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<title>Sphinn / rishilakhani / What's New</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Wed, 06 Aug 2008 07:06:59 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[How to Determine if Your Landing Page is Hurting Your AdWords Qualty Score]]></title>
<link>http://sphinn.com/story/63908</link>
<comments>http://sphinn.com/story/63908</comments>
<pubDate>Wed, 06 Aug 2008 07:06:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/63908</guid>
<description><![CDATA[Theres always confusion about the landing page quality score and factors affecting these. PPC HEro takes a look at these in some detail.<br/><br/>13 Vote(s) ]]></description>
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<item>
<title><![CDATA[Plurk: SERPs -  FAIL!]]></title>
<link>http://sphinn.com/story/51249</link>
<comments>http://sphinn.com/story/51249</comments>
<pubDate>Fri, 06 Jun 2008 07:35:00 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/51249</guid>
<description><![CDATA[Running a search query for Plurk: http://www.google.co.uk/search?hl=en&amp;q=plurk&amp;meta=Guess what the second result is? The Redeem Friendship link to Probloggers Plurk account! Screen shot on Flickr: http://www.flickr.com/photos/21963003@N04/2556340866/<br/><br/>13 Vote(s) ]]></description>
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<item>
<title><![CDATA[Potentially Serious Bug Discovered in Google Reader]]></title>
<link>http://sphinn.com/story/44757</link>
<comments>http://sphinn.com/story/44757</comments>
<pubDate>Wed, 07 May 2008 03:36:41 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/44757</guid>
<description><![CDATA[Use Shared Items in Google Reader? Dont always trust what you read. Mashable highlights a potential bug that could be used to edit and change the shared stories.<br/><br/>13 Vote(s) ]]></description>
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<item>
<title><![CDATA[Lastminute prepared to sue Google]]></title>
<link>http://sphinn.com/story/44197</link>
<comments>http://sphinn.com/story/44197</comments>
<pubDate>Sun, 04 May 2008 09:54:42 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/44197</guid>
<description><![CDATA[Google being taken on by Lastminute.com in the UK courts over recent change to their adwords trademark bidding policy.<br/><br/>14 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google Trademark Policy Changes in UK Will Have a Significant Impact]]></title>
<link>http://sphinn.com/story/43009</link>
<comments>http://sphinn.com/story/43009</comments>
<pubDate>Mon, 28 Apr 2008 05:39:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/43009</guid>
<description><![CDATA[There has lately been a furore in the UK in the way google has changed the trademark policy on Paid Search. Recent Articles include one at SEO Chicks (http://www.seo-chicks.com/502/the-lift-of-brand-trademark-on-googleadwords-is-google-getting-greedyer.html). Hitwise data now backs the fact that this will have a significant impact on the market - and in fact the measurable expected gap is around 7.6%.<br/><br/>15 Vote(s) ]]></description>
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<item>
<title><![CDATA[Are Google's Flight Results Paid?]]></title>
<link>http://sphinn.com/story/43000</link>
<comments>http://sphinn.com/story/43000</comments>
<pubDate>Mon, 28 Apr 2008 04:55:10 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/43000</guid>
<description><![CDATA[A webmasterworld thread inspires the SEO Round Table to question Googles Organic Search Results - &quot;Search for flight results in the syntax of flight from A to B&quot;Dodgy? Or just the way the Algo picks it up?<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[US: Internet Searches Match Decline in Housing Prices]]></title>
<link>http://sphinn.com/story/42690</link>
<comments>http://sphinn.com/story/42690</comments>
<pubDate>Fri, 25 Apr 2008 09:27:52 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/42690</guid>
<description><![CDATA[Can you tell what the status of an industry as a whole is? Can you predict financial issues by analyzing search data? Hitwise seem to think you may just be able to. Excellent deductive article on the US housing market...<br/><br/>14 Vote(s) ]]></description>
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<title><![CDATA[Log in to Facebook, Orkut offline -Internet-News-Indiatimes - Infotech]]></title>
