SEOmoz ran three experiments where they purchased links and pointed them at specific pages. Within a few days, the pages rose from being buried in results to the third, sixth and in one case, first page of Google's listings. It's stuff like this that demonstrates why people are still attracted to purchasing links. Despite Google's detection efforts, they can still work. Of course, if Google does ultimately spot them, you risk being banned (assuming, you know, you're not a big brand site that Google must include in its results regardless).
4 Comments
4 Comments
Comments
Hey, you are right and those who say it does not work are wrong. However, everything is fine until big goog finds out and you are hit with a big pr zero. It is not a pretty site (pun), I am telling you.
Do people think that Google is omniscent or something? How are they supposed to know when someone sends a check in the mail for a link?
Nice post but would be more interesting when mapped over time instead of pulling the links at the first sign of ranking increase.
Now we have 1 experiment of 8 days, 2 of 4 days. Obviously had all been ran at 4 days the 1st experiment would look a bit different. So, what if all 3 had ran 8 days?
Pulling the links *as soon as the rankings change* is some sort of confirmation bias. It says; "this is what happens with paid links"
@Jill Good point. That itself is an interesting experiment; follow 3 to 5 common routes/channels for paid links to establish what Google sees or not (or heeds or not)
@Jill @Ruud I agree 100%. As I read the post, all I kept thinking is that there is nothing here that bears at all upon the purchase of links. What this bears upon is the (short term) power of deep linking.