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<title>Sphinn / iBrian / All</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Fri, 21 Nov 2008 13:06:57 -0800</pubDate>
<language>en</language>
<item>
<title><![CDATA[11% of AdWords Clicks are Wasted on Dead Pages]]></title>
<link>http://sphinn.com/story/86651</link>
<comments>http://sphinn.com/story/86651</comments>
<pubDate>Fri, 21 Nov 2008 13:06:57 -0800</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/86651</guid>
<description><![CDATA[&quot;Out of my tracked 1,000 clicks 110 of them landed me on a dead page. &quot;<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[UKNetMonitor: Where people are talking]]></title>
<link>http://sphinn.com/story/86606</link>
<comments>http://sphinn.com/story/86606</comments>
<pubDate>Fri, 21 Nov 2008 09:11:41 -0800</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/86606</guid>
<description><![CDATA[Only short, but this quote is good: &quot;continued dominance of the discussion forums over straight blogs as the crucibles of where corporate reputations are being made and broken&quot;<br/><br/>1 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google pushes more custom search]]></title>
<link>http://sphinn.com/story/86490</link>
<comments>http://sphinn.com/story/86490</comments>
<pubDate>Fri, 21 Nov 2008 00:29:29 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/86490</guid>
<description><![CDATA[Heads up - Google is pushing on more human-user signals.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google Earth: Ancient Rome!]]></title>
<link>http://sphinn.com/story/84878</link>
<comments>http://sphinn.com/story/84878</comments>
<pubDate>Thu, 13 Nov 2008 09:41:32 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/84878</guid>
<description><![CDATA[Ave Google!<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[6 Big Marketing Mistakes]]></title>
<link>http://sphinn.com/story/84877</link>
<comments>http://sphinn.com/story/84877</comments>
<pubDate>Thu, 13 Nov 2008 09:39:44 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/84877</guid>
<description><![CDATA[Learn from the mistakes of big business!<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Display Is Dead!]]></title>
<link>http://sphinn.com/story/84876</link>
<comments>http://sphinn.com/story/84876</comments>
<pubDate>Thu, 13 Nov 2008 09:38:31 -0800</pubDate>
<dc:creator></dc:creator>
<category>Display Advertising</category>
<guid>http://sphinn.com/story/84876</guid>
<description><![CDATA[&quot;So why, do you ask, would I declare the death of digital display ads?  Oh, where to begin...&quot;<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Link Specialist vs Link Expert]]></title>
<link>http://sphinn.com/story/84638</link>
<comments>http://sphinn.com/story/84638</comments>
<pubDate>Wed, 12 Nov 2008 11:46:46 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/84638</guid>
<description><![CDATA[A great run down on being a link specialist vs a links expert.Short but thought-provoking and fun to read article on link building.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[There are no free permanent links]]></title>
<link>http://sphinn.com/story/84382</link>
<comments>http://sphinn.com/story/84382</comments>
<pubDate>Tue, 11 Nov 2008 11:10:02 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/84382</guid>
<description><![CDATA[We know that Google is a links driven search engine, therefore some form of link building as part of a wider marketing strategy can reap literal dividends.So why is it so many people approach link building as something to be suspicious of, and aim to put the least budget into it?<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Googlea4s Halloween Update : Internet Business]]></title>
<link>http://sphinn.com/story/82512</link>
<comments>http://sphinn.com/story/82512</comments>
<pubDate>Sat, 01 Nov 2008 03:33:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/82512</guid>
<description><![CDATA[A number of webmasters and business owners got an especially bad Halloween fright from Google - their homepages tanked in the search results.Bad data push or algo update?<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google reaches settlement with book authors, publishers]]></title>
<link>http://sphinn.com/story/81698</link>
<comments>http://sphinn.com/story/81698</comments>
<pubDate>Tue, 28 Oct 2008 10:05:17 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/81698</guid>
<description><![CDATA[Google settles for $125 million for copyright infringement over their naive approach to Google Books.<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google social profiling for online networks]]></title>
<link>http://sphinn.com/story/77048</link>
<comments>http://sphinn.com/story/77048</comments>
<pubDate>Mon, 06 Oct 2008 05:49:36 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/77048</guid>
