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<title>Sphinn / thinkingserious / Voted News</title>
<link>http://sphinn.com</link>
<description>Sphinn</description>
<pubDate>Thu, 07 Aug 2008 15:27:22 -0700</pubDate>
<language>en</language>
<item>
<title><![CDATA[5 Books on Corporate Social Media]]></title>
<link>http://sphinn.com/story/64260</link>
<comments>http://sphinn.com/story/64260</comments>
<pubDate>Thu, 07 Aug 2008 15:27:22 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/64260</guid>
<description><![CDATA[There are a bunch of books that can help improve your thinking about the value of social media to the enterprise. Here is a short list.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[The Commoditization of Branding]]></title>
<link>http://sphinn.com/story/64058</link>
<comments>http://sphinn.com/story/64058</comments>
<pubDate>Wed, 06 Aug 2008 18:14:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/64058</guid>
<description><![CDATA[We, as branding professionals owe it to our clients to, at the very least, explain to them what the proper process is and why they need to consider it.<br/><br/>2 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[7 Steps to Getting Published on Authority Sites]]></title>
<link>http://sphinn.com/story/63030</link>
<comments>http://sphinn.com/story/63030</comments>
<pubDate>Fri, 01 Aug 2008 10:33:20 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/63030</guid>
<description><![CDATA[Backlinks from authority sites not only mean better search engine placement, but super-high quality traffic. But how do you get published on authority sites?<br/><br/>4 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Making the Case for Social Communications]]></title>
<link>http://sphinn.com/story/62878</link>
<comments>http://sphinn.com/story/62878</comments>
<pubDate>Thu, 31 Jul 2008 15:05:01 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/62878</guid>
<description><![CDATA[People in the industry have coined several terms to attempt to suggest the relationship between the social web and the world of marketing. Social Media Marketing is one, Conversational Marketing is another. Both are flawed.<br/><br/>2 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Social Is Fastest Growing Emerging Medium; Search Is Slowing]]></title>
<link>http://sphinn.com/story/58124</link>
<comments>http://sphinn.com/story/58124</comments>
<pubDate>Thu, 10 Jul 2008 00:45:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/58124</guid>
<description><![CDATA[Magna predicts that social media ad spending will rise 37.4% in 2009 and 60.8% in 2008.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Why Is Everyone Still Dumping Money Into Banner Ads?]]></title>
<link>http://sphinn.com/story/57486</link>
<comments>http://sphinn.com/story/57486</comments>
<pubDate>Mon, 07 Jul 2008 16:26:14 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/57486</guid>
<description><![CDATA[Ninety-nine percent of Web users do not click on ads on a monthly basis. Of the 1% that do, most only click once a month. Less than two tenths of one percent click more often. That tiny percentage makes up the vast majority of banner ad clicks.<br/><br/>12 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Mashablea4s Guide to Conferences and Events]]></title>
<link>http://sphinn.com/story/56178</link>
<comments>http://sphinn.com/story/56178</comments>
<pubDate>Mon, 30 Jun 2008 12:44:33 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/56178</guid>
<description><![CDATA[Here's Mashable's latest round-up of upcoming Web 2.0 events, parties, and conferences.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Plurk Unleashed!]]></title>
<link>http://sphinn.com/story/51456</link>
<comments>http://sphinn.com/story/51456</comments>
<pubDate>Sat, 07 Jun 2008 16:29:59 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/51456</guid>
<description><![CDATA[A comprehensive guide to the newly popular Plurk.com. What featured do you think they need to implement to kill Twitter?<br/><br/>9 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Using TubeMogul to Increase Traffic and SEO]]></title>
<link>http://sphinn.com/story/45181</link>
<comments>http://sphinn.com/story/45181</comments>
<pubDate>Thu, 08 May 2008 20:54:00 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/45181</guid>
<description><![CDATA[Yesterday, at Digital Hollywood, I interviewed Brett Wilson, founder of TubeMogul.com. He explained what TubeMogul is all about and offered some examples of how TubeMobul has been used along with some tips on how to maximize its usage.<br/><br/>10 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How important are Keywords, alt tags, etc?]]></title>
<link>http://sphinn.com/story/44888</link>
<comments>http://sphinn.com/story/44888</comments>
<pubDate>Wed, 07 May 2008 13:47:04 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/44888</guid>
<description><![CDATA[Some anecdotal evidence on the power of external links.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Have We Crossed The Chasm?]]></title>
<link>http://sphinn.com/story/44671</link>
