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You are your brand. Your brand is you. Wherever your go, there is your brand. Every action you take, every word you speak, every impression you leave, affects how others view your brand. Instead of seeing the goal as bringing the web to you see it as giving yourself to the web and being able to influence people beyond your small corner.
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Comments

from igorthetroll 341 days ago #
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DD you got my Sphinn.

from seoz87 340 days ago #
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Great Article!

from SportsGuy 340 days ago #
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Sphunn because it's true. :)  Nice one Dosh!

I've worked for years building my brand online.  It's not like it's paid of in term so dollars (yet), but it's made a big difference in my networking - which pays dividends of it's own. :)  Folks need to pay attention to this stuff.

Here's an example:

About 2 months ago a poster came to a place I mod at and asked us to remove some select past posts of his.  He said he was applying for a job, and when you googled his name, those oh-so-old posts from our forum came up at the top of the results.

Not really a big problem, but since those posts were made years ago, when he was new and didn't know what he knows today, he felt it reflected negatvely on him and would we help him out?

So, there's an exmaple for folks to consider - cached pages in search engines stick around for a long time, so think carefully before committing things to text online withyour name on them.

from floppy 339 days ago #
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Great article, I think a lot forget their actions reflect them/brand.


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