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<title>Sphinn / matthewdiehl / What's New</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Fri, 09 Jan 2009 06:11:26 -0800</pubDate>
<language>en</language>
<item>
<title><![CDATA[Poll: Most SEOs Say PageRank Data in Google Webmaster Tools is Useless]]></title>
<link>http://sphinn.com/story/96113</link>
<comments>http://sphinn.com/story/96113</comments>
<pubDate>Fri, 09 Jan 2009 06:11:26 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/96113</guid>
<description><![CDATA[Excerpt: I am one to agree with the masses here, not because I don't think Google doesn't want to provide useful information here. But more because of the issues I have seen with the reports in Webmaster Tools over the years and how they often are simply wrong or outdated due to bugs or resource issues.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Do Social Media Links Translate In Organic Rankings?]]></title>
<link>http://sphinn.com/story/95847</link>
<comments>http://sphinn.com/story/95847</comments>
<pubDate>Wed, 07 Jan 2009 11:54:10 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/95847</guid>
<description><![CDATA[Excerpt: Most clients I work with understand the importance of link building and the effect it has on organic rankings and traffic. However, many clients, for a variety of reasons, aren't willing to consider social media as link building tactic.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Paid Search Spend up 12% in Q4 2008]]></title>
<link>http://sphinn.com/story/95803</link>
<comments>http://sphinn.com/story/95803</comments>
<pubDate>Wed, 07 Jan 2009 08:01:42 -0800</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/95803</guid>
<description><![CDATA[Paid search spending was up 12% in the fourth quarter of 2008 compared to the same quarter in 2007, according to SearchIgnite.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[5 Trends: Where Social Media Marketing is Heading, in 2009 and Beyond]]></title>
<link>http://sphinn.com/story/95611</link>
<comments>http://sphinn.com/story/95611</comments>
<pubDate>Tue, 06 Jan 2009 09:38:23 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/95611</guid>
<description><![CDATA[There's been a lot written about where social media is going in 2009, lots of New Year's predictions, but we focus here solely on corporate social media marketing. 2008 was the year where many more corporations realized they needed to get into the social media marketing game, and so far, that's not abating in the first half of 2009.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Government 2.0: How Social Media Could Transform Gov PR | PBS]]></title>
<link>http://sphinn.com/story/95577</link>
<comments>http://sphinn.com/story/95577</comments>
<pubDate>Tue, 06 Jan 2009 07:27:37 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/95577</guid>
<description><![CDATA[It's easy to see governments as nameless, faceless monoliths, something impersonal or, even worse, untrustworthy. Just as private companies are learning to embrace social media to manage brand reputations, governments must adapt if they wish to effectively communicate with their &quot;customers&quot; -- a.k.a. their citizens and stakeholders.<br/><br/>1 Vote(s) ]]></description>
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<item>
<title><![CDATA[Shaping the Search Engine Marketing Industry in 2009]]></title>
<link>http://sphinn.com/story/95430</link>
<comments>http://sphinn.com/story/95430</comments>
<pubDate>Mon, 05 Jan 2009 09:55:10 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/95430</guid>
<description><![CDATA[In the latest installment of SEM Synergy at WebmasterRadio.fm, Bruce Clay was asked for his top 3 items that will have an impact on shaping the Search Engine Marketing Industry in 2009.His list consists of:<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[How to Use Twitter to Grow Your Business]]></title>
<link>http://sphinn.com/story/94841</link>
<comments>http://sphinn.com/story/94841</comments>
<pubDate>Wed, 31 Dec 2008 10:33:56 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/94841</guid>
<description><![CDATA[Can Twitter actually help my business or is it a complete waste of my valuable time? This was the very question I asked myself only a few months back.Perhaps you've pondered the same?<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Searching for Traffic in all the Wrong Places]]></title>
<link>http://sphinn.com/story/94827</link>
<comments>http://sphinn.com/story/94827</comments>
<pubDate>Wed, 31 Dec 2008 06:47:42 -0800</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/94827</guid>
<description><![CDATA[What do websites need?Did you say &quot;Traffic&quot;?Wrong answer! Find out why...<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Using Google Webpage Removal Request Tool to Your Advantage]]></title>
<link>http://sphinn.com/story/93941</link>
<comments>http://sphinn.com/story/93941</comments>
<pubDate>Tue, 23 Dec 2008 07:33:37 -0800</pubDate>
<dc:creator></dc:creator>
<category>Tips &amp; Tools</category>
<guid>http://sphinn.com/story/93941</guid>
<description><![CDATA[Just one way the Google Webpage Removal Request Tool could benefit your placement in the SERPs.<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Andy Beala4s 21 WordPress Plugins & Commenter Superpacks]]></title>
