Sphinn - Sensationalism & Pandering: The Press & The SEO Community

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Sensationalism & Pandering: The Press & The SEO Community

Went Hot: November 7, 2007 - 8:20 pm
Posted By: dedmond29 606 days ago
Topic Type: News Story (Jump to http://www.johnon.com)
Category: SEO

An interesting discussion on how the rapid popularity of the search engine marketing "idea" fuels stories of sensationalism and questionable "facts" around the business of SEO and the people involved.

5 Comments

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from bwelford 606 days ago #

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An excellent description with a good dose of reality included.

from planetc1 606 days ago #

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Good article by John. Nice when someone takes all these different pieces and puts them all together for a fresh perspective.

from MattMcGee 605 days ago #

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That's one of the best articles/posts I've read in a long time. Thanks for Sphinning it, Derek.

from randfish 605 days ago #

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BTW - John, we've emailed you and invited you to a few SEOmoz events but never hear back! Maybe we can meet sometime since we're both in Seattle :)

from dedmond29 605 days ago #

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It's things like these that can be both frustrating and (ironically) fruitful. As the awareness of SEO increases, we see people and prospects whom read things like this (referencing the first section & article in the post) and then misintepret or assume what is perceived as being easy.

Fortunately, there are enough smart people out there that read between the lines and either get things right or realize that they need to set a plan in motion to hire good people to get things right for them.