<comments>http://sphinn.com/story/44671</comments>
<pubDate>Tue, 06 May 2008 14:49:31 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/44671</guid>
<description><![CDATA[When it comes to technology, have we crossed the chasm? And if so does that mean the entire model of influence needs to be rethought?<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[19 Secrets From LAa4s Top SEO Firm]]></title>
<link>http://sphinn.com/story/44668</link>
<comments>http://sphinn.com/story/44668</comments>
<pubDate>Tue, 06 May 2008 14:47:47 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/44668</guid>
<description><![CDATA[Following are some tips that will help you gain some quality traffic to your web sites.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Startup Strategy: To Blog Or Not To Blog?]]></title>
<link>http://sphinn.com/story/44407</link>
<comments>http://sphinn.com/story/44407</comments>
<pubDate>Mon, 05 May 2008 12:45:53 -0700</pubDate>
<dc:creator></dc:creator>
<category>Blogging</category>
<guid>http://sphinn.com/story/44407</guid>
<description><![CDATA[Blogging is one of many publishing tools for disseminating your company's message, not a panacea for customer acquisition.<br/><br/>9 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[11 Traffic Tips From the Number One Chiropractic Blog in the World]]></title>
<link>http://sphinn.com/story/44405</link>
<comments>http://sphinn.com/story/44405</comments>
<pubDate>Mon, 05 May 2008 12:43:38 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/44405</guid>
<description><![CDATA[Following are some tips that will help you gain some quality traffic to your web sites.<br/><br/>14 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Social Applications Dominating]]></title>
<link>http://sphinn.com/story/43117</link>
<comments>http://sphinn.com/story/43117</comments>
<pubDate>Mon, 28 Apr 2008 15:10:37 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/43117</guid>
<description><![CDATA[Morgan Stanley's Internet Trends report from last month takes a big turn from previous reports - the focus is nearly 100% on social applications and how they are taking over the Internet.<br/><br/>10 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Whoa4s job is it to do proper SEO?]]></title>
<link>http://sphinn.com/story/42564</link>
<comments>http://sphinn.com/story/42564</comments>
<pubDate>Thu, 24 Apr 2008 16:16:22 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/42564</guid>
<description><![CDATA[How much of it is the responsibility of the web developer?<br/><br/>5 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[A Buyera4s Guide To SEO]]></title>
<link>http://sphinn.com/story/42196</link>
<comments>http://sphinn.com/story/42196</comments>
<pubDate>Wed, 23 Apr 2008 04:11:25 -0700</pubDate>
<dc:creator></dc:creator>
<category>SEO</category>
<guid>http://sphinn.com/story/42196</guid>
<description><![CDATA[Here are a few signs that the SEO you've picked out might not be your best bet.<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Guerilla marketing techniques to drive traffic to a website]]></title>
<link>http://sphinn.com/story/40698</link>
<comments>http://sphinn.com/story/40698</comments>
<pubDate>Tue, 15 Apr 2008 03:58:27 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/40698</guid>
<description><![CDATA[Every idea that shared here, you can use today to start growing traffic to your website.<br/><br/>13 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Hardy Heron -- Clean or Dirty]]></title>
<link>http://sphinn.com/story/40139</link>
<comments>http://sphinn.com/story/40139</comments>
<pubDate>Fri, 11 Apr 2008 13:48:55 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other</category>
<guid>http://sphinn.com/story/40139</guid>
<description><![CDATA[As the release of Ubuntu 8.04 LTS rapidly approaches, the all important question is beginning to form in everyone's mind. Upgrade, or freshly install.<br/><br/>2 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Is Google the Web 2.0 Bubble?]]></title>
<link>http://sphinn.com/story/40138</link>
<comments>http://sphinn.com/story/40138</comments>
<pubDate>Fri, 11 Apr 2008 13:46:12 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other</category>
<guid>http://sphinn.com/story/40138</guid>
<description><![CDATA[The Google bubble, and essentially its &quot;burst,&quot; is significant because Google acquires more companies than anyone else in the Web 2.0 space.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[9 Key Elements for Building a Powerful Promotional Website]]></title>
<link>http://sphinn.com/story/39282</link>
<comments>http://sphinn.com/story/39282</comments>
<pubDate>Mon, 07 Apr 2008 15:25:58 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/39282</guid>
<description><![CDATA[Take a look at the formula 37 signals uses, and think about how you can incorporate their ideas into your next Web 2.0 project.<br/><br/>12 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[12 Questions to Qualify your Leads]]></title>
<link>http://sphinn.com/story/37506</link>
<comments>http://sphinn.com/story/37506</comments>
