Sphinn - StumbleUpon Will Love Us Even When Google Doesn’t

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StumbleUpon Will Love Us Even When Google Doesn’t

Went Hot: October 25, 2007 - 9:18 am
Posted By: nowsourcing 619 days ago
Topic Type: News Story (Jump to http://nowsourcing.com)
Category: Bookmarking

With all the talk of Google PageRank *yawn* lately, at least we can count on StumbleUpon for love.

15 Comments

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Comments

from toprank 619 days ago #

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The "sky is falling" malarkey on Page Rank recently not only shows that a lot of sites are putting too many eggs in the Google basket, but it also shows (if they're a SEO consultant) that they might be doing the same for their clients. Tsk tsk.

from nowsourcing 619 days ago #

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@toprank: seriously. people need to wake up and love social media.

@yeepage: that's pretty funny. Not sure why, but that just triggered that weird old page about "Hello my future girlfriend"

from Eavesy 619 days ago #

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Stumbleupon is good for getting hammered with traffic but it doesn't bring home the bacon.

from nowsourcing 619 days ago #

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@Eavesy: what about sponsored SU?

from Eavesy 619 days ago #

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One of my clients has tried it, I don't know weather or not he got business but he wasn't amazed with the performance. I think the sponsored SU thing is still in it's infancy and it will take some time before SU start getting it right.

from chartwell 619 days ago #

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I love SU. But Eavesy is right, it's not nearly as conversion friendly as search.

from nowsourcing 619 days ago #

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@eavesy & chartwell: for sure. Sponsored SU is only getting it's start now.

I remember seeing SU quite a while ago and not thinking much of it. Problem back then was that there were not enough users and content. These days it is picking up quickly, so SU should be planning on better paid stuff.

from urbanwrit 619 days ago #

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I'm having too much fun with Stumble to worry about page rank.

from flyingrose 618 days ago #

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Social media is going to convert more like content because that is what it is. It will drive more traffic than contextual advertising because of the flocking factor NowSourcing wrote about (i.e. most people are followers, sheep, lemmings).

As ppc costs continue to escalate while traffic quality declines, diversifying to as many traffic sources as possible is priority one. An ideal business model will be to rely as little on any one source as possible with 10% or less per source as an ambitious target.

from andrewsho 618 days ago #

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I have a number of clients who are start-ups looking to show momentum to potential investors. SU is perfect for these guys.

from nowsourcing 618 days ago #

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@urbanwrit: right on.

@flyingrose: well put. Adsense tries to target in around what text is relavent on pages too.

@andrewsho: for sure. SU can get things moving.

from gunjanpandya 618 days ago #

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In my personal website i have never optimised it. But i have made social bookmarking for it. Through Social Bookamrking I am getting everyday 150 average visitors on my site. From this 150 there are approx 100 visitors comes from Stumbleupon from all over the world.

from onreact 618 days ago #

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Conversion? If get get 100 visitors via Google and 1000 via StumbleUpon on a given page SU can convert only 1/10 as often to reach the same performance.

from nowsourcing 618 days ago #

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@gunjanpandya: your stats are probably true with a lot of folks using SU and other social media.

@onreact: true, conversions can be hard. But sometimes, social media can step in and have other benefits, e.g. RSS subscriptions. You can also get more than 1000 visitors via social media in a hurry when something really gets popular.