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<title>Sphinn / kevgibbo / Hot Today</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Thu, 04 Sep 2008 14:28:14 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[Please Boycott KeywordSpy Spammers]]></title>
<link>http://sphinn.com/story/70408</link>
<comments>http://sphinn.com/story/70408</comments>
<pubDate>Thu, 04 Sep 2008 14:28:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/70408</guid>
<description><![CDATA[&quot;For almost a year, Keyword Spy have been email spamming both my personal email address and Sphinn (on a weekly basis), regurgitating announcements about its launch and features.&quot;<br/><br/>47 Vote(s) ]]></description>
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<item>
<title><![CDATA[Twitter Remove Bio Links Debate: What Twitter could Learn from Sphinn & SEOmoz]]></title>
<link>http://sphinn.com/story/70341</link>
<comments>http://sphinn.com/story/70341</comments>
<pubDate>Wed, 03 Sep 2008 12:52:39 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/70341</guid>
<description><![CDATA[There's a heated discussion on Twitter today following the move to take away link juice from bio links on profiles. What do you think, is this unfairly punishing active users?<br/><br/>48 Vote(s) ]]></description>
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<item>
<title><![CDATA[BBC Experimenting with In-Text External Links]]></title>
<link>http://sphinn.com/story/66321</link>
<comments>http://sphinn.com/story/66321</comments>
<pubDate>Wed, 20 Aug 2008 01:31:04 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/66321</guid>
<description><![CDATA[The mainstream media are paying more attention to outbound linking, starting with a 4 week trial of &quot;linking out to external sources from within the body text of its news articles&quot; on the BBC.<br/><br/>49 Vote(s) ]]></description>
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<item>
<title><![CDATA[6 Common Website Mistakes That Are Costing You Money]]></title>
<link>http://sphinn.com/story/65665</link>
<comments>http://sphinn.com/story/65665</comments>
<pubDate>Fri, 15 Aug 2008 14:44:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/65665</guid>
<description><![CDATA[Great post from Jill Whalen, looking at six common SEO issues which effect a website's performance.<br/><br/>61 Vote(s) ]]></description>
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<item>
<title><![CDATA[30+ Great Web Tools You Might not Know Yet but Should]]></title>
<link>http://sphinn.com/story/65611</link>
<comments>http://sphinn.com/story/65611</comments>
<pubDate>Fri, 15 Aug 2008 04:40:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/65611</guid>
<description><![CDATA[Great list from Tad about some very useful new web tools made available in 2008.<br/><br/>68 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Bidding On Competitorsa4 Branded Terms: Moral Dilemma Or Business Decision?]]></title>
<link>http://sphinn.com/story/65408</link>
<comments>http://sphinn.com/story/65408</comments>
<pubDate>Thu, 14 Aug 2008 09:46:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/65408</guid>
<description><![CDATA[&quot;Admit it. You know you've thought about it. Yet you hesitate. Chances are, you're probably conflicted, wondering if it's morally right, or if you really want to &quot;go there&quot; - even if it is legal.&quot;<br/><br/>41 Vote(s) ]]></description>
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<item>
<title><![CDATA[14 Places To Spot Popular Trends - Whata4s Hot Where and When?]]></title>
<link>http://sphinn.com/story/64865</link>
<comments>http://sphinn.com/story/64865</comments>
<pubDate>Mon, 11 Aug 2008 22:57:42 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/64865</guid>
<description><![CDATA[Ann Smarty looks at the world's hottest web and search trends.<br/><br/>65 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Are The Best SEOs Not Taking on Client Work?]]></title>
<link>http://sphinn.com/story/63675</link>
<comments>http://sphinn.com/story/63675</comments>
<pubDate>Tue, 05 Aug 2008 19:24:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/63675</guid>