<pubDate>Fri, 28 Mar 2008 15:33:26 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/37506</guid>
<description><![CDATA[Learn the Microsoft way of qualifying leads.<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Increasing Revenue With Your Online Publication]]></title>
<link>http://sphinn.com/story/36732</link>
<comments>http://sphinn.com/story/36732</comments>
<pubDate>Tue, 25 Mar 2008 13:43:00 -0700</pubDate>
<dc:creator></dc:creator>
<category>Online Marketing</category>
<guid>http://sphinn.com/story/36732</guid>
<description><![CDATA[You have made the transition from traditional print media to an online publication. Now you want to understand how to monetize that shiny new website. Following are some ideas that will get you started.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Top 13 ways to use social networking to build your business]]></title>
<link>http://sphinn.com/story/35598</link>
<comments>http://sphinn.com/story/35598</comments>
<pubDate>Wed, 19 Mar 2008 12:54:03 -0700</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/35598</guid>
<description><![CDATA[13 variations on social networking, with tips on how to use each.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Blogger & Podcaster Magazine To Launch Blog Advertising Network, Provide Health Care To Solo Bloggers]]></title>
<link>http://sphinn.com/story/35157</link>
<comments>http://sphinn.com/story/35157</comments>
<pubDate>Mon, 17 Mar 2008 13:06:21 -0700</pubDate>
<dc:creator></dc:creator>
<category>Social Media</category>
<guid>http://sphinn.com/story/35157</guid>
<description><![CDATA[Even if it's a basic healthcare package it's a whole lot better than having no healthcare coverage in country that (unlike most of the rest of the western world) does not provide universal healthcare<br/><br/>7 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Venture Capital Up Surprisingly Outside Silicon Valley]]></title>
<link>http://sphinn.com/story/34535</link>
<comments>http://sphinn.com/story/34535</comments>
<pubDate>Thu, 13 Mar 2008 16:21:05 -0700</pubDate>
<dc:creator></dc:creator>
<category>Search Marketing</category>
<guid>http://sphinn.com/story/34535</guid>
<description><![CDATA[Some new stats from a USA today about VC financing.<br/><br/>6 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[How to Send Email at a Specific Time With Gmail]]></title>
<link>http://sphinn.com/story/33850</link>
<comments>http://sphinn.com/story/33850</comments>
<pubDate>Mon, 10 Mar 2008 15:52:30 -0700</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/33850</guid>
<description><![CDATA[Using Gmail with Thunderbird to automate future emails.<br/><br/>2 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[a4Sincerity is Everythinga4]]></title>
<link>http://sphinn.com/story/26025</link>
<comments>http://sphinn.com/story/26025</comments>
<pubDate>Wed, 30 Jan 2008 17:10:55 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/26025</guid>
<description><![CDATA[a4and once you can fake that, you've got it made!&quot;So runs the old joke, and unfortunately, I'm am seeing the embodiment of this cynical approach in some circles regarding the usea4no, make that the manipulation/exploitation of social media.<br/><br/>2 Vote(s) ]]></description>
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<item>
<title><![CDATA[Making Money With Your Blog Just Got Easier]]></title>
<link>http://sphinn.com/story/22787</link>
<comments>http://sphinn.com/story/22787</comments>
<pubDate>Fri, 11 Jan 2008 23:26:32 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/22787</guid>
<description><![CDATA[This is a new way to generate revenue with your blog. 50 private invites are being offered through the website.<br/><br/>3 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[PR for Startups]]></title>
<link>http://sphinn.com/story/22655</link>
<comments>http://sphinn.com/story/22655</comments>
<pubDate>Fri, 11 Jan 2008 08:22:49 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Online Marketing</category>
<guid>http://sphinn.com/story/22655</guid>
<description><![CDATA[The publisher of bub.licio.us has created a free eBook with all the information you need to know about PR for startups.<br/><br/>11 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Ten Common Objections to Social Media Adoption and How You Can Respond]]></title>
<link>http://sphinn.com/story/21801</link>
<comments>http://sphinn.com/story/21801</comments>
<pubDate>Mon, 07 Jan 2008 14:11:43 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/21801</guid>
<description><![CDATA[Marshall decided to make a list of the Top 10 Objections to New Online Tools and What You Can Say in Response. He surveyed my nearly 1300 friends on Twitter and got all kinds of thoughtful replies.<br/><br/>33 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Starting a Business a4Art of the Starta4 Style]]></title>
<link>http://sphinn.com/story/20852</link>
<comments>http://sphinn.com/story/20852</comments>
<pubDate>Mon, 31 Dec 2007 16:33:21 -0800</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/20852</guid>
