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The Do’s And Don’ts Of Online Reputation Management
SEM News Source: http://www.searchenginejournal.com
Published: Jun 11, 2009 - 02:50 am
Story Found By: MattSiltala 3237 Days ago
Category: SEM
Jeremy Martin says: The day you open your business you become vulnerable to the good and bad publicity you can get from either satisfied or dissatisfied customers. That is the price you pay to run a business.
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from FuzzyMarketer 3236 Days ago #
Votes: 0

I do have a question about not admitting to being wrong. Maybe I’m just being too naive, but I’ve always felt that honesty is the best policy. If I don’t admit to a mistake NOW and then I get called out about it later, not only do I look like a jerk, I also invite even more trust issues than if I’d admitted to the mistake in the first place. I mean, why would I trust a company who’s already been caught in a lie?

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from vincent668 3236 Days ago #
Votes: 0

Yes, I would agreed with the post where to do something best in reputation while some not to do to avoid hurt of reputation.

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from jeremymartin 3236 Days ago #
Votes: 1

I agree with you on being honest and accepting the fact that you have made a mistake. Your business won’t be around very long if you don’t. But at the same time, if you are trying to manage your reputation, one of the worst things you can do is immediately admit your mistake. I would recommend checking into what happened, why the client is upset, working that out with them and then offer your standing on the issue and how you have resolved it with the customer on the complaint board, blog or forum. Then others will see that customer satisfaction is a top priority and not that you just got caught doing something wrong.

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from FuzzyMarketer 3236 Days ago #
Votes: 0

Ahh... yes. That’s true enough. Thanks.

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from RatePoint 3232 Days ago #
Votes: 0

Thanks for pointing out the necessity of online reputation management.  The company I work with, RatePoint, stresses the need to promote customer feedback directly to ensure you are seeing what is being said about you. We offer tools feedback tools like email marketing, survey along with dispute resolution capabilities to improve help businesses develop their online reputation.  We offer a free trial at www.ratepoint.com if you’re interested.

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