<description><![CDATA[&quot;There is an excellent paid only WebmasterWorld thread on the topic of why would the best SEOs decide to take on client work, as opposed to building out their own ideas and cashing in on those ideas. The rational is, if they are the best, why not make a living doing your own thing then making someone else rich?&quot;<br/><br/>63 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Huge Collection of Google Analytics Tips]]></title>
<link>http://sphinn.com/story/63418</link>
<comments>http://sphinn.com/story/63418</comments>
<pubDate>Mon, 04 Aug 2008 09:08:26 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/63418</guid>
<description><![CDATA[Great post from Ann Smarty: &quot;I've been compiling the list of advanced Google Analytics tips that open up plenty of possibilities to track and evaluate. Today I am sharing the list and expect you to share yours too!&quot;<br/><br/>78 Vote(s) ]]></description>
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<item>
<title><![CDATA[How To Get New Web Sites To Rank Quickly]]></title>
<link>http://sphinn.com/story/62776</link>
<comments>http://sphinn.com/story/62776</comments>
<pubDate>Thu, 31 Jul 2008 16:15:54 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/62776</guid>
<description><![CDATA[From Aaron Wall: &quot;What is the difference between an unremarkable no value add thin ecommerce site, and a top ranked site? In some industries the difference is simply site age.&quot;<br/><br/>67 Vote(s) ]]></description>
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<item>
<title><![CDATA[Sell your #12 Google Ranking to Dragons Den for 255,000!]]></title>
<link>http://sphinn.com/story/62450</link>
<comments>http://sphinn.com/story/62450</comments>
<pubDate>Thu, 31 Jul 2008 07:23:57 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/62450</guid>
<description><![CDATA[The dragons were keen to invest in an online diamond website's potential due to its high search rankings in Google.<br/><br/>53 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Sphinn Expos - My Story About Social Media Networking]]></title>
<link>http://sphinn.com/story/60294</link>
<comments>http://sphinn.com/story/60294</comments>
<pubDate>Mon, 21 Jul 2008 19:10:57 -0700</pubDate>
<dc:creator></dc:creator>
<category>Sphinn Zone</category>
<guid>http://sphinn.com/story/60294</guid>
<description><![CDATA[A very detailed and in-depth look at Sphinn from Edward Lewis of seoconsultants.com<br/><br/>53 Vote(s) ]]></description>
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<item>
<title><![CDATA[3 Types Of Blogs That Totally Suck]]></title>
<link>http://sphinn.com/story/59687</link>
<comments>http://sphinn.com/story/59687</comments>
<pubDate>Thu, 17 Jul 2008 12:42:04 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/59687</guid>
<description><![CDATA[From Jill Whalen: &quot;Blogs. They're the best thing since sliced bread. Everyone with a website needs one. Or do they?&quot;<br/><br/>58 Vote(s) ]]></description>
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<item>
<title><![CDATA[20+ Must-Have FireFox Search Plugins for SEOs]]></title>
<link>http://sphinn.com/story/58852</link>
<comments>http://sphinn.com/story/58852</comments>
<pubDate>Mon, 14 Jul 2008 10:55:09 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/58852</guid>
<description><![CDATA[Very useful list of FireFox SEO plugins from Ann Smarty on SEJ.<br/><br/>65 Vote(s) ]]></description>
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<item>
<title><![CDATA[Things That Are, And Things That Are Not, Linkbait]]></title>
<link>http://sphinn.com/story/58388</link>
<comments>http://sphinn.com/story/58388</comments>
<pubDate>Fri, 11 Jul 2008 12:41:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/58388</guid>
<description><![CDATA[Jane Copland takes a look at things which could, and definitely could not, be linkbait.<br/><br/>44 Vote(s) ]]></description>
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<item>
<title><![CDATA[Top 10 Fatal Localisation Mistakes]]></title>
<link>http://sphinn.com/story/52213</link>
<comments>http://sphinn.com/story/52213</comments>
<pubDate>Thu, 12 Jun 2008 12:06:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/52213</guid>
<description><![CDATA[A look at the 10 most common fatal localisation mistakes English language sites face when entering other markets.<br/><br/>40 Vote(s) ]]></description>
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<item>
<title><![CDATA[Tesco 1st UK Brand to Take Stand Against Brand Bidding]]></title>
