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<title>Sphinn / kaitlyn / All</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Thu, 12 Jun 2008 06:03:20 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Every Site Should Have a Blog- Real Data]]></title>
<link>http://sphinn.com/story/52456</link>
<comments>http://sphinn.com/story/52456</comments>
<pubDate>Thu, 12 Jun 2008 06:03:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/52456</guid>
<description><![CDATA[Avelyn Austin presents a mini case study of how a corporate blog can increase inbound links and improve SEO rankings.<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[So Youa4re Launching a New PPC Program- Are You Really Prepared for the Traffic? | Search Marketing Sage]]></title>
<link>http://sphinn.com/story/48283</link>
<comments>http://sphinn.com/story/48283</comments>
<pubDate>Fri, 23 May 2008 08:46:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/48283</guid>
<description><![CDATA[Here are a few specific points on lead management to consider before starting a PPC program.  Not only are these useful for site owners to ask themselves, but PPC managers should discuss them with clients to manage expectations and ensure that the PPC campaign runs at its most efficient.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[How to Compete with New PPC Advertisers]]></title>
<link>http://sphinn.com/story/39905</link>
<comments>http://sphinn.com/story/39905</comments>
<pubDate>Thu, 10 Apr 2008 10:01:33 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/39905</guid>
<description><![CDATA[With online sales rising even in the midst of an economic downturn, PPC advertising itself is set to become more competitive as well.  Here are some ideas on how to remain competitive as new merchants enter the PPC space.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Where The Action Is: CPA or CPC?]]></title>
<link>http://sphinn.com/story/25199</link>
<comments>http://sphinn.com/story/25199</comments>
<pubDate>Fri, 25 Jan 2008 14:03:18 -0800</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/25199</guid>
<description><![CDATA[Here are some of the disadvantages search engines, SEM agencies, and advertisers would face under a cost-per-action pricing model for paid search.<br/><br/>3 Vote(s) ]]></description>
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