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<title>Sphinn / pbarnhart / Voted News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Wed, 08 Oct 2008 15:30:12 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[No restriction on feedproxy.google.com URLs via AdSense]]></title>
<link>http://sphinn.com/story/77710</link>
<comments>http://sphinn.com/story/77710</comments>
<pubDate>Wed, 08 Oct 2008 15:30:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdSense</category>
<guid>http://sphinn.com/story/77710</guid>
<description><![CDATA[Those of you who have burned RSS feeds directly through AdSense rather than through feedburner may have noticed a few things of interest:1. Feedproxy urls are showing up in Google searchs2. There seems to be no restriction on urls.For example, I just did http://feedproxy.google.com/tools for one of my sites.  Not sure how much weight Google might give these, but it certainly wouldn't hurt to grab a few for your own feeds for branding et al.Just click on AdSense for Feeds to get started!<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[BudURL Provides a URL Shortener With Analytics]]></title>
<link>http://sphinn.com/story/74360</link>
<comments>http://sphinn.com/story/74360</comments>
<pubDate>Mon, 22 Sep 2008 14:18:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/74360</guid>
<description><![CDATA[I am always wary of tools that try to combine metrics with social media, like Twitter Grader and Twitter Follower Friend Ratio. The main reason for this is the risk that people who don't understand the nature of social media (engagement, conversation and a way to make being genuine a real part of business and personal online interaction) will use the metrics they attain to spam or abuse those in the social media space.<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[New Website Effectiveness Consulting]]></title>
<link>http://sphinn.com/story/67245</link>
<comments>http://sphinn.com/story/67245</comments>
<pubDate>Thu, 21 Aug 2008 20:41:07 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/67245</guid>
<description><![CDATA[Not quite a new approach, but its good to see more concentration on effectiveness vs SERP.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[TinEye Goes Open Beta - Like Google for Images (but not like Google Images!!)]]></title>
<link>http://sphinn.com/story/66412</link>
<comments>http://sphinn.com/story/66412</comments>
<pubDate>Mon, 18 Aug 2008 14:09:40 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Searching</category>
<guid>http://sphinn.com/story/66412</guid>
<description><![CDATA[I've been using Tineye (tineye.com) this for awhile now on closed beta.  This is a pretty amazing search tool for images.  There have been several write-ups recently - this one is excellent.  No doubt a lot of photographers and graphics designers will be using this to find misappropriated photos.  An excellent tool.<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[Does Traffic Ranking Influence Interaction on Your Competitor's Blog?]]></title>
<link>http://sphinn.com/story/57738</link>
<comments>http://sphinn.com/story/57738</comments>
<pubDate>Tue, 08 Jul 2008 11:57:38 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/57738</guid>
<description><![CDATA[Don't confuse the strategic and tactical goals?  A good turn on the discussion of website analytics versus competitor intelligence.<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[Referers and Getting To First Base]]></title>
<link>http://sphinn.com/story/57731</link>
<comments>http://sphinn.com/story/57731</comments>
<pubDate>Tue, 08 Jul 2008 11:51:47 -0700</pubDate>
<dc:creator></dc:creator>
<category>Web Analytics</category>
<guid>http://sphinn.com/story/57731</guid>
<description><![CDATA[My wife was wondering why 60% of her web site traffic was showing as &quot;direct entry&quot; - she couldn't imagine all of these visitors were typing in her web site URL from scratch.  At the same time, I was working with a client that was depending on the a4referera4 value for some calculations.   And something wasn't adding up to them.  I couldn't really find a good list of bad reasons for using referers, but I did find a whole lot of partial lists.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[Ghosts, Bigfoot, and the Long Tail: Harvard Business Review Takes On Chris Anderson]]></title>
<link>http://sphinn.com/story/55652</link>
<comments>http://sphinn.com/story/55652</comments>
<pubDate>Fri, 27 Jun 2008 11:07:56 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/55652</guid>
<description><![CDATA[Should You Invest in the Long Tail?It was a compelling idea: In the digitized world, there's more money to be made in niche offerings than in blockbusters. The data tell a different story.<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[Community: From Little Things, Big Things Grow]]></title>
<link>http://sphinn.com/story/45549</link>
