Published: May 19, 2009 - 09:10 am
Story Found By: Harith 1464 Days ago
Category: SEM
All the hours you spent will be wasted, you will receive no traffic bump, there will be no engagement, no one will care and you will learn nothing. Except maybe that you’re an idiot and that you should have listened to me when I told you to create a social media plan. You wouldn’t jump into a raging river without knowing how to swim, don’t create a Twitter account without knowing how to use it.
Grab a pen, I’m about to save your life.
4 Comments




Comments
This is worth reading, if only to know when Lisa Barone gets to call you an idiot. lol
Its nice to have some groundwork laid out- Good post with some tools mixed in with a heap of good solid advice.
This article is brilliant. Cant sphinn it enough! Sphinn sphinn sphinn!!!The discovery of Knowem is blowing my mind right now.
Great Article Lisa! Ive seen too many sites that started and abandonded their social media efforts...mainly because they didnt have a clear plan like youve outlined with how to set up, how to communicate, how to brand, how to build a community, and how to measure. Nicely done!