<link>http://sphinn.com/story/93498</link>
<comments>http://sphinn.com/story/93498</comments>
<pubDate>Fri, 19 Dec 2008 12:12:21 -0800</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/93498</guid>
<description><![CDATA[Thanks to Andy Beal for revealing his top WordPress plugins - now you can download them all in one place with the Andy Beal 21 WordPress Plugins Superpack. Also, he invited commenters to leave their recommended plugins and you can download all of those as well in the Commenters WordPress Plugin Superpack.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Small Businesses Struggle With Search Marketing]]></title>
<link>http://sphinn.com/story/93015</link>
<comments>http://sphinn.com/story/93015</comments>
<pubDate>Tue, 16 Dec 2008 10:23:31 -0800</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/93015</guid>
<description><![CDATA[Just released results of a survey of 400 small businesses (SMBs) that shows they continue to struggle with search marketing (how to think about it, how to do it).<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Draft New gTLD Explanatory Memorandums Posted by ICANN]]></title>
<link>http://sphinn.com/story/80604</link>
<comments>http://sphinn.com/story/80604</comments>
<pubDate>Wed, 22 Oct 2008 07:40:11 -0700</pubDate>
<dc:creator></dc:creator>
<category>Domaining</category>
<guid>http://sphinn.com/story/80604</guid>
<description><![CDATA[ICANN has posted four documents making up a group called the New gTLD Program Explanatory Memorandums. These documents are to help explain a number of issues with the new gTLD application guidebook that ICANN plans to release shortly before their November 2nd, 2008 conference in Cairo, Egypt.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[TLD Managers Launches New Top Level Domain Industry Newsletter]]></title>
<link>http://sphinn.com/story/75045</link>
<comments>http://sphinn.com/story/75045</comments>
<pubDate>Thu, 25 Sep 2008 09:20:21 -0700</pubDate>
<dc:creator></dc:creator>
<category>Domaining</category>
<guid>http://sphinn.com/story/75045</guid>
<description><![CDATA[With a lot going to be happening in the world of domaining TLD Managers has launched a monthly newsletter that will help to bring information and insight to forefront about the upcoming registration of new gTLDs.<br/><br/>1 Vote(s) ]]></description>
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<item>
<title><![CDATA[Yahoo's home page, other sections to get makeover]]></title>
<link>http://sphinn.com/story/72231</link>
<comments>http://sphinn.com/story/72231</comments>
<pubDate>Fri, 12 Sep 2008 06:08:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo</category>
<guid>http://sphinn.com/story/72231</guid>
<description><![CDATA[Yahoo Inc. is preparing to tweak several popular sections of its Web site, including its home page, during the next few months to accommodate more material from rival services as the Internet company tries to polish its tarnished franchise....<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[Microsoft's Sneak Attack On Google Using New IE Browser]]></title>
<link>http://sphinn.com/story/69033</link>
<comments>http://sphinn.com/story/69033</comments>
<pubDate>Thu, 28 Aug 2008 11:11:51 -0700</pubDate>
<dc:creator></dc:creator>
<category>Microsoft Searching</category>
<guid>http://sphinn.com/story/69033</guid>
<description><![CDATA[Forget about that $44 billion takeover bid for Yahoo. Microsoft's latest assault on Google is slier....&quot;We didn't design this with Google in mind,&quot; insists Internet Explorer head Dean Hachamovitch. He adds: &quot;It's not clear what the consequences might be.&quot;<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[Aspiring Domainer? Listen Up!]]></title>
<link>http://sphinn.com/story/65859</link>
<comments>http://sphinn.com/story/65859</comments>
<pubDate>Fri, 15 Aug 2008 05:45:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>Domaining</category>
<guid>http://sphinn.com/story/65859</guid>
<description><![CDATA[A great tip on purchasing a domain either at auction or from a 3rd party for new domainers who keep a close eye on their budget.<br/><br/>1 Vote(s) ]]></description>
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<item>
<title><![CDATA[Not a4Cuila4 Google Analytics]]></title>
<link>http://sphinn.com/story/62245</link>
<comments>http://sphinn.com/story/62245</comments>
<pubDate>Tue, 29 Jul 2008 09:08:00 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/62245</guid>
<description><![CDATA[The difficulties you may have with your Cuil search data in Google Analytics until the two start sharing the correct information.<br/><br/>1 Vote(s) ]]></description>
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<item>
<title><![CDATA[Make Sure Your Robots.txt File is UTF-8]]></title>
<link>http://sphinn.com/story/61932</link>
<comments>http://sphinn.com/story/61932</comments>
<pubDate>Mon, 28 Jul 2008 05:39:30 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/61932</guid>
<description><![CDATA[File encoding can cause problems with Google. So make sure you are using UTF-8 (as confirmed by JohnMu).<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[GoDaddy's New .Me Domains Turning Into Circus]]></title>