<link>http://sphinn.com/story/43495</link>
<comments>http://sphinn.com/story/43495</comments>
<pubDate>Fri, 02 May 2008 06:32:04 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/43495</guid>
<description><![CDATA[With brand bidding opening up on Google AdWords next Monday, Tesco have become the 1st major UK brand to announce they won't be bidding on their competitors.<br/><br/>44 Vote(s) ]]></description>
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<item>
<title><![CDATA[How Much is a Top Google Ranking Worth to Your Business?]]></title>
<link>http://sphinn.com/story/43659</link>
<comments>http://sphinn.com/story/43659</comments>
<pubDate>Thu, 01 May 2008 10:23:38 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/43659</guid>
<description><![CDATA[Superb, in-depth look into the value of a top Google ranking from Aaron Wall. Must read!<br/><br/>77 Vote(s) ]]></description>
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<item>
<title><![CDATA[Blackhat Techniques Which Shouldna4t Work in Google But Still Do]]></title>
<link>http://sphinn.com/story/43469</link>
<comments>http://sphinn.com/story/43469</comments>
<pubDate>Thu, 01 May 2008 04:01:35 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/43469</guid>
<description><![CDATA[Very surprised these tactics actually still work!<br/><br/>39 Vote(s) ]]></description>
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<item>
<title><![CDATA[Are you #1 in Google? It Doesna4t Matter]]></title>
<link>http://sphinn.com/story/42231</link>
<comments>http://sphinn.com/story/42231</comments>
<pubDate>Wed, 23 Apr 2008 16:13:04 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/42231</guid>
<description><![CDATA[&quot;The era of being number one is Google has left. The age of Conversion rates, qualified traffic, and site wide analytics has descended upon you.&quot;<br/><br/>63 Vote(s) ]]></description>
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<item>
<title><![CDATA[14 Things You Didna4t Know About Real SEOs]]></title>
<link>http://sphinn.com/story/41768</link>
<comments>http://sphinn.com/story/41768</comments>
<pubDate>Mon, 21 Apr 2008 09:24:36 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/41768</guid>
<description><![CDATA[&quot;I have been thinking about this for a while. There are so many new SEOs getting into the game and unfortunately many of them are clueless wanna-be's. How are we to distinguish between these posers and the &quot;Real&quot; deal?&quot;<br/><br/>110 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google Offers Robots.txt Generator]]></title>
<link>http://sphinn.com/story/37259</link>
<comments>http://sphinn.com/story/37259</comments>
<pubDate>Sat, 29 Mar 2008 14:55:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/37259</guid>
<description><![CDATA[&quot;Google's rolled out a new tool at Google Webmaster Central, a robots.txt generator. It's designed to allow site owners to easily create a robots.txt file, one of the two main ways (along with the meta robots tag) to prevent search engines from indexing content.&quot;<br/><br/>49 Vote(s) ]]></description>
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<item>
<title><![CDATA[SEO: On the trail of why some fail]]></title>
<link>http://sphinn.com/story/37349</link>
<comments>http://sphinn.com/story/37349</comments>
<pubDate>Fri, 28 Mar 2008 10:17:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/37349</guid>
<description><![CDATA[Why SEO doesn't always go to plan.<br/><br/>42 Vote(s) ]]></description>
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<title><![CDATA[Should Google Universal Search be part of your SEO strategy?]]></title>
<link>http://sphinn.com/story/37102</link>
<comments>http://sphinn.com/story/37102</comments>
<pubDate>Thu, 27 Mar 2008 15:17:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/37102</guid>
<description><![CDATA[Many brands now seem to be realising that Universal Search can send websites more traffic and is something they can have control over to influence results.<br/><br/>36 Vote(s) ]]></description>
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<title><![CDATA[Official: General Web Directories Are Dead - JoeAnt is PageRank 3, More Aggressive Hand Editing by Google]]></title>
<link>http://sphinn.com/story/34640</link>
<comments>http://sphinn.com/story/34640</comments>