<link>http://sphinn.com/story/42179</link>
<comments>http://sphinn.com/story/42179</comments>
<pubDate>Wed, 23 Apr 2008 02:19:39 -0700</pubDate>
<dc:creator></dc:creator>
<category>News Sites</category>
<guid>http://sphinn.com/story/42179</guid>
<description><![CDATA[Form the story: WASHINGTON: You may soon be able to chat with your Facebook and Orkut friends even without an Internet connection, for scientists have developed an application that may make it possible to network, chat, or share files without Internet access. My input - hmmm... social explosion...<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[How can alternate search engines gain market share on Google?]]></title>
<link>http://sphinn.com/story/41106</link>
<comments>http://sphinn.com/story/41106</comments>
<pubDate>Thu, 17 Apr 2008 01:44:03 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/41106</guid>
<description><![CDATA[There is nothing better than a rant, unless its an intelligent rant, and a Google focussed intelligent rant beats all. From the post: Once people started going &quot;ga ga google&quot;, the perception became that Google is the best, which quickly eroded market share. Yahoo and Microsoft simply can't compete with the perception right now.<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[I Am So Sorry, My Dear Readers]]></title>
<link>http://sphinn.com/story/40860</link>
<comments>http://sphinn.com/story/40860</comments>
<pubDate>Tue, 15 Apr 2008 16:41:13 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/40860</guid>
<description><![CDATA[smarty's back. we finally recover our social ninja. thank god i didnt call the police.<br/><br/>20 Vote(s) ]]></description>
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<item>
<title><![CDATA[SEO Trademark Update - The Official Response to the Search Engine Marketing Community]]></title>
<link>http://sphinn.com/story/39816</link>
<comments>http://sphinn.com/story/39816</comments>
<pubDate>Thu, 10 Apr 2008 02:43:58 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other</category>
<guid>http://sphinn.com/story/39816</guid>
<description><![CDATA[Jason Gambert - the guy who tried to trademark SEO has now posted and official response to the recent story that went hot http://sphinn.com/story/39290<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[BBC NEWS -Google and Yahoo to share web ads]]></title>
<link>http://sphinn.com/story/39804</link>
<comments>http://sphinn.com/story/39804</comments>
<pubDate>Thu, 10 Apr 2008 01:13:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/39804</guid>
<description><![CDATA[Yahoo and Google, the world's two biggest search engines, have announced a two-week experiment that will see them share advertising space.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Universal Search - I cant see it - can you?]]></title>
<link>http://sphinn.com/story/39617</link>
<comments>http://sphinn.com/story/39617</comments>
<pubDate>Wed, 09 Apr 2008 08:58:43 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/39617</guid>
<description><![CDATA[Right so I was asked to get an example of Universal Search - so I thought that  should be easy - typed in a range of keywords and nada. SO clicked off to googleblogs example: http://googleblog.blogspot.com/2007/05/universal-search-best-answer-is-still.htmlClicked on the three examples - no Universal Search results. Then I tried the Raccoon link http://searchengineland.com/070803-131200.php - cant see it. Now I know I have seen those results before in the UK and on the same PC on the same network before. But I cant see the mixed results - have I missed something somewhere?<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[John Chow Sued for Copyright Infringement]]></title>
<link>http://sphinn.com/story/38063</link>
<comments>http://sphinn.com/story/38063</comments>
<pubDate>Tue, 01 Apr 2008 05:06:18 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/38063</guid>
<description><![CDATA[It seems that this guy just cant keep out of trouble.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google Maps - UFO seen near Wales | News]]></title>
<link>http://sphinn.com/story/38037</link>
<comments>http://sphinn.com/story/38037</comments>
<pubDate>Tue, 01 Apr 2008 02:14:22 -0700</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/38037</guid>
<description><![CDATA[Sometimes google maps picks up the weirdest things.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[24% Cana4t Find Google]]></title>
