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Yesterday, AdWords pushed out what seems to be a very limited beta tool to some AdWords advertisers. From managing quite a few accounts for quite a few clients in different countries, it would appear that this beta tool is not country limited but account size limited (I may be wrong).This tool is available in four of our client accounts that just so happen to be our four largest accounts, measuring that in volume of keywords and monthly spend. Seeing there is very little information on the various industry blogs and forums about this, I have been asked to post some screenshots and a brief walk through of the new beta tool. Enjoy!
4 Comments     

Comments

from NickWilsdon 300 days ago #
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Great write-up Dave, I was just submiting this myself. Thanks for the info.

from DaveDavis 300 days ago #
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You're welcome Mick. It came out on Friday but it appeared to be VERY limited and I seen no screenshots so I thought I would oblige.

Hope you found it useful.

from Kalena 300 days ago #
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Is this feature related to this one: http://sphinn.com/story/12138 ?

from DaveDavis 300 days ago #
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No Kalena, it has nothing to do with it. Your submitted article is to do with managed spend options in the MCC allowing account owners to manage budget as aposed to the MCC owner.

The new exclusion tool is just that, an exclusion tool.

If you look at the screenshots in my article, you will see the difference.


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