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This way of thinking ahead is going to keep you in the game and relevant when it comes to search and the search industry.
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from buzzybeemarketing 1989 Days ago #
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Awesome article. I’m glad to see someone speaking the truth about how paid search is out the door. I do see traditional search loosing a massive market share. Especially paid search. No one trusts it.

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from Mona 1987 Days ago #
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I didn’t exactly say paid search is out the door. With the article, my goal was to examine trends in search and to speculate on what the future could look like :)

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from buzzybeemarketing 1985 Days ago #
Votes: 0

The bottom line is, people don’t trust paid advertising. My hunch is most people realize now that PPC ads are paid for by the promoter. They don’t trust them. Social proof and word of mouth are 100 times better. Showing someone value before you ask for money is even better.

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