<link>http://sphinn.com/story/36621</link>
<comments>http://sphinn.com/story/36621</comments>
<pubDate>Tue, 25 Mar 2008 06:07:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/36621</guid>
<description><![CDATA[Marketing Pilgrim discusses the latest Nielsen shock study: 24% of Internet users don't know how to find google.<br/><br/>8 Vote(s) ]]></description>
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<title><![CDATA[By 2009 Google Will be More Dominant in Online Display Ads Than Search!!!]]></title>
<link>http://sphinn.com/story/34595</link>
<comments>http://sphinn.com/story/34595</comments>
<pubDate>Fri, 14 Mar 2008 01:29:52 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/34595</guid>
<description><![CDATA[SEObook discusses 5 reasons why the acquisition of doubleclick and the introduction of Ad manager means huge news on the display scene.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[Where's All This Traffic Coming From?! Searchme!]]></title>
<link>http://sphinn.com/story/33074</link>
<comments>http://sphinn.com/story/33074</comments>
<pubDate>Thu, 06 Mar 2008 10:04:45 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Searching</category>
<guid>http://sphinn.com/story/33074</guid>
<description><![CDATA[Remember Searchme?What the hell are they up to?<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[Google testing in-site search box on brand searches: leaves a funny smell]]></title>
<link>http://sphinn.com/story/32827</link>
<comments>http://sphinn.com/story/32827</comments>
<pubDate>Wed, 05 Mar 2008 11:52:02 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Searching</category>
<guid>http://sphinn.com/story/32827</guid>
<description><![CDATA[An interesting take on what the searchbox in Google SERPs could mean and how it may not shape up as a user experience.<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[Why you should not use email tracking pixels to determine readership loyalty]]></title>
<link>http://sphinn.com/story/32804</link>
<comments>http://sphinn.com/story/32804</comments>
<pubDate>Wed, 05 Mar 2008 10:06:54 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/32804</guid>
<description><![CDATA[Jenifer Slegg  shares a pitfall in pixel tracking in Emails - not only does this raise the issue of loyalty that she concentrates on, it highlights the problems with tracking email activity, and how and why metrics could be way off.<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[SWOT Analysis a4 Revisiting Marketing Models]]></title>
<link>http://sphinn.com/story/32723</link>
<comments>http://sphinn.com/story/32723</comments>
<pubDate>Wed, 05 Mar 2008 03:58:53 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Search Marketing</category>
<guid>http://sphinn.com/story/32723</guid>
<description><![CDATA[Working with small business owners with little or no knowledge of search marketing can be a bit hard, simply because the language SEM's speak is so different. I looked at SWOT as a tool to simplify the first glance at strategy development, which would make sense to even basic clients. (or so I hope)<br/><br/>6 Vote(s) ]]></description>
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<title><![CDATA[How do I explain to Friends and Family what's an SEO?]]></title>
<link>http://sphinn.com/story/32506</link>
<comments>http://sphinn.com/story/32506</comments>
<pubDate>Tue, 04 Mar 2008 06:00:22 -0800</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/32506</guid>
<description><![CDATA[I often tell friends and family I am an SEO. And I invariably get asked whats an SEO. I have tried to explain in many ways, always with hilarious results. Very often close to Rebecca's story http://www.seomoz.org/blog/apparently-i-work-for-googleSo how does the SEM world in general deal with this situation?<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[Yahoo: Ita4s the Stars, Not the Reviews  Yahoo confirms!]]></title>
<link>http://sphinn.com/story/32465</link>
<comments>http://sphinn.com/story/32465</comments>
<pubDate>Tue, 04 Mar 2008 02:24:56 -0800</pubDate>
<dc:creator></dc:creator>
<category>Yahoo Other</category>
<guid>http://sphinn.com/story/32465</guid>
<description><![CDATA[Yahoo confirms a question many people were wondering about Yahoo Local and Yahoo Shortcuts. (See related post as well http://www.smallbusinesssem.com/the-no-1-thing-i-learned-at-smx-west-and-other-things/1091/)<br/><br/>9 Vote(s) ]]></description>
