Time was when someone asked me to recommend a good book on search marketing, there were only a few available—Search Engine Visibility, by Shari Thurow, Winning Results with Google AdWords, by Andrew Goodman, Search Engine Marketing, Inc., by Mike Moran and Bill Hunt, and a few others. These books have mostly stood up to the test of time (and all have been relatively recently updated with second editions), but search marketing techniques and tactics change quickly, so it’s always good to be on the lookout for new publications.
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Holly, crap I totally forgot that people are still publishing print SEO books. I haven't bought one since SEO for dummies came out. These all look like great reads. Thanks!