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<title>Sphinn / searchkari / Voted News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Thu, 06 Nov 2008 08:41:49 -0800</pubDate>
<language>en</language>
<item>
<title><![CDATA[An SEO is Not a Link Builder | Link Building Best Practices]]></title>
<link>http://sphinn.com/story/83472</link>
<comments>http://sphinn.com/story/83472</comments>
<pubDate>Thu, 06 Nov 2008 08:41:49 -0800</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/83472</guid>
<description><![CDATA[Most SEO's agree that there are three components to higher search results; 1) good content, 2) onsite optimization and 3) quality link building.  However, in my opinion, most SEO's are not link builders and most link builders are not SEOs.  I believe it boils down to two different personality types.<br/><br/>44 Vote(s) ]]></description>
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<item>
<title><![CDATA[A Search Marketing Maturity Model]]></title>
<link>http://sphinn.com/story/79506</link>
<comments>http://sphinn.com/story/79506</comments>
<pubDate>Thu, 16 Oct 2008 09:39:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>Paid Search</category>
<guid>http://sphinn.com/story/79506</guid>
<description><![CDATA[How has your company's paid search campaigns matured? This is an excellent article documenting the various levels of maturity and their characteristics.<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Tweaking Your Copy for SEO Purposes? Tweak it for Message too!]]></title>
<link>http://sphinn.com/story/77168</link>
<comments>http://sphinn.com/story/77168</comments>
<pubDate>Mon, 06 Oct 2008 11:43:48 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/77168</guid>
<description><![CDATA[From the page: &quot;Just because a word or phrase was popular when you first optimized your site doesn't mean it is now and regular keyword research can help you spot &quot;holes&quot; in the search results that you can fill by creating new content.&quot;<br/><br/>3 Vote(s) ]]></description>
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<item>
<title><![CDATA[Advertisers Get More Control on Googlea4s Content Network]]></title>
<link>http://sphinn.com/story/60418</link>
<comments>http://sphinn.com/story/60418</comments>
<pubDate>Mon, 21 Jul 2008 15:50:02 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/60418</guid>
<description><![CDATA[Adwords advertisers can now control where their placement-targeted ads show up, by adding keywords.<br/><br/>1 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[When Will Mahalo Add Nofollow to Outbound Links?]]></title>
<link>http://sphinn.com/story/57247</link>
<comments>http://sphinn.com/story/57247</comments>
<pubDate>Sun, 06 Jul 2008 16:41:47 -0700</pubDate>
<dc:creator></dc:creator>
<category>Link Building</category>
<guid>http://sphinn.com/story/57247</guid>
<description><![CDATA[Mahalo is getting to the point where link-spam is rampant.  Aaron Wall comments on this and the likely consequence.<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google Adds Positive Attributes To Look For When Hiring An SEO]]></title>
<link>http://sphinn.com/story/56355</link>
<comments>http://sphinn.com/story/56355</comments>
<pubDate>Tue, 01 Jul 2008 07:22:33 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google SEO</category>
<guid>http://sphinn.com/story/56355</guid>
<description><![CDATA[Google has updated their &quot;What's an SEO page&quot;, adding services SEOs provide and questions to ask a potential SEO firm.<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[5 Business Social Media Sites You May Not Know About]]></title>
<link>http://sphinn.com/story/55224</link>
<comments>http://sphinn.com/story/55224</comments>
<pubDate>Wed, 25 Jun 2008 14:13:55 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/55224</guid>
<description><![CDATA[These are 5 excellent niche social media sites (networking, bookmarking, and videos) that every business should utilize.<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Google AdWords Insertion Tag List]]></title>
<link>http://sphinn.com/story/53681</link>
<comments>http://sphinn.com/story/53681</comments>
<pubDate>Wed, 18 Jun 2008 07:59:26 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/53681</guid>
<description><![CDATA[From the &quot;Now you tell me&quot; department: here are some additional Adwords keyword insertion tags you may or may not know about.  Google isn't exactly forthcoming with information like this, are they?<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Positive Side of Negative Keywords (or, How to Stop Paying Way More Than You Should for PPC)]]></title>
<link>http://sphinn.com/story/50076</link>
<comments>http://sphinn.com/story/50076</comments>
<pubDate>Sun, 01 Jun 2008 12:58:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google AdWords</category>
<guid>http://sphinn.com/story/50076</guid>
<description><![CDATA[How negative keywords can save you money, as well as the best ways to find negative keywords.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Minnesota Town Opts-Out Of Google StreetView]]></title>
<link>http://sphinn.com/story/50070</link>
<comments>http://sphinn.com/story/50070</comments>
<pubDate>Sun, 01 Jun 2008 12:37:42 -0700</pubDate>
<dc:creator></dc:creator>
<category>Google Other</category>
<guid>http://sphinn.com/story/50070</guid>
<description><![CDATA[A private neighborhood in Minnesota is accusing Google of trespassing when they photographed their neighborhood for Streetview.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[SEM agency vs. in-house team: lets get the facts straight, folks]]></title>
<link>http://sphinn.com/story/10628</link>
<comments>http://sphinn.com/story/10628</comments>
<pubDate>Tue, 23 Oct 2007 09:04:28 -0700</pubDate>
<dc:creator></dc:creator>
<category>In House SEM</category>
<guid>http://sphinn.com/story/10628</guid>
<description><![CDATA[This is a counterpoint column to one written by Sara Holoubek about in-house vs. outsourced SEM.  It's written by David Pasternack at Didit, obviously from the agency perspective.  It's been really interesting to see the two sides on this, and it seems to have really heated up recently.<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[The Caffeinated Blog: The In-House SEM Debate]]></title>
<link>http://sphinn.com/story/9918</link>
<comments>http://sphinn.com/story/9918</comments>
<pubDate>Wed, 17 Oct 2007 16:15:21 -0700</pubDate>
<dc:creator></dc:creator>
<category>In House SEM</category>
<guid>http://sphinn.com/story/9918</guid>
<description><![CDATA[Is in-house SEM ineffective?  According to an article posted on SEMPO by search marketing firm Marcel Media, it is.<br/><br/>5 Vote(s) ]]></description>
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