<link>http://sphinn.com/story/59915</link>
<comments>http://sphinn.com/story/59915</comments>
<pubDate>Fri, 18 Jul 2008 05:49:46 -0700</pubDate>
<dc:creator></dc:creator>
<category>Domaining</category>
<guid>http://sphinn.com/story/59915</guid>
<description><![CDATA[The first sales of the .Me domain through GoDaddy did not go as smooth as originally hoped. Many users registered domains only to find out they were already taken!The comments make the post great.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[.Me and .Pro Domains to Go on Sale]]></title>
<link>http://sphinn.com/story/59683</link>
<comments>http://sphinn.com/story/59683</comments>
<pubDate>Thu, 17 Jul 2008 06:06:23 -0700</pubDate>
<dc:creator></dc:creator>
<category>Domaining</category>
<guid>http://sphinn.com/story/59683</guid>
<description><![CDATA[GoDaddy will begin selling vanity domain names for people looking to own a piece of [YourNameHere].me on July 17th.Additionally, they intend to begin selling the .pro gTLD to licensed professionals on July 21st under a &quot;re-launch&quot; of this gTLD through EnCirca.<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[Giving Some Thought to Google, the 'Potential Monopolist']]></title>
<link>http://sphinn.com/story/59091</link>
<comments>http://sphinn.com/story/59091</comments>
<pubDate>Tue, 15 Jul 2008 05:55:30 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/59091</guid>
<description><![CDATA[Rob Norman (CEO of Group M Interaction Worldwide) shares his opinions on the Google-Yahoo! pay-per-click marketing deal. His main concern being that it will contribute to the continued increase in keyword prices as well as lead to a monopoly situation on this form of search marketing.<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[5 Big Issues in an Organization's Analytics Process]]></title>
<link>http://sphinn.com/story/58195</link>
<comments>http://sphinn.com/story/58195</comments>
<pubDate>Thu, 10 Jul 2008 06:07:52 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/58195</guid>
<description><![CDATA[5 issues centered around ownership and the prioritization of web analytics that continue to be seen in organizations tracking a variety of online marketing efforts.<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[Updated Google Adwords Other Campaign Types]]></title>
<link>http://sphinn.com/story/57971</link>
<comments>http://sphinn.com/story/57971</comments>
<pubDate>Wed, 09 Jul 2008 09:34:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/57971</guid>
<description><![CDATA[I could not wait for Google to update the &quot;Other Campaign Types&quot; in Adwords so I did it myself. See what two new/newer Google projects will be coming soon to an Adwords Campaign Summary page near you.<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[Best Google Adwords Ad Ever]]></title>
<link>http://sphinn.com/story/57384</link>
<comments>http://sphinn.com/story/57384</comments>
<pubDate>Mon, 07 Jul 2008 07:47:52 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/57384</guid>
<description><![CDATA[I could not help myself but click this ad when it showed up in my Gmail account. However, it raises a number of questions on how it even got there...<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[TLD Managers - First of a New Breed]]></title>
<link>http://sphinn.com/story/55622</link>
<comments>http://sphinn.com/story/55622</comments>
<pubDate>Fri, 27 Jun 2008 08:43:02 -0700</pubDate>
<dc:creator></dc:creator>
<category>Domaining</category>
<guid>http://sphinn.com/story/55622</guid>
<description><![CDATA[It was only a matter of time before we saw one of the first TLD Management services get launched but who would have thought in less than 24 hours?<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[$78.2 million for Web Analytics Companies in 2008]]></title>
<link>http://sphinn.com/story/55399</link>
<comments>http://sphinn.com/story/55399</comments>
<pubDate>Thu, 26 Jun 2008 09:43:24 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/55399</guid>
<description><![CDATA[So far in 2008, Venture Capitalists have shown there interest in Web Analytics software by securing $78.2 million for 4 separate companies. Found out which four have grabbed their attention and why...<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[Google Says Russia to be $1B Market | WebProNews]]></title>
<link>http://sphinn.com/story/55372</link>
<comments>http://sphinn.com/story/55372</comments>
<pubDate>Thu, 26 Jun 2008 07:40:47 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/55372</guid>
<description><![CDATA[In recent years Online advertising has show major growth potential in Russia. Internet advertising hit the $200 Million mark in 2007 with only 2.5% of all Russian companies participating. With such a small fraction currently advertising Google is anticipating Russia to explode into a $1 Billion market by 2010.<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[Facebook overtakes MySpace globally]]></title>
<link>http://sphinn.com/story/54953</link>
<comments>http://sphinn.com/story/54953</comments>
<pubDate>Tue, 24 Jun 2008 12:45:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/54953</guid>
