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Regardless of the intent, social media marketing efforts are moot unless methods of measurement are in place. This critical question drives Lee Odden's Readers' Poll question: "What tools do you use to measure social media marketing efforts?"
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Comments

from toprank 290 days ago #
Votes: 2 | Vote:
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I think there's too little much emphasis or hype put on the front end of marketing with social media and not enough on analytics. Folks in the PR industry are way ahead of search marketing in this regard.

from aimClear 290 days ago #
Votes: 0 | Vote:
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We are all looking forward to the results of the poll Lee. Happy Turkey Day.


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