<comments>http://sphinn.com/story/45549</comments>
<pubDate>Sun, 11 May 2008 11:19:57 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/45549</guid>
<description><![CDATA[Design and concepts from a member of the flickr team. Things they though of as they created and managed their own community site.<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[Keyword Mashup Tool Launched]]></title>
<link>http://sphinn.com/story/44200</link>
<comments>http://sphinn.com/story/44200</comments>
<pubDate>Sun, 04 May 2008 10:12:18 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/44200</guid>
<description><![CDATA[An easy-to-use keyword generation tool.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Another Google Adwords Phishing Attack In Progress]]></title>
<link>http://sphinn.com/story/44070</link>
<comments>http://sphinn.com/story/44070</comments>
<pubDate>Sat, 03 May 2008 08:57:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/44070</guid>
<description><![CDATA[Documents another Adwords phishing attack. These are coming from scripts that are written and then sold to others to use.   My spam filter shows 8 have some in the past 48 hours similar to the one documented in this article.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[Adwords Content Network Traffic Exclusion Options Explained]]></title>
<link>http://sphinn.com/story/43658</link>
<comments>http://sphinn.com/story/43658</comments>
<pubDate>Thu, 01 May 2008 04:51:11 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/43658</guid>
<description><![CDATA[Getting traffic exclusion options right is not as straightforward as it first seems.  This introductory article details exclusion options.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[Ten Detailed Tips and Guidelines for Video SEO]]></title>
<link>http://sphinn.com/story/43234</link>
<comments>http://sphinn.com/story/43234</comments>
<pubDate>Tue, 29 Apr 2008 05:14:03 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/43234</guid>
<description><![CDATA[As video becomes more important as lead rather than supplementary content, optimization for video becomes a greater issue. Thumbnails, video sitemaps, and hosting decisions all come into play.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[MySpace Takes App Gallery to Beta, but Does It Matter]]></title>
<link>http://sphinn.com/story/42842</link>
<comments>http://sphinn.com/story/42842</comments>
<pubDate>Sat, 26 Apr 2008 11:41:32 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/42842</guid>
<description><![CDATA[The new MySpace App Gallery now open; the debate as seen by silobreaker.  Looks like MySpace may be too late.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[Firms getting blindsided by social networking]]></title>
<link>http://sphinn.com/story/42841</link>
<comments>http://sphinn.com/story/42841</comments>
<pubDate>Sat, 26 Apr 2008 11:36:22 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/42841</guid>
<description><![CDATA[Don't let your social network get started without you.  A lot of companies have social networks and social channels operating without their knowledge.<br/><br/>3 Vote(s) ]]></description>
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<title><![CDATA[Silly Traffic]]></title>
<link>http://sphinn.com/story/42444</link>
<comments>http://sphinn.com/story/42444</comments>
<pubDate>Thu, 24 Apr 2008 07:13:52 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/42444</guid>
<description><![CDATA[Seth Godin's look at obsessing over bounces.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[Tweeting for Companies 101]]></title>
<link>http://sphinn.com/story/42056</link>
<comments>http://sphinn.com/story/42056</comments>
<pubDate>Tue, 22 Apr 2008 10:13:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/42056</guid>
<description><![CDATA[It is definitely supposed to be an interactive program. And, in fact, this is where you build the majority of your Whuffie (aka social capital). Good examples from JetBlue and Zappos<br/><br/>5 Vote(s) ]]></description>
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<title><![CDATA[QNX PocketGeek]]></title>
<link>http://sphinn.com/story/41710</link>
<comments>http://sphinn.com/story/41710</comments>
<pubDate>Sun, 20 Apr 2008 21:49:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/41710</guid>
<description><![CDATA[This is great training for marketing, pr, and senior managers who need to manage technical staff.<br/><br/>1 Vote(s) ]]></description>
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<title><![CDATA[But, I Don't Have Time For Social Media...]]></title>
<link>http://sphinn.com/story/41283</link>
<comments>http://sphinn.com/story/41283</comments>
<pubDate>Thu, 17 Apr 2008 18:14:36 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/41283</guid>
<description><![CDATA[Good points on working smarter using social media.  Good article to point non-techies to.<br/><br/>33 Vote(s) ]]></description>
