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Besides Internet Marketing News, I've got imagine most people on Sphinn love stories about successful guerrilla and viral marketing efforts. If you haven't heard about The 1 Second Film, this article has some details.

I believe there are lots of neat ideas and inspirations to be gotten from this film project.

From the article... With taglines that read Produce a movie with the Stars for $1, The 1 Second Film project has all the ingredients of a brilliant social media and viral marketing effort.
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Comments

from igorthetroll 608 days ago #
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I love gorilla marketing and viral videos, but did not think the 1 second has teath...maybe I do not know enough about it. Why not tell us more...

from planetc1 608 days ago #
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It's all about the credits and a documentary behind the making of the film. Watch some of the YouTube video with Tom Green and Andy Dick, funny stuff.

While it may not have the teeth of other projects, they have raised just shy of a quarter million dollars to date.

I only learned about it yesterday and from what I understand it's a way to donate money toward a cause (woman's charity) and show an example of mass collaboration. The $1 opportunity to say you're making the film with, lets say Stephen Colbert, has potential for content (I couldn't pass that up).

The creators were at BarCamp LA (a nerd Tech Fest) this past weekend and the idea was very popular amongst the audience. They collected lots of donations.

Found another YouTube video that may better describe the project... http://www.youtube.com/user/the1secondfilm

from igorthetroll 608 days ago # - show/hide this comment
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Nice, I'll Sphinn that for a 1 $

from igorthetroll 608 days ago # - show/hide this comment
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planetc1 you are Robert Redford in The Natural.


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