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This seems so obvious to me, but I suspect there will be disagreements nevertheless. What do you see as the motivation of someone selling links?
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from Halfdeck 2559 Days ago #
Votes: 0

Agreed. Google’s problem is it can’t figure out a way to penalize the buyers, so its going after link sellers instead.

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from AndyBeard 2559 Days ago #
Votes: 1

I totally agreeI have had to mention this quote from the description of toolbar pagerank so many times over the last few days, I thought it worth including here as well.From Google’s pageWondering whether a new website is worth your time? Use the Toolbar’s PageRank™ display to tell you how Google assesses the importance of the page you’re viewing.How are Google going to inform all their toolbar owners that the meaning of PageRank has changed?

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from pops 2559 Days ago #
Votes: 0

Google may have one of two strategies. 1. Killing the supply, although that has the by-product of actually driving up the value of links on sites that manage to successfully game Google.2. Devaluing page rank and any other meaningful measure of link value which will help make competing against Google for ad sales even more difficult.

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from DazzlinDonna 2559 Days ago #
Votes: 0

Sorry, pops, but that is related to seller motivation, how?  Not getting it.

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from mvandemar 2559 Days ago #
Votes: 1

Donna, you have 2 completely different selling markets to consider:1) Regular webmasters and bloggers, who happen to have what are quality sites by Google’s definition, and naturally attract enough (or the right kind of) links that raise their PageRank to the point of being attractive to people buying links, and2) Webmasters engaging in PageRank arbitrage, buying a few (or even only one) higher PageRank link in order to bump their PageRank enough to charge for selling text link ads on their sites.Now, Google definitely should not be penalizing webmasters in group #1. In fact, they are also wasting time going after webmasters in Group #2, since those types of links are not going to offer near as much the same juice as the other ones. It’s more about posturing and making a statement than actually cleaning up the serps.It comes down to what I have said in the past... Google is violating the Sherman Act by trying to dictate how webmasters are and are not allowed to monetize their websites:Every contract, combination in the form of trust or otherwise, or conspiracy, in restraint of trade or commerce among the several States, or with foreign nations, is declared to be illegalHow they can possibly think that "if you sell links we will penalize you" isn’t restraint of trade is beyond me, tbh. I mean, they must know. I can only guess that they are banking on the fact that no one will be able to actually drag them into court and call them on it due to their bankroll.

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from rmccarley 2558 Days ago #
Votes: 0

@Andy - they won’t.@ Michael - Especially when Google sells the same product in a different wrapper. And your first example could be anyone lucky enough to get popular enough and they probably wouldn’t even know they did *something wrong* if someone asked them to add a link to one of their pages for $40 or whatever. They’d be like, "cool, sure!" and move on. And then wonder why their PR suddenly dropped...Not that it matters.

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from Skitzzo 2558 Days ago #
Votes: 0

Donna, to me the article isn’t really about the motivation. I mean the motivation is simply cash money right? Like you said sellers will move to whatever market they have to in order to make money.To me the article is really about Google’s motivations and that’s where I think Pops’ point comes into play. They don’t have any good way to penalize link buyers. I mean if they did it wouldn’t be long before even more people would be buying links and pointing them at their competitor’s site. So, they are stuck with trying to stop the source like Pops said. It’s as backasswards as you can get and Google is burning a lot of bridges in the process but that’s what they are trying to do.

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from rmccarley 2558 Days ago #
Votes: 0

The other problem with penalizing buyers is making the case for AdWords would get much more difficult. Most Adwords customers are not SEOs and don’t understand the technical differences... they are just buying well-placed links. Now if links are bad...

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