<pubDate>Sat, 15 Mar 2008 06:04:58 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/34640</guid>
<description><![CDATA[JoeAnt drops to a PageRank 3 as even the good directories seem to be dying out.<br/><br/>54 Vote(s) ]]></description>
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<title><![CDATA[Plural or Singular search terms?]]></title>
<link>http://sphinn.com/story/33916</link>
<comments>http://sphinn.com/story/33916</comments>
<pubDate>Tue, 11 Mar 2008 12:37:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/33916</guid>
<description><![CDATA[Interesting Hitwise post looking at the importance of plural/singular search traffic and how these target users at different stages of the conversion process.<br/><br/>51 Vote(s) ]]></description>
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<title><![CDATA[UK SEO Census - 9 Bloggers Under the Microscope]]></title>
<link>http://sphinn.com/story/32734</link>
<comments>http://sphinn.com/story/32734</comments>
<pubDate>Thu, 06 Mar 2008 14:41:31 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/32734</guid>
<description><![CDATA[Great post from Site Visibility looking at the search industry from the perspective of 9 UK SEO bloggers.<br/><br/>39 Vote(s) ]]></description>
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<title><![CDATA[The Inconvienent Truth About Social Media Marketing]]></title>
<link>http://sphinn.com/story/28497</link>
<comments>http://sphinn.com/story/28497</comments>
<pubDate>Thu, 14 Feb 2008 14:11:48 -0800</pubDate>
<dc:creator></dc:creator>
<category>Bookmarking</category>
<guid>http://sphinn.com/story/28497</guid>
<description><![CDATA[&quot;Social media is hot. Everyone wants to be on Digg's home page. Link baiting, especially using things like numbered lists, imperative rules or controversial hooks is the SEM strategy du jour. There's just one-major-problem with spending so much time and effort on capturing the eyeballs of social media users. Social media traffic does not monetize.&quot;<br/><br/>50 Vote(s) ]]></description>
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<title><![CDATA[LinkSpotting - Headlines That Lead To Links and Why]]></title>
<link>http://sphinn.com/story/28115</link>
<comments>http://sphinn.com/story/28115</comments>
<pubDate>Wed, 13 Feb 2008 01:45:01 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/28115</guid>
<description><![CDATA[&quot;In other words, among the daily deluge of millions of news items, stories, announcements, press releases etc., that scream at all of us, there are a couple, and just a couple, that indicate or lead to a real linking opportunity or a strategy idea.&quot;<br/><br/>40 Vote(s) ]]></description>
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<title><![CDATA[Link Building and Development Mistakes]]></title>
<link>http://sphinn.com/story/27866</link>
<comments>http://sphinn.com/story/27866</comments>
<pubDate>Tue, 12 Feb 2008 09:29:05 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/27866</guid>
<description><![CDATA[Graywolf takes a look at the useful data and common mistakes you should be thinking about when link building.<br/><br/>47 Vote(s) ]]></description>
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<title><![CDATA[Two Practical Landing Page Tricks That Will Save You Money]]></title>
<link>http://sphinn.com/story/27138</link>
<comments>http://sphinn.com/story/27138</comments>
<pubDate>Thu, 07 Feb 2008 15:58:27 -0800</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/27138</guid>
<description><![CDATA[Two excellent ideas from Jon Miller about how to improve landing page conversion rates.<br/><br/>43 Vote(s) ]]></description>
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<title><![CDATA[The 7 Most Important Metrics for Bloggers]]></title>
<link>http://sphinn.com/story/22385</link>
<comments>http://sphinn.com/story/22385</comments>
<pubDate>Fri, 11 Jan 2008 07:57:46 -0800</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/22385</guid>
<description><![CDATA[Great list from Patrick Altoft about measuring the success of your blog.<br/><br/>37 Vote(s) ]]></description>
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<title><![CDATA[January 2008 Google Toolbar PageRank Update]]></title>
<link>http://sphinn.com/story/22365</link>
<comments>http://sphinn.com/story/22365</comments>
