What it really boils down to is what your specific needs are and finding a tool that matches those needs. Some SEO's are more savvy than others and each have different types of clients as well which can sometimes influence they type of tools you may need. There are also personal preferences too. Some folks are fine with using multiple toolsets and some like doing everything themselves. Others may look for a tool that is more of an all-in-one type thing. Most tools have a free trial, so the best thing to do is try before you buy.

Aaah, this is very timely info for me. My boss had the credit card out yesterday and I explained the need for some paid tools. He asked me to do some research and let him know what I need. This is a great post to reference.

Thanks for the post Garrett.

~ Jim

Great Post! Useful tools for any SEO. I have used many of them before, and the one's that I have not, well I will check them now.