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Went Hot: November 7, 2007 - 5:30 pm
Posted By: theGypsy 303 days ago
Topic Type: News Story (Jump to http://googlewebmastercentral.blogspot.com)
Category: Google SEO
Official Google Webmaster Central Blog: A spider's view of Web 2.0 ---
Many webmasters have discovered the advantages of using Ajax to improve the user experience on their sites, creating dynamic pages that act as powerful web applications. But, like Flash, Ajax can make a site difficult for search engines to index if the technology is not implemented carefully. As promised in our post answering questions about Server location, cross-linking, and Web 2.0 technology, we've compiled some tips for creating Ajax-enhanced websites that are also understood by search engines.
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Yep, including HTML is the safe way to go. In some instances we replace our javascript functionality intended for users (because of the added cool functionality) with HTML rendered by Ruby just for search engines.
Another option is to use NOSCRIPT tags to display some lesser version
of the content but still valuable to search engines. We do this for the fallback code for our widgets.