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No, we don’t have it out for Walmart just like to shop there online! So of course, keeping up with SEO I just happened to stumble across something today. I was looking at deals on the iPod Touch and found some interesting stuff. Checkout these screenshots below and let me know your thoughts on this. Yes, that is indeed hidden keyword stuff text wrapped in an h1 tag!
Comments20 Comments  

Comments

Avatar Administrator
from dannysullivan 1991 Days ago #
Votes: 1

You can see examples of these links here:http://www.walmart.com/browse/Audio/MP3-Players/iPod-MP3-Players/_/N-6ylbZaq90Zaqce/The page itself isn’t in Google, so it’s not like it’s currently picking up the extra words. And I kind of wonder if it’s some glitch rather than a ploy to insert addition keyword-rich anchor text. But could be. Plus, odd that those words carry over the product pages like here:http://www.walmart.com/iPod-Touch-16GB-2nd-Generation-Accessory-Bundle/ip/10741294Kind of stupid they get render in the title tag, too, like this:<title>Walmart.com: iPod 16GB Touch (2nd Gen) Value Bundle with Your Choice of Music Power Duet AC Charger, Sony Headphones, or Accessory Kit <FONT color="#FFFFFF">handheld video game portable video game</FONT>: Audio</title>

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from ReinierNL 1990 Days ago #
Votes: 0

The webpages in question have already been taken offline. In fact, the entire website has been taken offline! OUCH! This will cost Walmart bucket loads of money!

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from Chris1 1990 Days ago #
Votes: 7

They probably hired Sam’s Club/Walmart SEM services...

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from scottclark 1990 Days ago #
Votes: 1

@Chris1 - OMG that’s funny.

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from ericprudolf 1990 Days ago #
Votes: 0

I hate Walmart.  Here is why:http://www.thesmallcompanyblog.com/TheBlog/2009/04/dirty-negotiating-yet-another-walmart-corporate-standard/

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from MiriamEllis 1989 Days ago #
Votes: 0

Chris1 - That is hillarious.Great catch on this.

Avatar Moderator
from Jill 1989 Days ago #
Votes: 0

The pages are still up. Definitely the work of Sam’s Club SEM services! Good one @Chris1!

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from onreact 1989 Days ago #
Votes: 1

In Polish we say: "What the mayor can is not for you, you poo." Walmart won’t get banned for that :-)

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from Gab 1989 Days ago #
Votes: 0

@Tad, I don’t get that saying?

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from SeriesOfTubes 1989 Days ago #
Votes: 0

Do I see another Toys.com major domain screwup going on here?   Matt Cutts is preparing his talking points as I type.

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from spencewriter 1989 Days ago #
Votes: 0

Surprised to see this by Walmart. Definitely a blunder on there side.

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from ericprudolf 1989 Days ago #
Votes: 0

@Gab: I think what he means is "What the mayor can DO is not for YOU," i.e. Walmart plays to a looser set of rules than everyone else.  Which is completely true.  Did I mention I hate them?

Avatar Moderator
from incrediblehelp 1989 Days ago #
Votes: 0

I dont see any hidden text has been taken down?

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from danielallen 1989 Days ago #
Votes: 0

Looks like it was taken down. I can’t see the hidden text. Good catch!

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from Jonah 1989 Days ago #
Votes: 1

Doesn’t look like a mistake to me, pretty clearlly deliberate style declaration, not even from a separate CSS sheet.<span style="color: white;">handhel…<div style="padding-top: 10px;"><span class="BodySBold">Model#:</span> iPod 16GB Touch Bundle</div></span></p></div>

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from NatashaRobinson 1989 Days ago #
Votes: -1

Hmm SEOs assuming the worst of Walmart (ie keyword stuffing hidden text).. yet wonder why Google also assumes the same... Anyways, before assuming the worst, it may be that they were using this to help internal search.... (granted it wouldn’t be the best method) just saying there may be other reasons why this was implemented - and SEOs should look for those as well before assuming the worst.  Isn’t that how you’d want Google to treat your properties?

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from charlieanzman 1988 Days ago #
Votes: 0

Probably worth noting that Wal-Mart actually had adsense ads running at the top of numerous pages a few months ago.  Because of a relationship with another major retailer at the time, I tossed it to another blogger (who didn’t use it) but I found it really weird!  Remember BMW?  Wonder if WalMart will see the same penalty??  GREAT catch!

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from ZantwonCO203 1988 Days ago #
Votes: 0

i have seen yahoo do it too

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from onreact 1988 Days ago #
Votes: 0

@Gab @ericprudolf Indeed I forgot the "do". It’s actually: What the mayor can DO is not for you, you poo". It obviously means that there is a double standard for high profile offenders.

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from TalkingCactus 1988 Days ago #
Votes: 0

@Chris1: damn dude, that’s hilarious... LMFAOI hate Walmart and will not spend a dime there to feed that corporate monster.Back on track though, whether or not they did KW stuff they could get away with it.  But as Danny pointed out, seems more like a glitch when you think it through to its logical conclusion.  Why on earth would they stuff the Meta Title and devalue the strength of each individual word in it?

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