly made up of Fortune 500 companies?<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[IndexRank vying to oust Google's little green bar]]></title>
<link>http://sphinn.com/story/13056</link>
<comments>http://sphinn.com/story/13056</comments>
<pubDate>Thu, 08 Nov 2007 07:16:47 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/13056</guid>
<description><![CDATA[For years, enterprising webmasters have attempted to build a reliable third-party gauge for measuring the strength of a specific web page. The rationale is simple. Currently, toolbar PR serves as the default gauge for the value of an inbound link from a specific web page. Sophisticated webmasters have devised more effective methods, but for the most part, the valuation of an inbound links (reciprocal, paid, or otherwise) has been PageRank.<br/><br/>12 Vote(s) ]]></description>
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<item>
<title><![CDATA[Takin' it to the Streets: How new SEO insights are born]]></title>
<link>http://sphinn.com/story/10203</link>
<comments>http://sphinn.com/story/10203</comments>
<pubDate>Fri, 19 Oct 2007 09:10:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/10203</guid>
<description><![CDATA[Wondering how new SEO ideas or insights are born? Typically, it starts with an innocent question among peers. Need an example? Here goes...<br/><br/>12 Vote(s) ]]></description>
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<item>
<title><![CDATA[Why you shouldna4t listen to Aaron Wall]]></title>
<link>http://sphinn.com/story/9005</link>
<comments>http://sphinn.com/story/9005</comments>
<pubDate>Wed, 10 Oct 2007 06:03:45 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/9005</guid>
<description><![CDATA[Believe it or not, this is not an article bashing the creator of SEO Book. I regularly read his blog posts and hold both his knowledge and insight with high regard. Aaron already commented on this post, so it's definitely worth a read.<br/><br/>12 Vote(s) ]]></description>
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<item>
<title><![CDATA[Question for Rand? What happened to the a4third-partya4 PR tool idea?]]></title>
<link>http://sphinn.com/story/7316</link>
<comments>http://sphinn.com/story/7316</comments>
<pubDate>Thu, 27 Sep 2007 08:28:57 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/7316</guid>
<description><![CDATA[Following up on a two-year-old discussion about a potential &quot;third-party&quot; PR tool. It seemed like a pretty cool idea at the time...<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[Title Attribute: What is it and does it have any real SEO value?]]></title>
<link>http://sphinn.com/story/6701</link>
<comments>http://sphinn.com/story/6701</comments>
<pubDate>Mon, 24 Sep 2007 06:43:50 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/6701</guid>
<description><![CDATA[An article focusing on the somewhat controversial topic relating to the use of title attributes in text hyperlinks. Feel free to take sides on this one...<br/><br/>9 Vote(s) ]]></description>
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