<pubDate>Thu, 10 Jan 2008 06:51:45 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/22365</guid>
<description><![CDATA[&quot;Today we are having our first Google Toolbar PageRank update of 2008. At least there are dozens and dozens of reports that PageRank scores on the 72.14.25.x data center has been updated.&quot;<br/><br/>38 Vote(s) ]]></description>
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<title><![CDATA[Do Not Hire an SEO Company!]]></title>
<link>http://sphinn.com/story/22164</link>
<comments>http://sphinn.com/story/22164</comments>
<pubDate>Wed, 09 Jan 2008 14:15:12 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/22164</guid>
<description><![CDATA[&quot;As the owner of an SEO company it is somewhat contradicting to write such an article. However, there are many times when a company or business simply does not need to hire an SEO company.&quot;<br/><br/>42 Vote(s) ]]></description>
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<title><![CDATA[How SEO Has Evolved Over The Years]]></title>
<link>http://sphinn.com/story/21164</link>
<comments>http://sphinn.com/story/21164</comments>
<pubDate>Thu, 03 Jan 2008 08:32:56 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/21164</guid>
<description><![CDATA[Jill Whalen takes a look at how SEO has changed over the last few years.<br/><br/>47 Vote(s) ]]></description>
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<title><![CDATA[5 Free Search Engine Optimization Tools Available Online]]></title>
<link>http://sphinn.com/story/17364</link>
<comments>http://sphinn.com/story/17364</comments>
<pubDate>Thu, 06 Dec 2007 06:21:14 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/17364</guid>
<description><![CDATA[&quot;With a variety of options for measuring the success of your search engine optimization, and what tools are available to you, we've put together a list of our top five sites that provide free online resources to help you track the performance your website.&quot;<br/><br/>49 Vote(s) ]]></description>
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<title><![CDATA[The 6 Most Marketable SEO Skills]]></title>
<link>http://sphinn.com/story/17298</link>
<comments>http://sphinn.com/story/17298</comments>
<pubDate>Wed, 05 Dec 2007 16:11:46 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/17298</guid>
<description><![CDATA[Patrick Altoft takes a look at the essential skills required in the competitive SEO marketplace.<br/><br/>45 Vote(s) ]]></description>
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<title><![CDATA[Google finally ends the hypocrisy and stops text link adverts on Adwords]]></title>
<link>http://sphinn.com/story/16849</link>
<comments>http://sphinn.com/story/16849</comments>
<pubDate>Mon, 03 Dec 2007 08:06:40 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/16849</guid>
<description><![CDATA[Google has been making a lot of noise this year about stopping the trade in text links but today they seem to have finally made a real stand. A search for &quot;text link ads&quot; displays no Adwords adverts today and the same is true for &quot;text links&quot; and all the related phrases I tried.<br/><br/>42 Vote(s) ]]></description>
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<title><![CDATA[Interview With Danny Sullivan]]></title>
<link>http://sphinn.com/story/16099</link>
<comments>http://sphinn.com/story/16099</comments>
<pubDate>Wed, 28 Nov 2007 13:56:17 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/16099</guid>
<description><![CDATA[From SEO Chicks: &quot;After interviewing Danny Sullivan for Technology Weekly (while you have to sign up for it, it is free), I decided to create a blog post from it and scavange up bits from the internet to fill in my blanks&quot;<br/><br/>39 Vote(s) ]]></description>
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<title><![CDATA[Search Engine Journal is PageRank 7 Again]]></title>
<link>http://sphinn.com/story/14841</link>
<comments>http://sphinn.com/story/14841</comments>
<pubDate>Thu, 22 Nov 2007 12:09:56 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/14841</guid>
<description><![CDATA[&quot;Hey, look! After dropping to a Google Toolbar PageRank 4 earlier in the month when Google cracked down on paid links, Search Engine Journal has returned to a PageRank 7.&quot;<br/><br/>29 Vote(s) ]]></description>
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