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Sphinn Home » SEO
Google Loses “Backwards Compatibility” On Paid Link Blocking & PageRank Sculpting
SEO News Source: http://searchengineland.com
Published: Jun 03, 2009 - 08:11 am
Story Found By: theGypsy 1083 Days ago
Category: SEO
Danny via Search Engine Land - One of the changes really shouldn’t hurt many sites, impacting only a “power SEO” technique commonly called PageRank sculpting that I’d say fairly few use. The other has a bigger impact and potentially means thousands of sites may now be violating Google’s rules on paid link without knowing it. But that’s not likely to have an immediate impact. I’ll explain both changes in more depth below.
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from AlanBleiweiss 1083 Days ago #
Votes: 1

Danny provides more clarity on the hot-button issues of nofollow for PageRank sculpting and Javascript with paid links.  It’s still a bit blurry because more time is needed, yet this article helps bring me out of the fog.

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from seoz87 1083 Days ago #
Votes: 0

:S and thats a BIG confused expressionPageRank sculptin wont work so this means PaegRank will pass to the links that has been no-followd..do it means that Google has finally dumb this dumb-ass tag??And if PageRank will pass to the no followd links, that obviously means that Google DO CRAWL that links too......let make a flow of this thing...Previous10 PR Page > 10 links > 5 no followed > 10 PR will distribute to remaing 5 linksNow10 PR Page > 10 links > 5 no followed > 10 PR will distribute to all 10 links but 5 links that has been no-followed wont get any pagerank?But didnt Google said that PR will distribute to every link equally So how can it be possbile to distribute the PR to only do follow liinks and not to no followed links when they are not counting no follow links ???NOW will someone please clear me over this :S

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from sza 1083 Days ago #
Votes: 0

The change in the nofollow/PR-flow concept means that every link you don’t want Google to follow but is still recognizable by Google as a link is wasting your PageRank.This will create a very strong incentive to completely conceal even the existence of not-to-be-followed links from Googlebot (through some technical solution).Yet another source of distortion in the link graph of the web.[Added: now I see http://sphinn.com/story/116281 is discussing exactly this point]

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from thesayregroup 1083 Days ago #
Votes: 0

This is very interesting and will really change things up. This also means you have to be careful and moderate every portion of your website even if you have nofollow on sections. It really makes more sense because if you have people commenting and leaving links to "bad" sites it shouldn’t matter if it is nofollow or not because the user still will be able to click on the link. Should be interesting to see how this plays out and to see if anyone else from Google clarifies this further.

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from Sebastian 1083 Days ago #
Votes: 3

I won’t miss PageRank sculpting. I do have a problem with Google telling us that links assumed to get rendered only client sided aren’t safe to the linkspam algos any more, without telling us that ancient links that are unavoidable from a webmaster’s POV but disliked by Google (aff links, unrelated intercompany linkage, and a zillion of other links-not-meant-as-votes we had to hide from Google on their request) are still safe. Judging by the age of such links should be a doable way to separate the intend of --for any reasons "questionable"-- links by technology used for their implementation (read: technology used to express intend for the lack of better approaches at the time of implementation) when technology changes on the Web and Google has to assign juice to links formerly not counted for rankings. By the way, Google’s first recommendation "hide links from Googlebot with JavaScript" is way older than the paid-links debate.

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from incrediblehelp 1083 Days ago #
Votes: 0

Thought I would hear more from the PR Sculpting pundits in this thread.  Either way nofollow should still be helpful in allowing the page that the link is on to rank better correct?  In Matt C statement he was basically only saying that the links that didnt have the nofollow on them were not gaining any extra juice.I am not sure why anyone thought they could "sculpt" PR for a page anyway as it is not as black and white as that and they are many other variables involved.

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from FLSEO 1082 Days ago #
Votes: 0

IMHO ... Most SEO’s don’t know much about link sculpting ... and I would venture to say that many "think" they do ... but don’t realize the full scope of how the ranking algorithm works ...  This is not to say "I Know" the algorithm ... But in my modest appraisal ... PR is not that easy to manipulate ... http://www.ianrogers.net/google-page-rank/FWIW

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from onreact 1082 Days ago #
Votes: 0

PageRank sculpting is "advanced SEO"? It’s rather stingy SEO if at all. It’s hyper-artificial messing with code. The obvious absurdity of it was in plain sight but the SEO industry kept on ignoring that fact. I’m glad this nonsense has been abandoned. Also this is most likely just a first step to abandon the failed nofollow attribute altogether.Moreover we see that relying on what Matt Cutts says on his private cat blog or at some gettogether is idiotic. Unless it’s official in the guidelines don’t do it or at least don’t complain that it doesn’t work.

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from SLight 1082 Days ago #
Votes: 0

The writing has been on the wall for a while. If you have two links to the same place with different anchor text, then you nofollow the first link the second link will still not pass value. Google has continued down this path by expanding this behavior.More worryingly this may be indicative of Googles new aproach to the web and SEO, if they are targeting PR sculpting what’s next on their SEO hitlist?!?

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from steveplunkett 1082 Days ago #
Votes: 2

whistles innocently..  watches the sheep.. make mass changes... 

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from seoz87 1079 Days ago #
Votes: 0

OFF TOPIC COMMENT: well to be honest.. me sick of this stupid I KNOW ADVANCE SEO, YOU KNOW NOTING approach. So that’s one hell of a kind request to all BIG BIG BIGGG SEO GURUS PUNDINTS MASTERS WHATEVER THING YOU ARE , please avoid this stupidest approach for the benefit of general public and human beings.

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