<description><![CDATA[New figures from metrics firm comScore show that, in May, the battle of the social-networking sites may have gained a new front-runner: Facebook appears to have surpassed long-time rival MySpace in worldwide unique visitors for the first time.<br/><br/>4 Vote(s) ]]></description>
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<title><![CDATA[Visa business network boosts Facebook's ad efforts]]></title>
<link>http://sphinn.com/story/54854</link>
<comments>http://sphinn.com/story/54854</comments>
<pubDate>Tue, 24 Jun 2008 07:19:36 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/54854</guid>
<description><![CDATA[Facebook Inc.'s quest to lure more advertisers to its popular online hangout is getting an assist from Visa Inc.'s marketing machine. As part of a small-business network Visa designed for Facebook, the world's largest credit and debit card processor is paying for $2 million of advertising on the socializing site.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[Google to Offer a Tool To Measure Web Hits]]></title>
<link>http://sphinn.com/story/54829</link>
<comments>http://sphinn.com/story/54829</comments>
<pubDate>Tue, 24 Jun 2008 06:12:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/54829</guid>
<description><![CDATA[Google plans to launch another free tool today. This one will allow online advertisers to see Internet traffic stats and pin-point websites that offer the highest value for their marketing dollars. This tool is aimed at taking market share away from comScore and Nielson Online who offer similar data for a fee.<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[Google Launches Trends for Websites]]></title>
<link>http://sphinn.com/story/54255</link>
<comments>http://sphinn.com/story/54255</comments>
<pubDate>Fri, 20 Jun 2008 12:47:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/54255</guid>
<description><![CDATA[Google's new Trends for Websites can help you create a lengthy list of relevant sites for link building effortlessly as well as a wealth of useful competitive information.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Search Marketing Industry Poll - Peer Experience in Years]]></title>
<link>http://sphinn.com/story/53930</link>
<comments>http://sphinn.com/story/53930</comments>
<pubDate>Thu, 19 Jun 2008 06:39:19 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/53930</guid>
<description><![CDATA[Help to shed light on this question by casting you vote: Have we as an industry been able to continually attract new talent to the field in recent years or is the industry run by a large group of &quot;veteran&quot; marketers?<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[Google in New a4Wanteda4 Movie Trailer]]></title>
<link>http://sphinn.com/story/53210</link>
<comments>http://sphinn.com/story/53210</comments>
<pubDate>Mon, 16 Jun 2008 06:23:18 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google</category>
<guid>http://sphinn.com/story/53210</guid>
<description><![CDATA[Google is synonymous with Internet search and the advent of the phrase &quot;Google it&quot; solidified that. Now, they are hitting the big screen with a nice product placement in the latest trailer for &quot;Wanted&quot; an Angelina Jolie/Morgan Freeman super assassin movie.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[First Page Yahoo Ranking for Google Notebook Spam]]></title>
<link>http://sphinn.com/story/52993</link>
<comments>http://sphinn.com/story/52993</comments>
<pubDate>Sat, 14 Jun 2008 13:49:50 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo Searching</category>
<guid>http://sphinn.com/story/52993</guid>
<description><![CDATA[Black Hats are leveraging Google Notebook for linkage to parked landing page spam (this is not new news). What I have noticed is that Yahoo is indexing these spam pages, ranking them and ranking them high!<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[3 Rank Reporting Softwares Reviewed]]></title>
<link>http://sphinn.com/story/52780</link>
<comments>http://sphinn.com/story/52780</comments>
<pubDate>Fri, 13 Jun 2008 07:40:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>Tips &amp; Tools</category>
<guid>http://sphinn.com/story/52780</guid>
<description><![CDATA[There are still clients who request to know where they rank in the search results and you have to give them an answer. So, when WebPosition stopped communicating with Yahoo at the end of May I took this as an opportunity to try out some other options. So, here are 3 softwares I found that would fit any number of SEO/computer skill levels.<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[Keep Sphinn Clean - Report Spam & Desphunn Industry Parties Spamming]]></title>
<link>http://sphinn.com/story/52492</link>
<comments>http://sphinn.com/story/52492</comments>
<pubDate>Thu, 12 Jun 2008 07:39:18 -0700</pubDate>
<dc:creator></dc:creator>
<category>Sphinn Zone</category>
<guid>http://sphinn.com/story/52492</guid>
<description><![CDATA[I am relatively new to Sphinn and I find it to be a great industry site that has helped me out so far. I find it frustrating to see spam in the posts so take the time to report posts as spam and desphunn industry parties that are abusing the site.<br/><br/>2 Vote(s) ]]></description>
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