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Do you actually
1. Start with a plan
2. Think like the buyer
3. Break all the rules
or not?
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from Ruud 1003 Days ago #
Votes: 0

[raises hand] guilty as charged ... sorta...I do start with a plan but in the case of content it’s not always written down. Or rather: was not always written down.  But his point about the editorial calendar -- that’s gold, I can assure you.

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