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<title><![CDATA[Don't Use Yahoo to Search Your Own Site]]></title>
<link>http://sphinn.com/story/21320</link>
<comments>http://sphinn.com/story/21320</comments>
<pubDate>Fri, 04 Jan 2008 03:40:20 -0800</pubDate>
<dc:creator></dc:creator>
<category>Yahoo Searching</category>
<guid>http://sphinn.com/story/21320</guid>
<description><![CDATA[A very short post on why Yahoo isnt the best option for site search..<br/><br/>7 Vote(s) ]]></description>
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<title><![CDATA[Sex and SEO: Like Honey to the Bees]]></title>
<link>http://sphinn.com/story/20972</link>
<comments>http://sphinn.com/story/20972</comments>
<pubDate>Wed, 02 Jan 2008 02:42:00 -0800</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/20972</guid>
<description><![CDATA[Why is Sex important to SEO and Blogging? An old marketing trick?<br/><br/>15 Vote(s) ]]></description>
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<title><![CDATA[Back to Basics - Semantic Search Revisted and Reintroduced]]></title>
<link>http://sphinn.com/story/20900</link>
<comments>http://sphinn.com/story/20900</comments>
<pubDate>Tue, 01 Jan 2008 09:02:18 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Searching</category>
<guid>http://sphinn.com/story/20900</guid>
<description><![CDATA[Lindop does a great piece on Semantic web - kind of taking us back to the basics - with a view on how it would affect SEO's - worth a read even if you don't sphinn it.<br/><br/>4 Vote(s) ]]></description>
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<title><![CDATA[My Job and Passion are Making Me Into an Insomniac]]></title>
<link>http://sphinn.com/story/20896</link>
<comments>http://sphinn.com/story/20896</comments>
<pubDate>Tue, 01 Jan 2008 08:36:51 -0800</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/20896</guid>
<description><![CDATA[Are all SEM's losing sleep?<br/><br/>7 Vote(s) ]]></description>
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<item>
<title><![CDATA[SO I switched the post]]></title>
<link>http://sphinn.com/story/20468</link>
<comments>http://sphinn.com/story/20468</comments>
<pubDate>Fri, 28 Dec 2007 03:14:42 -0800</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/20468</guid>
<description><![CDATA[I wish Sphinn would let you delete submits sometimes...<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[83% of Facebook Users 18 - 24 Unaware Facebook Blog Exists]]></title>
<link>http://sphinn.com/story/20467</link>
<comments>http://sphinn.com/story/20467</comments>
<pubDate>Fri, 28 Dec 2007 03:02:31 -0800</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/20467</guid>
<description><![CDATA[bookworm SEO (Gab) shot off an interesting poll in Facebook...taking a clue from Jane Coplands recent post about improving facebooks corporate blog. It would be interesting to read both the posts and see what the general SEO industry thinks...<br/><br/>6 Vote(s) ]]></description>
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<title><![CDATA[KNOL KNOL - WHERE ART THOU?]]></title>
<link>http://sphinn.com/story/20370</link>
<comments>http://sphinn.com/story/20370</comments>
<pubDate>Thu, 27 Dec 2007 08:06:47 -0800</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/20370</guid>
<description><![CDATA[A quick overview of what people are saying about Googles KNOL...<br/><br/>4 Vote(s) ]]></description>
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<item>
<title><![CDATA[Trouble at SEOmoz...War Imminent!]]></title>
<link>http://sphinn.com/story/19059</link>
<comments>http://sphinn.com/story/19059</comments>
<pubDate>Mon, 17 Dec 2007 01:09:48 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other</category>
<guid>http://sphinn.com/story/19059</guid>
<description><![CDATA[There's a war brewing. The ranks aren't split, they are shattered. It's every SEOmozer for himself...<br/><br/>9 Vote(s) ]]></description>
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<item>
<title><![CDATA[Wonderbra and how it made my day!]]></title>
<link>http://sphinn.com/story/14449</link>
<comments>http://sphinn.com/story/14449</comments>
<pubDate>Sat, 17 Nov 2007 07:59:55 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/14449</guid>
<description><![CDATA[A quick blog about how wonderbra cheered me up during an SMX session on link building...<br/><br/>10 Vote(s) ]]></description>
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