Sphinn - The Economics of Blogging: Minimal Cost and Maximum Benefits

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The Economics of Blogging: Minimal Cost and Maximum Benefits

Went Hot: October 23, 2007 - 9:16 am
Posted By: DoshDosh 355 days ago
Topic Type: News Story (Jump to http://www.doshdosh.com)
Category: Blogging

In a sense, blogs are created to fill informational market gaps left open by traditional media. Bloggers have specialized knowledge and their niche focus can provide alternative commentary to fulfill more specific user needs. And how does this bring in the money?

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from ZNicola 355 days ago #

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I really liked this post, nice take on the industry.

from BrettFromTibet 354 days ago #

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an excellent article! I was suprised that TechCrunsh made $280,000 a month!!! woooooah!

from iBrian 354 days ago #

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Sorry, but blogging offers maximum cost and minimal benefits for most. Cost in terms of time, and minimal benefits because few people are in the right place to catch a big wave, or as well connected as Arrington.

Promoting blogs as some kind of "get rich opportunity" I think is outright disinformation - which is why I just junked a string of "learn to blog your way to cash" posts from a forum I was just surfing before here.

2c. :)

from DoshDosh 354 days ago #

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@iBrian

I don't think I promoted them as a "get rich opportunity" and the article actually focused on the non-monetary benefits of blogging. Did you read it?

Not everyone can make upwards of $100K a month but a few thousand for a regularly maintained flagship blog is not that difficult. Time costs are involved in EVERY online business, blogs are no exception.

Heck, you can even make a few thousand from a regular blog without heavy traffic or readership through a plethora of heavy paid posting through networks like PPP.

from iBrian 353 days ago #

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I didn't mean you personally - you're obviously developing a very serious site, and dealing with the issue intelligently.

What I mean is that there is a huge market for people looking to earn millions sat doing nothing, and I've noticed a lot of "a blog will make you rich" pitches in this area.

So, yes, being remarkable can make for a good publishing strategy, but the idea of equating "blogs" with "rich" just kind of gets my hackles up. :)