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Avatar Posted By: SureshNair 297 days ago
Topic Type: News Story (Jump to http://www.affiliatemarketing4all.com)
Category: Affiliate Marketing
Chris Anderson's Long Tail theory states that, thanks to the Internet's global reach coupled to it's incredible ability to carry information, future success stories in online marketing will come from mastering the millions of small online niche markets.
What has so far been mistaken for popular culture has merely been a consequence of the inefficient logistics of product distribution.
However, the Internet has taken us from a position of scarcity of distribution resources to one of superabundance.
What are the implications for trade?
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