Sphinn - TopRank Poll: What Social Media Marketing Analytics Tools Do You Use?

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TopRank Poll: What Social Media Marketing Analytics Tools Do You Use?

Went Hot: November 21, 2007 - 9:38 am
Posted By: aimClear 592 days ago
Topic Type: News Story (Jump to http://www.toprankblog.com)
Category: Other Social Media

Regardless of the intent, social media marketing efforts are moot unless methods of measurement are in place. This critical question drives Lee Odden's Readers' Poll question: "What tools do you use to measure social media marketing efforts?"

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from toprank 592 days ago #

Votes: 2 | Vote:

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I think there's too little much emphasis or hype put on the front end of marketing with social media and not enough on analytics. Folks in the PR industry are way ahead of search marketing in this regard.