<description><![CDATA[David Harry covers a variety of patents Google have for social profiling - while illustrating the massive intrusion into privacy.However, the suggestion is that this could be a way to monetise social media, but there's no getting around user intent - users intent on just relaxing and chatting are far behind in the buying cycle than someone actively seeking information on a product or service.<br/><br/>40 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Steve Jobs killed by citizen blogger]]></title>
<link>http://sphinn.com/story/76840</link>
<comments>http://sphinn.com/story/76840</comments>
<pubDate>Sat, 04 Oct 2008 13:12:28 -0700</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/76840</guid>
<description><![CDATA[Apple stock tanks on CNN blog report about death of Steve Jobs...Bloomberg seems blocked from submission, so here's the URL:http://www.bloomberg.com/apps/news?pid=20601087&amp;sid=atekONWyM7As&amp;refer=home<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google's 10th Birthday Timeline]]></title>
<link>http://sphinn.com/story/74985</link>
<comments>http://sphinn.com/story/74985</comments>
<pubDate>Thu, 25 Sep 2008 03:55:35 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/74985</guid>
<description><![CDATA[Google covers 10 years of Google, from starting with Backrub, to a camera-free Radiohead music video.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[The impact of Google's first 10 years on marketing]]></title>
<link>http://sphinn.com/story/73371</link>
<comments>http://sphinn.com/story/73371</comments>
<pubDate>Wed, 17 Sep 2008 12:43:40 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/73371</guid>
<description><![CDATA[Brand Republic gets big business to comment on how much Google has changed their own marketing landscape. Worth a read on how corporations really are getting it.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Financial sites only like IE?]]></title>
<link>http://sphinn.com/story/73087</link>
<comments>http://sphinn.com/story/73087</comments>
<pubDate>Tue, 16 Sep 2008 14:28:28 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/73087</guid>
<description><![CDATA[How often do we have to see major brands mess up because they can't even be bothered to test they work in Firefox?<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google search finds seafaring solution]]></title>
<link>http://sphinn.com/story/72854</link>
<comments>http://sphinn.com/story/72854</comments>
<pubDate>Mon, 15 Sep 2008 13:32:46 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/72854</guid>
<description><![CDATA[April Fools? Apparently not - The Times reports Google wants floating datacenters powered by wave power...<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Tribune blames Google for damaging news story]]></title>
<link>http://sphinn.com/story/71891</link>
<comments>http://sphinn.com/story/71891</comments>
<pubDate>Thu, 11 Sep 2008 00:10:25 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/71891</guid>
<description><![CDATA[Tribune said that publishing of an old news story that cratered UAL Corp.'s stock price earlier this week was because of a repeated technology failure at Google Inc.Note: They failed to control their content, and blame Google for it?<br/><br/>4 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google faces anti-trust investigation]]></title>
<link>http://sphinn.com/story/71502</link>
<comments>http://sphinn.com/story/71502</comments>
<pubDate>Tue, 09 Sep 2008 07:46:07 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/71502</guid>
<description><![CDATA[The Justice Department reportedly has asked a top litigator to review evidence in what could become an antitrust case against Google Inc. on its search-advertising partnership with Yahoo Inc.<br/><br/>7 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google backs project to connect 3bn to net]]></title>
<link>http://sphinn.com/story/71473</link>
<comments>http://sphinn.com/story/71473</comments>
<pubDate>Tue, 09 Sep 2008 05:01:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/71473</guid>
<description><![CDATA[Google has thrown its weight behind ambitious plans to bring internet access to 3bn people in Africa and other emerging markets by launching at least 16 satellites to bring its services to the unconnected half of the globe.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Black Hole SEO]]></title>
<link>http://sphinn.com/story/71437</link>
<comments>http://sphinn.com/story/71437</comments>
<pubDate>Tue, 09 Sep 2008 00:30:58 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/71437</guid>
<description><![CDATA[For massive sites with a tier one level of Google trust, there is virtually no benefit to linking to any external sites without a link condom. That whole &quot;link out to authority sites&quot; mantra of yesteryear's SEOs does not apply to black holes. The dynamics of Google's current algorithm tend to create black holes.<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google: trapped in its own search box]]></title>
<link>http://sphinn.com/story/71017</link>
<comments>http://sphinn.com/story/71017</comments>
<pubDate>Sat, 06 Sep 2008 07:55:11 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/71017</guid>