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<title><![CDATA[Where are the lines between White Hat, Black Hat and Spamming]]></title>
<link>http://sphinn.com/story/40347</link>
<comments>http://sphinn.com/story/40347</comments>
<pubDate>Sun, 13 Apr 2008 12:04:02 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/40347</guid>
<description><![CDATA[Describes the author's view of where the line between White Hat, Black Hat and Spam is. A nice summary appropriate for client education<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[172 and one-half ways Google Form Spidering Is Kewl]]></title>
<link>http://sphinn.com/story/40329</link>
<comments>http://sphinn.com/story/40329</comments>
<pubDate>Sun, 13 Apr 2008 10:03:08 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/40329</guid>
<description><![CDATA[Google's Economic Stimulus Package For SEO Professionals<br/><br/>2 Vote(s) ]]></description>
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<title><![CDATA[Website Overview for Search - Vigilan.com]]></title>
<link>http://sphinn.com/story/39966</link>
<comments>http://sphinn.com/story/39966</comments>
<pubDate>Thu, 10 Apr 2008 18:24:19 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEM</category>
<guid>http://sphinn.com/story/39966</guid>
<description><![CDATA[This business is a maker of a software product for retirement communities, yet the search engines seem to be having problems understanding that. This video points out exactly why, with some very basic fundamental search marketing principles.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Three Key Lessons: Web Systems Engineer Wanted for Night Out and Cuddling]]></title>
<link>http://sphinn.com/story/38757</link>
<comments>http://sphinn.com/story/38757</comments>
<pubDate>Fri, 04 Apr 2008 05:22:46 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/38757</guid>
<description><![CDATA[Know your environment - a tale of two job postings.  An example of how the right content in the right context can give you the edge in getting content viral (or at least linked).<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[Three Key Lessons: Web Systems Engineer Wanted for Night Out and Cuddling]]></title>
<link>http://sphinn.com/story/38335</link>
<comments>http://sphinn.com/story/38335</comments>
<pubDate>Wed, 02 Apr 2008 08:59:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/38335</guid>
<description><![CDATA[Interesting glimpse comparing a standard web job posting and a &quot;craiglisted translation.&quot;<br/><br/>1 Vote(s) ]]></description>
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<item>
<title><![CDATA[Web surfers know advertisers are watchinga4and dona4t like it]]></title>
<link>http://sphinn.com/story/38302</link>
<comments>http://sphinn.com/story/38302</comments>
<pubDate>Wed, 02 Apr 2008 05:12:33 -0700</pubDate>
<dc:creator></dc:creator>
<category>Display Advertising</category>
<guid>http://sphinn.com/story/38302</guid>
<description><![CDATA[Another study showing web users hate the thought of behavioral targeting while still wanting targeted ads.  The closing thought - one important element is user education - is the most actionable.<br/><br/>1 Vote(s) ]]></description>
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<item>
<title><![CDATA[Findability, Orphan of the Web Design Industry]]></title>
<link>http://sphinn.com/story/36669</link>
<comments>http://sphinn.com/story/36669</comments>
<pubDate>Tue, 25 Mar 2008 09:09:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/36669</guid>
<description><![CDATA[Findability - creating valued content, making it people-usable and machine-readable, and providing tools for content exchange and portability. The article looks at findability as a goal for the entire web team - just not the SEO/SEM role.<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[Yahoo Search and the Semantic Web]]></title>
<link>http://sphinn.com/story/35101</link>
<comments>http://sphinn.com/story/35101</comments>
<pubDate>Mon, 17 Mar 2008 09:11:43 -0700</pubDate>
<dc:creator></dc:creator>
<category>Yahoo SEO</category>
<guid>http://sphinn.com/story/35101</guid>
<description><![CDATA[With Yahoo moving to support Semantic Web markup in the new Yahoo! Search open platform, can Google be far behind?  True impact is perhaps the last nail in the coffin of web sites with badly-formatted HTML.  Its already difficult to convince non-technical site owners that visual elements need to have the correct tag (h1 rather than bolded spans or gasp! font tags) and that meta descriptions are important even though they are invisible.A lot of web sites will need xhtml/css recoding - and anyone building websites (or having them built) should get smart on microformats, rdf, etc. and make them part of any site design/redesign now.<br/><br/>4 Vote(s) ]]></description>
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