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Google Commerce is a new hosted search product specifically built for retailers. It seems like it’s some sort of bastard child between Google Custom Search, some parts strapped on from Froogle (or Google Products), and who knows what else. You can read the fawning rewrite of a press release over at TechCrunch if you’re so inclined. The bottom line is that this is really, really bad for any online retailer who uses it.  Let me show you why.
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Comments

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from seobro 1791 Days ago #
Votes: 1

Thanks for the heads up!



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from crimsongirl 1790 Days ago #
Votes: 3

He says: "I don't understand how serious online commerce operations feel comfortable with letting Google have all this data."

Me neither.  I continue to be amazed by the uncritical widespread adoption of Google Analytics. With this Commerce Search it sounds like Google is learning even more about your business.

Google isn't just a search company, folks.  They've got a lot of hungry young employees looking to create businesses for Google, and you're (we're, cause I do it too) giving them inside info that will allow them to compete with you.




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from cosmiccarl 1790 Days ago #
Votes: 0

I use Google Analytics and I have noticed what is called "Google creep". That is that keywords will slowly go up. For example, the cost for certain [medical term] keywords in 2007 was 30 cents a click and is now approx 60. Well, both my sales and my conversions are up, but due to the higher price per click, I am making less money.



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from elmaha 1789 Days ago #
Votes: 0

Thanx.. Recently, I'm doing some researches regarding this subject. very helpful article.


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from jalvini2300 1788 Days ago #
Votes: 0

awesome article. I couldn't have said it better myself. But the article forgot to mention the hefty price tag that google put on it. it starts at like $50,000.



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from ari 1787 Days ago #
Votes: 0

I'm less concerned about the price tag and more about the implications of trusting google with everything. $50k a year is a lot cheaper to most shops then having a full development team put something together.



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from SandiHunter 1786 Days ago #
Votes: 0

Tamar, thank you for the article, very helpful.



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from ari 1785 Days ago #
Votes: 0

And your welcome for writing it, as well:-P



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