Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Jeremy Martin says: The day you open your business you become vulnerable to the good and bad publicity you can get from either satisfied or dissatisfied customers. That is the price you pay to run a business.
Comments5 Comments  

Comments

Avatar
from FuzzyMarketer 1938 Days ago #
Votes: 0

I do have a question about not admitting to being wrong. Maybe I’m just being too naive, but I’ve always felt that honesty is the best policy. If I don’t admit to a mistake NOW and then I get called out about it later, not only do I look like a jerk, I also invite even more trust issues than if I’d admitted to the mistake in the first place. I mean, why would I trust a company who’s already been caught in a lie?

Avatar
from vincent668 1938 Days ago #
Votes: 0

Yes, I would agreed with the post where to do something best in reputation while some not to do to avoid hurt of reputation.

Avatar
from jeremymartin 1938 Days ago #
Votes: 1

I agree with you on being honest and accepting the fact that you have made a mistake. Your business won’t be around very long if you don’t. But at the same time, if you are trying to manage your reputation, one of the worst things you can do is immediately admit your mistake. I would recommend checking into what happened, why the client is upset, working that out with them and then offer your standing on the issue and how you have resolved it with the customer on the complaint board, blog or forum. Then others will see that customer satisfaction is a top priority and not that you just got caught doing something wrong.

Avatar
from FuzzyMarketer 1937 Days ago #
Votes: 0

Ahh... yes. That’s true enough. Thanks.

Avatar
from RatePoint 1933 Days ago #
Votes: 0

Thanks for pointing out the necessity of online reputation management.  The company I work with, RatePoint, stresses the need to promote customer feedback directly to ensure you are seeing what is being said about you. We offer tools feedback tools like email marketing, survey along with dispute resolution capabilities to improve help businesses develop their online reputation.  We offer a free trial at www.ratepoint.com if you’re interested.

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event: