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<title>Sphinn / jameszol / Commented News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Mon, 25 Aug 2008 11:48:12 -0700</pubDate>
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<item>
<title><![CDATA[Paid Organic a4Site Linksa4 In Yahoo!?]]></title>
<link>http://sphinn.com/story/67955</link>
<comments>http://sphinn.com/story/67955</comments>
<pubDate>Mon, 25 Aug 2008 11:48:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo Paid Search</category>
<guid>http://sphinn.com/story/67955</guid>
<description><![CDATA[Screen shot shows that every link above the 'fold' is 'sponsored'...including those that are supposedly 'organic' through Yahoo!'s Search Submit Pro. You can get similar results by paying for clicks through business.com.<br/><br/>12 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Excellent Analytics Tip: Measure Macro AND Micro Conversions]]></title>
<link>http://sphinn.com/story/36856</link>
<comments>http://sphinn.com/story/36856</comments>
<pubDate>Wed, 26 Mar 2008 05:59:54 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/36856</guid>
<description><![CDATA[Don't forget to count and measure your micro conversions!<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[PPC - The Best Kind of Traffic for Web Sites]]></title>
<link>http://sphinn.com/story/34199</link>
<comments>http://sphinn.com/story/34199</comments>
<pubDate>Wed, 12 Mar 2008 08:19:03 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/34199</guid>
<description><![CDATA[Do you agree with these numbers? $1.35 - Average value to a retail Web site of a visitor who comes in through a search result. $1.91 - Value of someone who comes through a paid search ad.<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[AdWords Quality Score FAQ]]></title>
<link>http://sphinn.com/story/33396</link>
<comments>http://sphinn.com/story/33396</comments>
<pubDate>Fri, 07 Mar 2008 13:19:13 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/33396</guid>
<description><![CDATA[The AdWords quality score is a sore spot for some advertisers, a non issue to others and a mystery to others. I receive dozens of e-mails a week with paid search questions and more than half of them are in some way related to the AdWords quality score. Following is my own version of an AdWords quality score FAQ. Some of the answers are from Google documents or their help center and some are based on experience.<br/><br/>11 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Ready...Fire...Aim! Is This Your Approach To Paid Search Marketing?]]></title>
<link>http://sphinn.com/story/27521</link>
<comments>http://sphinn.com/story/27521</comments>
<pubDate>Fri, 08 Feb 2008 08:48:42 -0800</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/27521</guid>
<description><![CDATA[Sometimes a marketer makes a mistake by pulling the trigger before aiming. We have all done it - I know you're lying if you tell me it hasn't ever happened to you.Does this cycle happen more often than we would like to admit?Perform Minimal Research -&gt; Launch A Campaign -&gt; Decide It Isn't Working -&gt; Try Fixing It With More Research -&gt; Implement New Actionable Findings -&gt; Now It Worksa4or Not?<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[70 Quick Tests to Get More Conversions Out of AdWords]]></title>
<link>http://sphinn.com/story/22237</link>
<comments>http://sphinn.com/story/22237</comments>
<pubDate>Wed, 09 Jan 2008 12:09:08 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/22237</guid>
<description><![CDATA[I made this list to see how long it would take to quickly spit out the fastest ways somebody could tweak their AdWords account for an increased conversion ratea4after 10 minutes I had this list.<br/><br/>33 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Steal Your Competitor's Link Building Strategies In 3...2...1]]></title>
<link>http://sphinn.com/story/20313</link>
<comments>http://sphinn.com/story/20313</comments>
<pubDate>Wed, 26 Dec 2007 15:20:28 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/20313</guid>
<description><![CDATA[Find out what your competitor's link building strategy is by using a Firefox Add-on combined with Yahoo!'s Site Explorer to replicate and steal your competitor's link building strategies...step by step guide.<br/><br/>11 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How The Googler Stole Christmas]]></title>
<link>http://sphinn.com/story/19862</link>
<comments>http://sphinn.com/story/19862</comments>
<pubDate>Fri, 21 Dec 2007 08:55:59 -0800</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/19862</guid>
<description><![CDATA[Search Marketing parody of &quot;How The Grinch Stole Christmas&quot; - enjoy!<br/><br/>6 Vote(s) ]]></description>
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