<description><![CDATA[For many, the new year will be a time to launch new businesses. In this fast paced Web 2.0 digital world, we don't have time to create big binder sized business plans before we get started. Here are the specific action items to take, and a free template you can use to get those new businesses launched in 2008.<br/><br/>11 Vote(s) ]]></description>
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<item>
<title><![CDATA[Does Bidding Hurt Competition?]]></title>
<link>http://sphinn.com/story/19580</link>
<comments>http://sphinn.com/story/19580</comments>
<pubDate>Wed, 19 Dec 2007 14:08:46 -0800</pubDate>
<dc:creator></dc:creator>
<category>Water Cooler</category>
<guid>http://sphinn.com/story/19580</guid>
<description><![CDATA[Several business owners have told me that they refuse to bid on services because they do not want to compete against &quot;bottom feeders&quot;. That is, those businesses that will make the lowest bid, no matter what. I think my experience can help address this issue. Here was how I decided who to choose from 17 bidders.<br/><br/>6 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Power of the Digg Effect]]></title>
<link>http://sphinn.com/story/19404</link>
<comments>http://sphinn.com/story/19404</comments>
<pubDate>Tue, 18 Dec 2007 17:55:46 -0800</pubDate>
<dc:creator></dc:creator>
<category>Bookmarking</category>
<guid>http://sphinn.com/story/19404</guid>
<description><![CDATA[Everyone talks about how the Digg Effect brings servers to their knees and causes accounts to be disabled. Let's take a journey around the web and see what this &quot;Digg Effect&quot; is all about. Following are accounts from web site owners about their experiences with the Digg Effect.<br/><br/>5 Vote(s) ]]></description>
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<item>
<title><![CDATA[The Digg Shout Mafia]]></title>
<link>http://sphinn.com/story/18862</link>
<comments>http://sphinn.com/story/18862</comments>
<pubDate>Fri, 14 Dec 2007 17:32:40 -0800</pubDate>
<dc:creator></dc:creator>
<category>Bookmarking</category>
<guid>http://sphinn.com/story/18862</guid>
<description><![CDATA[There have been many who have condemned Digg's shout mechanism as a spam tool; however, I have found a way to live with this previous annoyance without offending my friends.<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[Social Networks to top $1.2 billion in advertising]]></title>
<link>http://sphinn.com/story/18854</link>
<comments>http://sphinn.com/story/18854</comments>
<pubDate>Fri, 14 Dec 2007 16:21:25 -0800</pubDate>
<dc:creator></dc:creator>
<category>Networking</category>
<guid>http://sphinn.com/story/18854</guid>
<description><![CDATA[According to eMarketer, 37% of the US internet adults used Social Networking at least once a month and by 2011 that figure will be more like 49%. That might just be some of the fastest growth we've seen even for the internet.<br/><br/>8 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[Digg Tools Directory]]></title>
<link>http://sphinn.com/story/18642</link>
<comments>http://sphinn.com/story/18642</comments>
<pubDate>Thu, 13 Dec 2007 13:46:55 -0800</pubDate>
<dc:creator></dc:creator>
<category>Bookmarking</category>
<guid>http://sphinn.com/story/18642</guid>
<description><![CDATA[For the Digg connoisseura4 these are tools you need to keep your addiction fresh. Enjoy!<br/><br/>8 Vote(s) ]]></description>
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<item>
<title><![CDATA[Why Advertise on a Site That is Experiencing the Digg Effect?]]></title>
<link>http://sphinn.com/story/18126</link>
<comments>http://sphinn.com/story/18126</comments>
<pubDate>Mon, 10 Dec 2007 23:33:02 -0800</pubDate>
<dc:creator></dc:creator>
<category>Bookmarking</category>
<guid>http://sphinn.com/story/18126</guid>
<description><![CDATA[We know that websites like Digg.com are making significant amounts of money through selling advertisements on their site, but what about those websites that appear on Digg.com's front page? Here are the pros and cons.<br/><br/>9 Vote(s) ]]></description>
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<item>
<title><![CDATA[Pubcon 2007 Recap by the Great Tamar]]></title>
<link>http://sphinn.com/story/17937</link>
<comments>http://sphinn.com/story/17937</comments>
<pubDate>Sun, 09 Dec 2007 13:28:16 -0800</pubDate>
<dc:creator></dc:creator>
<category>SEM Industry</category>
<guid>http://sphinn.com/story/17937</guid>
<description><![CDATA[The highly anticipated Las Vegas Pubcon 2007 has come and gone, and I can tell that everyone is waiting for Pubcon a408 from the enormous success of this conference.<br/><br/>37 Vote(s) ]]></description>
</item>

<item>
<title><![CDATA[The Value of Social Media Traffic]]></title>
<link>http://sphinn.com/story/17930</link>
<comments>http://sphinn.com/story/17930</comments>
<pubDate>Sun, 09 Dec 2007 11:41:07 -0800</pubDate>
<dc:creator></dc:creator>
<category>Other Social Media</category>
<guid>http://sphinn.com/story/17930</guid>
<description><![CDATA[Here are 12 tips. What value have you received from social media traffic?<br/><br/>12 Vote(s) ]]></description>
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