<description><![CDATA[Google as a brand is limited to the search vertical - anything outside of that has never become a market leader.It's hard to be optimistic about the future take-up of Google Android and Chrome - because these are products outside of Google's brand vertical.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Critics leave Googlea4s Android phone on hold]]></title>
<link>http://sphinn.com/story/71013</link>
<comments>http://sphinn.com/story/71013</comments>
<pubDate>Sat, 06 Sep 2008 06:45:53 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/71013</guid>
<description><![CDATA[The mobile industry gives Android a cold reception, citing a failure to engage consumer and use a proven technology model.There's also a video interview with Eric Schmidt on the page.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google Launches Video For Businesses]]></title>
<link>http://sphinn.com/story/70009</link>
<comments>http://sphinn.com/story/70009</comments>
<pubDate>Tue, 02 Sep 2008 03:02:49 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/70009</guid>
<description><![CDATA[Overshadowed by the Chrome launch, a quite product release for a &quot;zero billion dollar market&quot; - but yet another way in which Google aims to integrate itself into corporate behaviour.<br/><br/>2 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Cuil crawler crashing websites]]></title>
<link>http://sphinn.com/story/70007</link>
<comments>http://sphinn.com/story/70007</comments>
<pubDate>Tue, 02 Sep 2008 03:00:58 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Searching</category>
<guid>http://sphinn.com/story/70007</guid>
<description><![CDATA[Cuil - the latest supposed &quot;Google Killer&quot; - is having problems with its Twiceler crawler allegedly ignoring robots.txt, generating random URLs to crawl, and crashing large websites.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Bank customer data sold on eBay]]></title>
<link>http://sphinn.com/story/68132</link>
<comments>http://sphinn.com/story/68132</comments>
<pubDate>Tue, 26 Aug 2008 03:15:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/68132</guid>
<description><![CDATA[A computer containing a million bank customers' personal data has reportedly been sold on an internet auction site.- Yet another example of the issues relating to protection of data. Not directly search-related, but the impact of stories like these will increasingly turn eyes to privacy in general across the net.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Why Yahoo should be franchised]]></title>
<link>http://sphinn.com/story/68114</link>
<comments>http://sphinn.com/story/68114</comments>
<pubDate>Tue, 26 Aug 2008 02:33:08 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo Other</category>
<guid>http://sphinn.com/story/68114</guid>
<description><![CDATA[Yahoo! is a company that could offer so much more to users, but so far, it's allowing itself to slowly implode, and that's going to be of benefit to nobody.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[The importance of praise for good work : Internet Business]]></title>
<link>http://sphinn.com/story/65639</link>
<comments>http://sphinn.com/story/65639</comments>
<pubDate>Thu, 14 Aug 2008 06:13:26 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/65639</guid>
<description><![CDATA[I have a very good team under me, and often find myself taking it for granted that they know how valued they are.When I realise this happening, I make a point of thanking them for their great work on an individual basis.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[How to build an empire of keyword domains]]></title>
<link>http://sphinn.com/story/57702</link>
<comments>http://sphinn.com/story/57702</comments>
<pubDate>Tue, 08 Jul 2008 09:45:24 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/57702</guid>
<description><![CDATA[&quot;I can promise you that even in highly competitive markets, with a little creativity, there is still a lot of low hanging fruit of opportunity in this area.&quot;<br/><br/>7 Vote(s) ]]></description>
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<item>
<title><![CDATA[Bad economic news is good marketing news]]></title>
<link>http://sphinn.com/story/57618</link>
<comments>http://sphinn.com/story/57618</comments>
<pubDate>Tue, 08 Jul 2008 05:26:50 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/57618</guid>
<description><![CDATA[&quot;a recession is likely to hit traditional media marketing harder than internet marketing, and I predict the economic downturn will be a turning point that will see budgets shifted more quickly from offline to online markets.&quot;<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[SEO Class: Edinburgh Review]]></title>
<link>http://sphinn.com/story/55209</link>
<comments>http://sphinn.com/story/55209</comments>
<pubDate>Wed, 25 Jun 2008 13:26:57 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/55209</guid>
