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<title>Sphinn / isaSuperstar / Voted News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Fri, 27 Jun 2008 11:04:29 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Digg Cleans Up Navigation, Candidates, and Adds Olympics]]></title>
<link>http://sphinn.com/story/55651</link>
<comments>http://sphinn.com/story/55651</comments>
<pubDate>Fri, 27 Jun 2008 11:04:29 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/55651</guid>
<description><![CDATA[Digg has made some new changes today worth noting, including &quot;simplifying the navigation&quot;, updating the Candidates section, and adding an Olympics section to the site.<br/><br/>46 Vote(s) ]]></description>
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<item>
<title><![CDATA[Web Site Puts Personal Spin on News Surfing]]></title>
<link>http://sphinn.com/story/50274</link>
<comments>http://sphinn.com/story/50274</comments>
<pubDate>Mon, 02 Jun 2008 12:49:15 -0700</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/50274</guid>
<description><![CDATA[Chris McGill, the founder of a new McLean start-up called Mixx, is hoping to change the way Web surfers access news.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Advertisers to Consumers:  We'll Text You]]></title>
<link>http://sphinn.com/story/50269</link>
<comments>http://sphinn.com/story/50269</comments>
<pubDate>Mon, 02 Jun 2008 11:54:36 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/50269</guid>
<description><![CDATA[Some marketers like text-message ads because -- unlike most ads -- viewers asks to receive the message, which means the marketer doesn't bombard the viewer with unsolicited commercials. The potential audience is also attractive: Almost all cellphones can send and receive text messages. Finally, marketers say, the results of text-message ads are much easier to measure than those of mobile Web ads.<br/><br/>4 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Trackur Version 2 Launches, Adds Trackur Trends]]></title>
<link>http://sphinn.com/story/50266</link>
<comments>http://sphinn.com/story/50266</comments>
<pubDate>Mon, 02 Jun 2008 11:45:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/50266</guid>
<description><![CDATA[Trackur is a tool for monitoring your online reputation that scours blogs, news sites, images, and videos so you can track buzz about your name, company brands, industry trends, products, or news about your competitor.<br/><br/>2 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[I rate the Google Search Query report a solid #/10]]></title>
<link>http://sphinn.com/story/49026</link>
<comments>http://sphinn.com/story/49026</comments>
<pubDate>Tue, 27 May 2008 07:55:49 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/49026</guid>
<description><![CDATA[&quot;The Google Adwords search query report is designed to help you see the entire phrase your visitors searched for, when that search matches a a4broad match' or a4phrase match' - in other words, when what the user searched is not exactly what you were bidding on.&quot;<br/><br/>42 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[News Frames: How Selective Reporting Can Help Improve Your Contenta4s Viral Potential]]></title>
<link>http://sphinn.com/story/48824</link>
<comments>http://sphinn.com/story/48824</comments>
<pubDate>Mon, 26 May 2008 11:46:18 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/48824</guid>
<description><![CDATA[News framing is the process of filtering and transmitting news through an angle or a4frame' in order to support specific ideologies, stimulate widespread attention or persuade an audience. They are narratives which contextualize information. As a form of selective reporting, news framing is a remarkably useful tactic for bloggers, journalists and marketers.<br/><br/>37 Vote(s) ]]></description>
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<item>
<title><![CDATA[Fake Hookers + Fake Credit Cards + Fake 13yr olds = Marketing?]]></title>
<link>http://sphinn.com/story/48546</link>
<comments>http://sphinn.com/story/48546</comments>
<pubDate>Sat, 24 May 2008 21:34:22 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/48546</guid>
<description><![CDATA[A (relatively) innocent marketing ploy designed to draw in backlinks for a financial services comparison website in London has stirred up media attention ranging from the front page of Digg to coverage on Fox News.<br/><br/>4 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[The URL Is Dead, Long Live Search]]></title>
<link>http://sphinn.com/story/48085</link>
<comments>http://sphinn.com/story/48085</comments>
<pubDate>Thu, 22 May 2008 12:10:34 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/48085</guid>
<description><![CDATA[The author started to wonder two things: 1. is Yahoo! paying Special K for tack-on advertising? and 2. has searching really become so natural that it is more effective to tell people to search for your site than it is to tell them to visit directly?<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[Strategic Collaborations: A Powerful Way to Promote Yourself]]></title>
<link>http://sphinn.com/story/48062</link>
<comments>http://sphinn.com/story/48062</comments>
<pubDate>Thu, 22 May 2008 11:14:07 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/48062</guid>
<description><![CDATA[One of the best ways to promote your website or business is to work together with others to achieve mutually beneficial outcomes.<br/><br/>10 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Restaurateur Tries To Censor Yelp Review: EPIC FAIL]]></title>
<link>http://sphinn.com/story/47383</link>
<comments>http://sphinn.com/story/47383</comments>
<pubDate>Tue, 20 May 2008 07:46:19 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/47383</guid>
<description><![CDATA[This restaurateur was attempting to control his image, and apparently thought threatening a reviewer was the best way to do so. He must not have expected her to share her story on Twitter and receive the support of the online community.<br/><br/>10 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Make Your Blog Design Work For You]]></title>
<link>http://sphinn.com/story/46947</link>
<comments>http://sphinn.com/story/46947</comments>
<pubDate>Sun, 18 May 2008 06:33:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/46947</guid>
<description><![CDATA[Sharing some thoughts about blog design, starting with the author's blog, but then showing some design ideas from other sites as well. Why should blog design matter? Because you want your blog to serve the purpose you've built it to serve.<br/><br/>1 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google: a4All your index are belong to usa4]]></title>
<link>http://sphinn.com/story/46428</link>
<comments>http://sphinn.com/story/46428</comments>
<pubDate>Thu, 15 May 2008 10:35:15 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/46428</guid>
<description><![CDATA[Google have the responsibility of ordering all of the chaotic content that appears on the Internet each day to help users sift through it in an organized manner. That is their service. If they fail to do this, they becomes useless, people will no longer waste their time using Google.<br/><br/>41 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[The Decline and Fall of Quality on Digg]]></title>
<link>http://sphinn.com/story/43802</link>
<comments>http://sphinn.com/story/43802</comments>
<pubDate>Thu, 01 May 2008 18:22:46 -0700</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/43802</guid>
<description><![CDATA[You are probably familiar with the rather rocky relationship that Digg has with its core community. Fueled partly by a need to counter false accusations from disgruntled community members who claim that Digg is rigged, partly by the desire to encourage non-core members to participate more passionately, and partly by a need to affect a level of diversity and equality that would appear promising to potential acquirers, Digg has changed its algorithm again and again to artificially favor certain categories over others and to favor relatively new users over long-time, active users.<br/><br/>51 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[6 Psychological Changes of the Webmaster]]></title>
<link>http://sphinn.com/story/35332</link>
<comments>http://sphinn.com/story/35332</comments>
<pubDate>Tue, 18 Mar 2008 10:30:21 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/35332</guid>
<description><![CDATA[Spend enough time as a webmaster, and you start to think and look at the world differently. Here's a look at some of the ways.<br/><br/>41 Vote(s) ]]></description>
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