Not sure about how to monetize your website? Jeremiah Owyang lists 14 different strategies that might get you a steady revenue.
1 Comments
1 Comments
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Comments
I have a vested interest in "Ecommerce", since I sell software over the Internet. I think plenty of folks who try to monetize websites with advertising might want to try selling something of value instead. I’d have to make $80 CPM to equal the profits from my software business, and this is in a niche with a typical CPM value of about 90 cents to $2. (I should know, I pay lots of other sites that much to send me their visitors so I can make $80 CPM off them.)I recently opened up a free webapp in the same vertical. My friends asked "So, when are you going to put AdSense on it to make money off that sucker?" I think the day after "never" -- I’m going to cut out the middleman and use the free site to drive visitors to the site selling the software. Then I get oodles more than the going rate for AdSense clicks (~8 cents each in my vertical) and I don’t have to share any of it with Google. (When I pay some publisher ~8 cents to plug my product they only see ~4-5 cents of it. The rest inflates Google’s bottom line.)