<description><![CDATA[Jim Boykin's SEO Class in Edinburgh just finished - but you can get an overview of what was covered here.<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[Reduce Spam: Block Asia]]></title>
<link>http://sphinn.com/story/53518</link>
<comments>http://sphinn.com/story/53518</comments>
<pubDate>Tue, 17 Jun 2008 13:50:28 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/53518</guid>
<description><![CDATA[In theory, it will do a lot to keep out the forum spamming scum.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Dangers of Content Development]]></title>
<link>http://sphinn.com/story/52558</link>
<comments>http://sphinn.com/story/52558</comments>
<pubDate>Thu, 12 Jun 2008 11:14:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/52558</guid>
<description><![CDATA[Last month I had to settle 8k over copyright infringement. This week my solicitors are taking against action against Google for defamation.There are risks and liabilities with every content development model everyone needs to be aware of.<br/><br/>12 Vote(s) ]]></description>
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<title><![CDATA[Passion: The Greatest Marketing Tool of All]]></title>
<link>http://sphinn.com/story/48807</link>
<comments>http://sphinn.com/story/48807</comments>
<pubDate>Mon, 26 May 2008 09:19:56 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/48807</guid>
<description><![CDATA[There is no greater marketing tool than passion - a belief in that what you are doing is right.It doesn't matter whether your approach is sales, publishing, or general brand building - passion like laughter is infectious.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Truth and lies in media marketing]]></title>
<link>http://sphinn.com/story/47914</link>
<comments>http://sphinn.com/story/47914</comments>
<pubDate>Thu, 22 May 2008 03:05:37 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/47914</guid>
<description><![CDATA[Media are a gamed community that exists to serve self-interested parties, and truth has never gotten in the way of a good story.When search marketers complain about others manipulating the web and or media, at best it can be described as hypocrisy, at worst, plain ignorance.<br/><br/>46 Vote(s) ]]></description>
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<item>
<title><![CDATA[How Click Arbitrage & Dirty Ad Syndication Killed Yahoo! Search Marketing]]></title>
<link>http://sphinn.com/story/47341</link>
<comments>http://sphinn.com/story/47341</comments>
<pubDate>Tue, 20 May 2008 02:59:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo Paid Search</category>
<guid>http://sphinn.com/story/47341</guid>
<description><![CDATA[How Yahoo is slowly but surely killing its income, and going the way of Looksmart.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Top 100 Internet Business Blogs]]></title>
<link>http://sphinn.com/story/46933</link>
<comments>http://sphinn.com/story/46933</comments>
<pubDate>Sun, 18 May 2008 03:56:38 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/46933</guid>
<description><![CDATA[While there a number of high profile business/marketing blogs, there are still plenty of others that can deserve some attention for their gems.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Yahoo: investors threaten new board]]></title>
<link>http://sphinn.com/story/46316</link>
<comments>http://sphinn.com/story/46316</comments>
<pubDate>Thu, 15 May 2008 00:15:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo Other</category>
<guid>http://sphinn.com/story/46316</guid>
<description><![CDATA[BBC: Investors are looking to wipe-out Yahoo's board of directors, over unhappiness relating to the failed Microsoft deal.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google goes social with Friend Connect]]></title>
<link>http://sphinn.com/story/45870</link>
<comments>http://sphinn.com/story/45870</comments>
<pubDate>Tue, 13 May 2008 00:09:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/45870</guid>
<description><![CDATA[All your friends data is now belong to us.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Cheap SEO: ita4s about quality, not price]]></title>
<link>http://sphinn.com/story/45676</link>
<comments>http://sphinn.com/story/45676</comments>
<pubDate>Mon, 12 May 2008 05:27:58 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/45676</guid>
<description><![CDATA[Why SEO needs to be bought and sold on quality of service - not price points. Link beetle, anyone?<br/><br/>46 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Is the death of Facebook in progress?]]></title>
<link>http://sphinn.com/story/44879</link>
<comments>http://sphinn.com/story/44879</comments>
<pubDate>Wed, 07 May 2008 12:53:01 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/44879</guid>
<description><![CDATA[&quot;Something is wrong in the Facebook developer community,&quot; Farmer wrote in a blog post Tuesday. &quot;Starting in March I began noticing that the level of activity in the Facebook developers forum was dropping sharply.&quot;<br/><br/>3 Vote(s) ]]></description>
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