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Sphinn Home » Analytics
Conversion Attribution and the John Wanamaker Problem
Analytics News Source: http://www.latitudegroup.com
Published: Jul 29, 2009 - 02:16 pm
Story Found By: robismadeup 1035 Days ago
Category: Analytics
The digital marketing industry is starting to recognise you can no longer look at your different channels as individual silos. Understanding how your online mix fits together is something more and more people are looking at. But how do you go about it?
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from Nunney 1034 Days ago #
Votes: 0

Sphunn. Especially for the graphic with the football analogy.

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