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Sphinn Home » Social Media
What Urban Legends Can Teach Us About Social Media Marketing
Social Media News Source: http://danzarrella.com
Published: Nov 18, 2007 - 05:01 am
Story Found By: danzarrella 1648 Days ago
Category: Social Media
The study of urban legends is a branch of folklorology and for social marketers it represents a vast and largely untapped bank of knowledge into the processes of information transmission. Here’s a list of just a few of the extremely useful concepts urban legend science brings to the table.
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from igorthetroll 1648 Days ago #
Votes: 0

Great stuff, must read!

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from katfrench 1647 Days ago #
Votes: 0

Particularly good stuff on the Goliath effect and its implications when larger companies try to get into social media. Explains why they need to be much more thoughtful and careful about it.

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